APPENDICES…………………………………………………………………………10 APPENDIX 1: PORTERS FIVE FORCES………………………………………………… 10 APPENDIX 2: SUPPLY CHAIN ANALYSIS……………………………………………….. 11 APPENDIX 3: NOKIA OPERATIONS ANALYSIS………………………………………….. 11 APPENDX 4: FINANCIAL PROJECTION ANALYSIS…………………………………… 12 APPENDIX 5: DECISION GRID…………………………………………………………. 13 INTRODUCTION Nokia‚ one of the leading handset manufacturers‚ is losing market share in developing and developed markets whereas total handset market is expected to grow by $222
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Management has existed since the early days of humanity‚ Egyptians building pyramids and the Chinese irrigation systems etc. Classical management writers rose in the time of the industrial revolution in Europe and emphasized on a more formal approach to management. But since the beginning of the implementation of the managerial work‚ it has been consistently unclear as to what is the nature of a manager’s work? This question has been the basis of numerous texts and discussions over the years. Stephen
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How does Nokia segment the market for cell phones. Nokia’s vision is a world where everyone can be connected. The company applies differentiated market segmentation. Nokia distinguishes the market according to the different variables. The first selection is based on the demands of individuals and business firms . That explains the development of mobile devices applications which fulfill the needs of individual clients and those that provides business application and software. Second selection
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NOKIA AND MICROSOFT News from Microsoft -1.28% in the last few days – 4Q14 earnings‚ an announcement of 18‚000 layoffs‚ and the release of a memo from Microsoft’s EVP of devices Stephen Elop about rightsizing – has brought about a clearer picture of Microsoft’s plans for Nokia Nokia’s phones‚ which it acquired in April for $7 billion. Nokia was one of many cellphone manufacturers that struggled as Apple -1.13%’s iOS and Google GOOGL -1.92%’s Android gained dominance of the smartphone market and displaced
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Project Report on Nokia Preface In this era‚ where the technology is growing in a very faster speed and every positive change is bringing new and enhanced features with them‚ the cellular phones are at the very hot issue in this growing technology. The technologies in these cellular/mobile phones are enhancing and developing day by day‚ including new features of entertainment‚ and multiple options like imaging facilities‚ movie/animation features‚ sound technologies etc. When the technology
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brand. Some of the various tools used by Nokia include: Public relations and press releases Sponsorships Events marketing High value for money Brand Value: It is the job of estimating the total financial value of the brand. The brand valuation is done on yearly basis for all ht global brands that have value greater than $ 1 billion. Nokia is one of the top 10 brands in the world for past several years here is the brand value of Nokia in past 5 years: Year Position Brand Value
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TOP LEVEL MANAGEMENT FUNCTIONS Introduction In order for a company to have organizational synergy between the top layer of the corporate structure‚ made of the Board of Directors or top executives‚ down to the employees‚ they must have well-defined functions for top-level management that are carried out in their everyday objectives. By having strong functions that are implemented throughout the workplace aligns the high-level mission statement and the strategic
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Functions of Management MGT/330 Tracy Avery January 9‚ 2013 Carrie Guerreiro Functions of Management The process of working with people and resources to accomplish organizations’ goals is defined as management (Bateman & Snell‚ 2009). To make sure an organization is successful in the 21st century‚ they must be able to manage their resources and adapt to the ever-changing world of business. Organizations must employ individuals who can plan‚ organize‚ lead‚ and control while maintaining
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Management is the coordination and oversight of the work activities of others so that their activities are completed efficiently and effectively. In order to carry out those responsibilities‚ management requires the application of several important functions‚ skills and roles to carry out the necessary activities in the organization effectively and efficiently. Effectively meaning doing things right so that the organizational goals can be attained and efficiently meaning getting the most output from
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EAstern Institute for Integrated Learning in Management Project Report on “Why Nokia Handsets are preferred over other Handsets?” Prepared by: Kaizer KAIZER Team Members: NAME ROLL NO. | 1. Abhijit Sarkar 1 | 2. Arindam Chakrobourty
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