SAMSUNG VS NOKIA Contents : Samsung Nokia Samsung Vs Nokia Quality Strategy Conclusion SAMSUNG Samsung History : Samsung was founded by Lee Byung-chul in 1938 as a trading company.Over the next three decades the group diversified into areas including food processing‚ textiles‚ insurance‚ securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and ship building industries in the mid-1970s‚ these areas would drive its subsequent growth
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Business Overview Nokia Corporation is a multinational corporation that engaged in communication devices and mobile phones production. The organization operates in 150 different countries with roughly worldwide annual sales of 42 billion and profits of 2 billion in 2010. Nokia was first established in 1865 as a groundwood pulp mill in Finland. The founders‚ mining engineer Fredrik Idestam and statesman Leo Mechelin transformed Nokia into a share company in 1871. Nokia started its involvement
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Slide 3: NOKIA Nokia Corporation is a Finnish multinational communications corporation‚ headquartered in Keilaniemi‚ Espoo‚ a city neighboring Finland’s capital Helsinki. Nokia produces mobile phones for every major market segment and protocol‚ including GSM‚ CDMA‚ and W-CDMA (UMTS). Nokia has sites for research and development‚ manufacturing and sales in many continents throughout the world. Slide 4: Nokia Nseries On 27 April 2005‚ Nokia announced a new brand of multimedia devices at the press
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Part # 1 : Introduction 1.1 # Basic Information Regarding Nokia Company: Nokia is the world leader in mobility‚ driving the transformation and growth of the converging Internet and communications industries. It make a wide range of mobile devices with services and software that enable people to experience music‚ navigation‚ video‚ television‚ imaging‚ games‚ business mobility and more. Developing and growing our offering of consumer Internet services‚ as well as our enterprise solutions and software
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Pest Analysis On Nokia - December 2nd‚ 2010 Nokia Corporation (Finnish pronunciation: [nki]) (OMX:NOK1V‚ NYSE: NOK‚ FWB: NOA3) is a Finnish multinationalcommunications corporation that is headquartered in Keilaniemi‚Espoo‚ a city neighbouring Finland’s capital Helsinki.[3] Nokia isengaged in the manufacturing of mobile devices and in convergingInternet and communications industries‚ with over 123‚000 employeesin 120 countries‚ sales in more than 150 countries and global annualrevenue of EUR 41
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Contemporary Marketing: NOKIA Nikolas Stavridis - 77094447 Shivam Parashar - 77154872 Hareshwer Saravanan - 77155974 Puneet Hooda - 77154871 Shivani Subramanian - 77152702 Masters of Business Administration Faculty of Business & Law Table of Contents Executive Summary 1. Introduction 2. Nokia’s Marketing Strategy 2.1. Why Nokia’s Marketing Strategy Failed? 2.1.1. Nokia’s Value Proposition (or lack of it) 2.1.2. Nokia’s
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Marketing Strategy for Nokia (a) Target customers and Products: The product I want to discuss this week is the phone of Nokia. Nokia is a mobile communication products multinational company‚ headquartered in Finland. Nokia occupied the world first of share of cell phone sales position by several years. There are 12 different series of phones are designed and produced by Nokia. Each series are for different targeted customers. For example‚ 3-series phone is more suited for young people.
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Introduction: Nokia Morph | | Manufacturer | Nokia | Available | Concept | Operating system | Proprietary | Input | "Nanograss" solar recharging | Physical size | Variable | Form factor | Flexible | The Nokia Morph is a concept mobile phone created by Finnish company Nokia. The concept‚ which was unveiled on February 25‚ 2008 at The Museum Of Modern Art in New York City‚ was the product of a joint study into the future of mobile phones by the Nokia Research Center and the University
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Change for good With over 1.3 billion customers using Nokia devices‚ we’re in a unique position to effect positive environmental and social change around the world. For us‚ sustainability isn’t merely an exercise in damage limitation – it’s an opportunity to make a real difference‚ both to people and to our planet. Caring for the environment Climate change‚ energy and resource use are some of the biggest challenges facing the world today. From natural disasters to food security to rising sea levels
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Unethical conduct of Nokia In recent months‚ Nokia releases a video to demonstrate the most advanced camera phone technology-PureView camera. It is a centerpiece of the new Nokia smart phone-Lumia 920. The company used what appears to be professional video equipment to produce misleading demonstration videos. In the video‚ there is a glimpse of the camera that is actually shooting the scene in the reflection of a trailer. It revealed that a professional camera crew using a camera
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