The STEEPLE analysis is a tool that can be used by management of companies to develop an understanding of the market environment and industry conditions. The analysis can provide management with important information of external factors when preparing the marketing strategy. Below I have provided a STEEPLE analysis for the Royal Bank of Scotland and steps that the company can take and are planning in the next 12 months to address theses external factors within the banking industry. Factors
Premium Investment Risk Business ethics
) Building Maintenance and Engineering: • Leading the day to day engineering and maintenance operations of the property including service standards‚ equipment schedules and work schedules • Liaising with Government agencies and external contractors or service providers to ensure full compliance with statutory regulations and audits. • Monitoring Key Performance Indicators for the Building Department and taking corrective action as required – equipment inventory‚ quality audit‚ productivity‚ etc
Premium Family Preventive maintenance Management
themselves into this contemporary era. There are certain micro as well as macro factors that influence these economies in both optimistic and undesirable ways and for this purpose‚ macro factors affecting the economy of the UK with the use of STEEPLE analysis are demonstrated. It can be said that the UK was recognised as one of the strongest as well as largest economies within the European Union in almost every aspect. These shifts and changes within the environment can be identified with a clear
Premium Economics Globalization International trade
outside of their organizations. Those internal and external opportunities and risks will effect a firm’s gradual performance‚ therefore to analyze these factors and understand them to carry out effective decisions we use something called the STEEPLE analysis. STEEPLE analyses and examines the context in which the authority operates. Identifies key issues that exists (or are emerging) in the internal and external environment‚ by suggests how these will or may impact on the future strategy and resources
Premium Ethics Minimum wage Morality
Unit 3 Case Study Nokia Analysis Kaplan University School of Business MT460 management Policy and Strategy Professor Bagley February 19‚ 2013 Nokia Analysis Introduction Nokia is one of the largest telecommunication manufacturer companies in the world. They are recognized globally for their reliable and high quality products. Though they are a pioneer in manufacturing mobile phones and the GSM technology‚ Nokia’s profitability has been on the decline in recent years. A reduction
Premium Mobile phone Smartphone Nokia
Nokia will empower everyone to share and make the most of their life by offering irresistible personal experiences. March 2010 The convergence of the mobile‚ internet and PC are a reality. Consumers want complete solutions not just devices‚ and technology to be invisible. Consumer relationships are the new unit of value in this converged industry as consumers "consume" services as they are created. Our vision of the future "Connecting people" is now connecting people to what matters - whatever
Premium Nokia Mobile phone
Introduction: "Nokia - Connecting People": this slogan is known all over the world. In 2006 Nokia employs 68‚041 people in 120 countries. Currently every third mobile phone sold in the world is from Nokia. The Nokia Company is today one of the world’s leading high tech companies. Its rapidly growth in the 1990s coincided with a basal structural change of the Finnish economy and industry. In this restructuring process Nokia played an important role. Despite the fact that Nokia is a leading multinational
Premium Nokia Mobile phone
Nokia is a well known brand in the world of mobile communication and it is the world leader in the industry because of its history‚ name‚ reliability and unique products and provision of protected solutions. It is one of the most well-known companies and it has offices all over the world. The main product of Nokia is mobile phones and it also deals in household items. Nokia recognizes its corporate responsibility and states that “in all parts of business it makes corporate responsibility a part of
Premium Mobile phone
com/telecommunication-companies-swot-analysis/9-nokia-swot-analysis.html http://www.allbusiness.com/human-resources/employee-development/597569-1.html http://www.scribd.com/doc/23549554/Nokia-Strategic-Management http://www.scribd.com/doc/29509314/Nokia-Assignment http://www.scribd.com/doc/46803480/NOKIA-Presentation http://www.scribd.com/doc/46607834/Nokia-Ppt-Marketing http://www.scribd.com/doc/38618221/Nokia-STP-Strategy http://www.slideshare.net/merragun/nokia-strategy-presentation http://www.slideshare.net/merragun/nokia-strategy-3763661
Free Mobile phone Nokia
Nokia Case Problem statement Until recently‚ the mobile phone industry’s sole profitable market was the developed one. Today‚ low end‚ emerging markets are growing rapidly and are proving to be profitable; the emerging market accounts for 60% of Nokia’s revenues alone. Determining which market to target affects both the production of phones as well as the services that need to be developed. Nokia is now faced with two options: should they continue operating in both the developed and emerging
Premium Developed country Mobile phone Nokia