Enclosure 1 10 Introduction In 2009 H&M and Zara were accused of using child labour (www.ilo.org). Even though H&M is a huge company the scandal damaged the reputation of H&M and without the right recovering strategy the damages might have been fatal. Since the scandal H&M has worked towards a better image by implementing CSR and taking a clear stand towards social responsibility. We have chosen to make a marketing audit on the company H&M‚ their use of CSR‚ and the consequences
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economy: TAX: Since 99% of H&M´s garments are produced outside of Sweden‚ and they claim that “H&M sees tax as an important part of its social responsibility”‚ it´s hard to understand why the company does not redistribute any profit to the producing countries. H&M avoid paying income tax in sourcing markets by coordinating all their procurement orders through representative (procurement) offices in the producing countries. According to Erik Knijnenburg‚ the Global Tax Manager of H&M‚ there is no commercial
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Production of Pretty Woman. This Musical was a Nerlander presentation and was written by Gary Marshal and J.F. Lawton‚ directed and choreographed by Jerry Mitchell‚ and the music was by Will Van Dyke. I enjoyed this musical rendition of the story‚ which is originally based on the original film Pretty Woman from 1990. Being a “Cinderella-like” story about a businessman who falls in love with a prostitute allowing her to live a life she never thought she would be able to have‚ Pretty Woman is about
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Thesis A As a person develops‚ they ultimately choose who they want to become. In the book The Picture of Dorian Gray‚ the protagonist Dorian develops into having a life goal to be beautiful forever and was willing to do anything for it. His characteristic was immoral and selfish. If one develops into this characteristic‚ others might see you as superficial‚ and a bad person. On the other side in the book Batman and Philosophy philosopher undertake an approach of explaining his complex actions and
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H&M is one of the largest suppliers of fashion clothes on the Danish market‚ along with Bestseller and IC Company. The Danish fashion market is a Monopolistic Competition market‚ and according to the theory‚ there is free entry barriers (new firms are free to set up a new business‚ if they wanted to). This is not the case in real life though‚ since the initial capital can be an issue for some people‚ the manager simply doesn’t have enough money to set up their company‚ which can be a barrier. H&M
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Throughout the novel‚ All the Pretty Horses‚ there is a constant theme of an awakening to reality. Both characters‚ John Grady and Alejandra have dreams they desire to achieve but cannot in the end once they realize their expectations are not accurate and they must face real life. John Grady‚ the protagonist of the novel‚ has always dreamt about the cowboy life. Throughout his journey‚ he faces trials that chip away at that dream and reveal the truth behind the Old West. One event that began this
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Apart from Spain’s Zara‚ the Swedish retailer Hennes & Mauritz (H&M) differentiates itself from most apparel chains for its idiom “treat fashion as if it were perishable produce.” In Europe‚ H&M is considered to be an industry leader because it offers the “on-trend” look at an extremely lower price. In 2000‚ it decided to begin to establish a predatory marketing strategy of expansion within the US. The strengths of H&M are that it is a well-known company worldwide; it responds quickly to trends
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This assignment will look specifically at lung cancer as a health issue‚ both locally within the Hammersmith and Fulham Primary Care Trust (H&FPCT) and nationally. This work will briefly outline the impact and probable causes of lung cancer in the H&FPCT and suggest an initiative and strategic plan to help challenge this issue. From research previously carried out in relation to lung cancer and its causes‚ this assignment will discuss the difficulties and problems that could arise while trying
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pictures were fun. Respondent: I think golf is an old game and some things are very traditional about it. Interviewer: (61:15) How does golf come across? If golf is the main character in this spot‚ how did they come across here as golf? Respondent: Like a reliable friend that you can always go enjoy a round of golf with. Interviewer: (61:31) Is it a fun friend‚ a social friend‚ a more serious friend? Respondent: Yes‚ it’s fun and serious at the same time. Golf for some people is serious‚ but you
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4. Internanalyse - analyse av H&M’ interne konkurranseforutsetninger I eksternanalysen så vi på hvordan de eksterne omgivelsene der Hennes&Mauritz opererer kan skape strategiske muligheter og trusler. Vellykkede strategier er også avhengige av at bedriften har den interne strategiske kapasiteten som kreves for overlevelse og suksess. I denne delen av oppgaven vil vi vurdere om H&M innehar egenskaper som kan gi konkurransefortrinn i bransjen. Dette fordi en bedrift bør kjenne til bakgrunnen
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