THE THEORY OF TRANSLATION OF A DRAMATIC TEXT In general‚ translation is “rendering the meaning of a text into another language in the way that the author intended the text.” (Newmark 1988‚ p.5) However‚ the mission of a translator of a dramatic work is slightly different from any other literary piece. A dramatic text is written in order to be performed on stage. The translator of such a text has therefore to bear in mind that the readers (i.e. the audience in this case) shall not only
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Translation as a process Translating goes well beyond the mere univocal conversion of terms between two languages. A translator’s art is to transpose meaning from one culture to another‚ with a skillful choice of linguistic tools. A translator’s aptitude is rigorously measured on the basis of knowledge of the subject matter‚ ability to identify with the contents‚ accuracy and adherence to the source text. Translation memories‚ glossaries and style guides are essential work tools and are tailored
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ABSTRACT Most research in Machine translation is about having the computers completely bear the load of translating one human language into another. This paper looks at the machine translation problem afresh and observes that there is a need to share the load between man and machine‚ distinguish ‘reliable’ knowledge from the ‘heuristics’‚ provide a spectrum of outputs to serve different strata of people‚ and finally make use of existing resources instead of reinventing the wheel. This paper describes
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Fachbereich Wirtschaft _______________________________________ Case Study Lost in Translation: AOL’s Assault on Latin America Hits Snags in Brazil Identify the controllable and uncontrollable elements that AOL encountered in entering the Brazilian Market! When entering a foreign market‚ as AOL entered the Brazilian Market‚ certain rules and regulations have to be followed. In case of AOL the controllable and uncontrollable elements are playing a significant role. The main problem of
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Your company is thinking about acquiring another corporation. You have two choices; the cost of each choice is $250‚000. You cannot spend more than that‚ so acquiring both corporations is not an option. The following are your critical data: a. Corporation A: 1) Revenues = 100K in year one‚ increasing by 10% each year 2) Expenses = 20K in year one‚ increasing by 15% each year 3) Depreciation Expense = 5K each year 4) Tax Rate = 25%
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MINI COOPER 10.2478/v10284-012-0001-3 MINI COOPER: CURRENT MARkETING STRATEGY‚ DIGITAL MARkETING APPROACH‚ THE BRAND & ETHICAL vALUES OXANA SRIBNYAK ABSTRACT This paper aims to analyse the MINI’s case study to discover which marketing tools have best served to build a world-class iconic car brand. Using knowledge learned over the marketing course‚ their current marketing strategy will be analysed in detail. The second part will then critically examine the digital marketing approach of the
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Why do you think you made these mistakes? Please start this case discussion from the point of view that you are the main character - that is you are the Vice President of Marketing. So you may start the discussion beginning with "I am to blame for the current state of affairs because I did not understand ... " (fill in why you are to blame‚ what did you not do and what did you do that helped create the current situation) I am to blame for the current state of affairs because I did not do
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Case Study #1 1) In order to calculate the expected return‚ risk premium‚ and standard deviation of the portfolio invested partly in the market and partly in Pioneer‚ we first needed to devise a table with all of the known variables: Table 1 Pioneer Gypsum (X) Market (Y) Expected Return 11.0% 12.5% Standard Dev. 32% 16% Beta 0.65 N/A The calculation of the expected return‚ risk premium and the standard deviation of the portfolio are dependent upon the amount that John wants to invest.
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A Comparative Study of the Translation of Image Metaphors of Color in the Shahnameh of Ferdowsi By Anousheh Shabani‚ Isfahan University‚ Iran Become a member of TranslationDirectory.com at just 6 EUR/month (paid per year) Advertisements: | | Abstract Metaphors are taken to be the most fundamental form of figurative language‚ carrying the assumption that terms literally connected with one object can be transferred to another object. A writer/speaker uses metaphor more often than
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regulations are strongly affecting the automotive sector; increasing restriction aimed to the environment preservation and pollution abatement are being applied‚ especially in the European countries‚ with a major impact on automobile manufacturers‚ and MINI (Bmwgroup‚ 2010) Economical Economic growth on certain countries and a strong economical crises of others are the two variables which strongly affect the automotive sector; as mentioned before BRIC countries are experiencing growth with a resulting
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