Content marketing redefined Beverage major Red Bull wants to recover much of its marketing costs through content sales RAJIV RAO New Delhi‚ 11 April n October 2012‚ Red Bull launched Stratos‚ an audacious event where it sent parachutist Felix Baumgartner up 39 kms into the stratosphere in a balloon so he could jump and break the sound barrier while free falling. Baumgartner became the first human to do so. The stunt‚ which Red Bull had been planning for seven years‚ was itself perhaps not so
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GALGOTIAS BUSINESS SCHOOL GREATER NOIDA POST GRADUATE DIPLOMA IN MANAGEMENT COURSE OUTLINE COURSE TITLE: Strategic Management‚ (Revised May‚ 2012) TRIMESTER – V YEAR : PGDM (2011 - 2013) INSTRUCTOR : Kamaljit Sodhi 1.0 Course Description: The course is designed to give the student an overview of the organisation and an understanding about how organisational functions do not operate in silos and are in fact integrated despite
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EXECUTIVE SUMMARY: This internship program at The Prestige Constructions included three projects. Two of them in The Forum Mall and another one at the construction site of the Exora Business Park. The nature of these three projects is different from each other. Project 1: The first project at the Forum Mall was to analyze the reasons for the fall in the sales of the gift vouchers of The Forum Mall and to come out with a promotional strategy as there was no priory
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|PROJECT REPORT ON INDOASIAN |April 1 | | |2009 | |This report states what are the major brands present in the panel builder/contractor segment‚ retailer – |Customer preferences | |switchgear and lighting segment of indoasian
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yrs. Proficient in client server architecture and programming in Visual Basic 6.0 and working on SAP Business One(Fuctionally) and SQL Server 2005. Present Status: Presently I am working as Assistant Manager – IT at NTL Electronics India Ltd – Noida for following responsibilities: Responsibilities: 1. Maintains computer hardware (laptops‚ desktops‚ printers‚ copiers‚ scanners etc.)and software applications through the use of service contractors of the purpose of ensuring fulfil the organization’s
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Honda Motor Company‚ Ltd. is a Japanese multinational corporation primarily known as a manufacturer of automobiles and motorcycles. Honda has been the world ’s largest motorcycle manufacturer since 1959‚[3][4] as well as the world ’s largest manufacturer of internal combustion engines measured by volume‚ producing more than 14 million internal combustion engines each year.[5] Honda surpassed Nissan in 2001 to become the second-largest Japanese automobile manufacturer.[6][7] As of August 2008[update]
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1. Scheme Objective * Provide livelihood support to the artisan involved in traditional artisan activity involving leather. * Increase the income of such artisans * Introducing design development and product diversification to make their products more competitive qualitatively and cost-wise in the domestic and international market. * Capacity building and training of such artisans to help them keep pace with the changing fashion trend and latest technology * Providing
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Major Players in the Hotel Industry The Indian Hotels Company The Indian Hotels Company and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces‚ recognised as one of Asia’s largest and finest hotel company. Incorporated by the founder of the Tata Group‚ Jamsetji N Tata‚ the company opened its first property‚ The Taj Mahal Palace Hotel‚ Bombay‚ in 1903. The Taj‚ a symbol of Indian hospitality‚ completed its centenary year in 2003. Taj Hotels Resorts and Palaces comprises 59
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RESEARCH PROJECT REPORT ON CONSUMER PREFERENCE TOWARDS FAST FOOD OUTLETS IN BANGALORE (NORTH ZONE) INTRODUCTION OF FAST FOOD BUSINESS Fast food is the term given to food that can be prepared and served very quickly. While any meal with low preparation time can be considered to be fast food‚ typically the
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INTRODUCTION Indian shoe market is one of the most dynamic markets in the world. Although there are different valuations about the Indian Shoe Market. It is estimated to be worth around Rs 11000 crores. The market is traditionally price driven and dominated by the unorganized sector. Woodland stands for - Simple the spirit of adventure‚ of course. The advertising has been created specifically to communicate this spirit to everyone. And to encourage them to keep exploring and keep discovering
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