1. 5 Core concepts of marketing Needs‚ wants and demands Needs: Needs emerge from a state of felt deprivation. It can be physical‚ social (feelings)‚ or individual (knowledge). All human beings have needs & share these needs. Needs are generic. Wants: individual choices of product that is used to satisfy the needs. Shaped by culture and personality. Ex: 1 thirsty person wants to drink mineral water‚ while the other thirsty person wants to drink coca cola. Demand: Enough money to buy it. Backed
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NON RENEWABLE RESOURCES [pic] A non-renewable resource is a natural resource which cannot be produced‚ re-grown‚ regenerated‚ or reused on a scale which can sustain its consumption rate. These resources often exist in a fixed amount‚ or are consumed much faster than nature can recreate them. Fossil fuel (such as coal‚ petroleum and natural gas) and nuclear power are examples. In contrast‚ resources such as timber (when harvested sustainably) or metals (which can be recycled) are considered renewable
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Non Democracy In non-democratic countries people are not participating in political process and they were restricted by central body. The government has absolute powers over its citizens and nobody have a right to freely participate in election‚ decision making process and so on. The government dominated everything and every activity within the territory of its sovereignty. Furthermore‚ the government has an authority to practice some policy to mobilize people for particular purposes like demonstrating
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SOCIAL MEDIA MARKETING: A CASE STUDY OF MARUTI SUZUKI *S.Solamalai and *Dr.N.R.V. Prabhu ABSTRACT Social networking sites allow individuals to interact with one another and build relationships. The paper analyses the changing paradigm of Social media as a marketing communication tool and highlights the importance of Social Media in building brand equity and customer relationship. The paper examines the Maruti Suzuki’s strategy of using Social media in creating awareness and preference
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pointed to the ultimate consequence‚ which is death. Classifications: Mercy killing can be of three types – passive‚ non aggressive and aggressive. While passive euthanasia refers to withholding common treatments like antibiotics‚ drugs or surgery or giving a medication to relieve pain despite knowing that it might cause death‚ e.g. high doses of sleeping pills‚ non aggressive euthanasia deals with withdrawal of life support systems and hence is more controversial. Aggressive euthanasia is
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Marketing & Innovation "Because the purpose of business is to create a customer‚ the business enterprise has two—and only two—basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs." Peter Drucker (The Father of Management Theory) INTRODUCTION Marketing is the activity‚ set of institutions‚ and processes for creating‚ communicating‚ delivering‚ and exchanging offerings that have value for customers‚ clients‚ partners‚ and society at large
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Non-biodegradable waste will NOT break down (or won’t for many many years). Examples are plastics‚ metal and glass. Some dangerous chemicals and toxins are also non-biodegradable‚ as are plastic grocery bags‚ Styrofoam (polystyrene)‚ and other similar materials but will eventually break down over time. Read more: http://wiki.answers.com/Q/What_is_the_definition_of_non_biodegradable#ixzz1m8B59V9d Reduce‚ reuse and recycle‚ the three R’s for waste management‚ are effective measures that serve as
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but in some ways‚ I’m starting to become like them and not becoming who I want to be. I‚ as I am following my parents‚ am being a conformist‚ as I am conforming to what my parents what and believe‚ and Emerson says‚ “Whoso would be a man must be a non-conformist.” Another reason is because I‚ like many people these days‚ am absorbed by technology and “must” use it to learn about what others are doing; I rely on it to solve my problems instead of just worrying about myself and solving those problems
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1. a. EXECUTIVE SUMMARY The project is entitled “A study on The Management of Non-Performing Assets in the Canara Bank’s Loan Portfolio” is done at the Canara Bank‚ Donimalai Township‚ Sandur (TQ)‚ Bellary (Dist)‚ Karnataka State. INTRODUCTION: An efficient financial management is becoming inevitable for every manager in today’s corporate world. From a traditional aspect of raising funds whenever needed the importance has shifted to day to day financial decision making and problem solving
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1 Marketing Background After undergoing a strategic analysis of its product portfolio‚ the Co-operative bank identified the tertiary sector as a promising market segment from which it could build an exciting new product offering specifically aimed full time tertiary students. Some demographic characteristics of this targeted segment include: males and females aged between 18 and 28 who have decided to further their education in a tertiary institution. Typically consumers in this segment have relatively
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