MARK 343 1. WHAT IS STANDARDISATION VS CUSTOMISATION? - should aim for a standardised or country tailored strategy - standardisation: offering a uniform product regionally or worldwide - this type of policy capitalises on the commonalties in customer’s needs across countries. - Goals= minimize costs - 5 forces for standardised approach; o Common customer needs o Global customers o Economies of scale o Time to market o Regional market agreements - Customisation: a country- tailored
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1 Hospitality Industry 1.1 Introduction to Hospitality Industry 1.1.1 The Nature of the Hospitality Industry What is the meaning of HOSPITALITY? There have been different definitions of Hospitality. Broadly speaking‚ Hospitality is the act of kindness in welcoming and looking after the basic needs of guests or strangers‚ mainly in relation to food‚ drink and accommodation. A contemporary explanation of Hospitality refers to the relationship process between a guest and a host. When
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the UK hospitality iNdustry 1.1 The structure of the hospitality industry The hospitality industry in the UK is a broad and varied industry ranging from single-person organisations to worldwide corporations. People do a total of more than 80 different jobs in the industry. key terms Hospitality: kindness in welcoming guests or strangers Fourteen different industries The hospitality industry is not just hotels and restaurants. There are 12 other different sectors of the industry:
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Jeremy Worden Hospitality Illustrated in Homer ’s The Odyssey Far removed from our individualistic society today is the ancient Greece portrayed in Homer’s The Odyssey‚ where hospitality and good will are the main focus of these people. As decreed by Zeus himself‚ those who wish the favor of the Gods must welcome foreigners and domestic with hospitality. A man was supposed to offer the best of his food‚ his home‚ and his knowledge before ever asking for his guest’s name or why he was there.
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1. Why do people work in the Hospitality Industry? Answer: The Hospitality Industry consists a number of fields within the service industry‚ including the food and beverage‚ lodging or accommodation‚ gaming‚ entertainment‚ event planning‚ theme parks‚ cruise line and transportation. In addition to these are the fields in the tourism industry like airline and travel agencies. Because of the increasing interest for food and travel of the population‚ there is also an increasing demand for the
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Choosing a career in the Hospitality Industry So‚ it is time to decide what you will do with your life. What will you choose? Perhaps you might consider a career in the hospitality industry. What is the hospitality industry? The hospitality industry is defined as the activity of providing lodging‚ food and beverage‚ and recreational services‚ which include but are not limited to hotels‚ motels‚ clubs‚ casinos‚ restaurants‚ recreation facilities‚ tourism‚ cruise lines‚ and theme parks. Wow‚ what
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Hospitality Management. Students become acquainted with a creative and systematic pursuit of organizational goals within the hospitality industry‚ by planning‚ organizing‚ leading and controlling the available resources in a concerted and sustainable way. Innovative Hospitality Management Do you consider yourself to be a creative manager‚ a responsible entrepreneur and/or a hospitality trendsetter? Then start building your future and join an enriching multi-cultural environment which blends
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Human Resource for Hospitality industry due to: Unawareness regarding hospitality industry. Lack of awareness create social status problem. Lack of student counseling. No knowledge about the departments of hospitality industry. Poor knowledge about the institutes offering hospitality industry related courses. No time management. Carelessness regarding career. Unawareness of self capabilities. Lack of proper system to motivate people towards the hospitality industry. Problems
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HOSPTALITY AND TOURISM COURSE. Assalamualaikum and good morning to all friends. Today I want sharing to all about benefits choosing hospitality and tourism course. As we know‚ our college also have this course. This course had a 7 semester in 2 ½ years. It also concentrated in culinary art‚ catering and restaurant. Let me introduce about what a hospitality. Hospitality means the friendly reception and treatment of guest or strangers and the quality or disposition of receiving and treating guest
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therefore‚ travellers depended on the hospitality of others during their long nights away from home. Hospitality‚ otherwise known as xenia‚ was the stranger-host relationship between members of different regions. In Homer’s The Odyssey‚ the poet shows that a character’s desire to be elite in society is what drives them to be hospitable. In particular‚ hospitality is shown to influence one’s social life through reputation‚ relationships and religion. Hospitality was the means to gain social status
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