internet portal (which provide all related services of internet) History of Nokia tells us that it hasn’t been a manufacturer of phones in past‚ this company made footwear‚ tires and paper products before it involved in mobile industry. In 1990 the company focused only on telecommunication services by providing best hardware mobile phones all over the world. MERGING OF MICROSOFT AND NOKIA The two famous companies Microsoft and Nokia merged in this year. The Nokia’s CEO is Stephen Elope‚ and Satya Nandella
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Chapter 1: Overview of Nokia Company 1.1 History of Nokia Nokia started as a wood-pulp mill in southern Finland and started to manufacture paper in 1865 by engineer Fredick Idestam. Since the demand for paper and cardboard was high and there was European industrialization‚ Nokia become successful. In 1895‚ Nokia is passed to Gustaf Fogelholm. In 1920s‚ the Rubber Works started to use Nokia as their brand name. Nokia produced footwear‚ tyres‚ rubber bands‚ industrial as well as raincoats. After
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DECLINING NOKIA MARKET ” CONTENTS 1. Introduction 1.1 Literature Review 1.2 Objective Of The Study 2. Research Methodology 2.1 The Study 2.2 Sample 2.3 Tools For Data Collection 2.4 Tools For Data Analysis 2. References 3. Questionnaire Introduction Nokia has come a long way to evolve from a paper mill founded in 1865 to a world renowned mobile phone manufacturer and one of the most powerful brands in the world. In 1992 Nokia appointed
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Iss. 3‚ November 2012 The Nokia and Samsung Brand Personality in China* Wendian Shi1**‚ Yanhong Luo2 and Liheng Yang2 Educational School‚Shanghai Normal University‚ shanghai‚ China 1 Educational School‚ Ningxia University‚ Yinchuan‚ China 2 Email: swd_nx@shnu.edu.cn Abstract The purpose of this paper is to study and compare the brand personality of Nokia and Samsung in Chinese situation for brand building reference. This paper investigated Nokia and Samsung brand personality
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Let us first understand the components of the AD/AS model‚ so we can determine and identify the factors which play a part in the level of output in the economy‚ and learn how the government intervenes in order to implement macro-policies in order to increase output‚ and the effects of these policies on the economy. The AD/AS model shows the combinations of both the aggregate demand curve and the aggregate supply curve. The aggregate demand curve shows the combinations of the price level and level
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CheckPoint: The Risk of Macros Name January 20‚ 2012 Even though Macros do it yourself software is ranked as one of Microsoft’s most useful tools to use. Based on the article by Lenning (2005) the primary security risk for users to know using macros is that many of these sites could have many different types of viruses. It is recommended that one should use caution when opening a new document. You should only open and used a trusted because some files can be corrupted and then they will spread
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BRAND: NOKIA: (N-81) Nokia is a world leader in mobile communications‚ driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones‚ devices and solutions for imaging‚ games‚ media and businesses. Nokia provides equipment‚ solutions and services for network operators and corporations. SELECTION CRITERIA: To conduct the segmentation of Nokia . I am
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Chapter 1: Page 20; Questions - 4‚ 7‚ 9‚ 10‚ 11 4) What are the key elements of the scientific method and how does this method relate to economic principles and laws? The key elements of the scientific method are the observation of real world behavior and outcomes. Based on those observations‚ formulating a possible explanation of cause and effect which is a hypothesis. Next‚ testing this explanation by comparing the outcomes of specific events to the outcome predicted by the hypothesis. Then‚ accepting
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MICROECONOMICS | MACROECONOMICS | As the term “micro” imply‚ microeconomics facilitates decisions of smaller business sectors.Micro Economics studies the problems of individual economic units such as a firm‚ an industry‚ a consumer etc.Micro Economic studies the problems of price determination‚ resource allocation etc.While formulating economic theories‚ Micro Economics assumes that other things remain constant.The main determinant of Micro Economics is price.Microeconomics is the study of decisions
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Human Resource Management Negotiation strategy Introduction Negotiation strategies and tactics come from understanding the negotiation process and knowing how other people use it. This allows the person negotiating to watch out for tricks another person might use to convince him that he’s wrong. Negotiation is about working a problem out so that both parties are happy‚ but it’s still best to know tricks that others ... Read More » Internship Report on Forecasting HR Needs and Planning A study on
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