Strategic Management Assignment VRIO Analysis of Ryanair Airlines Submitted By: Manthan Shah 81 Parth Shah 82 Ravi Chandwani 14 Milan Vasani 101 Manish Sharma 86 Submitted to: Prof. Karan Shastri VRIO Analysis and Value Chain Analysis Services Inbound Logistics Operations Outbound Logistics Marketing & Sales Fastest Turnaround 400 new aircrafts are capabilities in strength Landing time‚ ticketing Fastest Turnaround Multiple marketing gimmicks New Revenue
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NOKIA History of NOKIA The name NOKIA comes after the Nokia River in southern Finland‚ next to which the original Nokia wood pulp mill was located. The first Nokia century began with Fredrik Idestam ’s paper mill on the banks of the Nokianvirta river. Between 1865 and 1967‚ the company would become a major industrial force; but it took a merger with a cable company and a rubber firm to set the new Nokia Corporation on the path to electronic. In 1967‚ all 3 companies merged-up to form the NOKIA
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5 Porter Analysis Nokia 5 FORCES ANALYSIS The economic structure of an industry is not an accident. Its complexities are the result of long-term social trends and economic forces. But its effects on you as a business manager are immediate because it determines the competitive rules and strategies you are likely to use. Learning about that structure will provide essential insight for your business strategy. Michael Porter has identified five forces that are widely used to assess the structure of
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NOKIA 6630 A Product Development and Launch Case Study Discussion Issues How would you assess the competitive position of Nokia in the market ? What are the current and future threats for their product portfolio ? Is Nokia’s positioning clear ? How relevant or appropriate is their NPD strategy? Give details. What would you do differently‚ if anything ? EXECUTIVE SUMMARY This case study is about the launch of new product Nokia 6630 by Nokia Corp. on 14
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759 Store is one of the famous supermarkets in Hong Kong. Many people love to buy 759 Store’ products because of the lowest prices. Their marketing strategy is “small profits‚ quick returns” which mean they sell their products at low price in order to increase the stock turnover rate and earn the profit faster. However‚ some research shows that the price of the local products in 759 Store are much lower than others competitors and some of other retailer shop owners pointed that 759 Store are underpricing
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European Consumer Markets: Issues and Trends Coursework 1 – Group presentation about: Introduction of the company Red Bull Ltd. is a very fast-paced company. Between the start of sales in Austria in 1987 and 2010 it has spread its activities to 162 countries worldwide (Red Bull‚ 2011a). It is present in all European countries‚ which enables this report to examine how Red Bull has to adapt its product and marketing to different cultures. The Austrian entrepreneur Dietrich Mateschitz founded Red
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Strategic Management Nokia Contents 1. Mission 2. Analysis of stakeholder 3. Identification of existing strategies 4. Internal audit A. Resources B. Competences C. Corporate culture D. Value chain E. Summary of what delivers competitive advantage F. Summary of Key strengths and weaknesses 5. External audit A. Remote Environment B. Operating environment C. Boston Matrix D. Summary of Key opportunities and threats 6. Identify strategic option 7
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I. COMPANY OVERVIEW 1. General information True Corporation Public Company Limited Logo: Address: 18 True Tower‚ Ratchadaphisek Road‚Huai Khwang‚ Bangkok 10310‚ Thailand Tel:+66 2643 1111 Fax:+66 2643 1651 2. True Company’s background True Corporation Public Company Limited‚one of the nation’s strongest brands‚ ‚ has pushed communication businesses into one brand‚ "True"‚ promoting the companies in the form of True Convergence. True’s vision and mission - Vision: Become the
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.......................................................................... 6 CRM Implementation: ............................................................................................................................. 6 Comparative Analysis of Nokia and Sony Ericsson’s CRM: ...................................................................... 11 Major Findings: ............................................................................................................................
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KFC‘s 4P strategy in China 1. Product In order to bring success in China‚ KFC knows that western restaurants need changed by using localization strategy. As cultural adaptation is the process of “adjusting the native ways of thinking and behaviors to be consistent with the local culture” (Kotler‚ 1982)‚ KFC tends to launch Chinese food apart from western food like burger or chicken wings‚ for examples‚ Chinese food like congee and rice‚ and promote Chinese herbal tea in 2004. KFC launched Chinese
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