BUSINESS MARKETING Module 3 MANAGEMENT OF MARKETING CHANNELS Faculty : Kerena Anand 1. Define a Marketing Channel? A Marketing channel (also called distribution channel or trade channel) is defined as a set of interdependent organisations that make a product or service available to customers for use. In other words‚ the link b/w the manufacturers and customers is the channel of distribution. The marketing logistics (also called physical distribution) consists of delivering
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GUJARAT TECHNOLOGICAL UNIVERSITYMBA 2ND SEMESTER (REG/REM.) - EXAM TIME TABLE - SUMMER 2013 | NO:GTU/MBA/SUMMER 2013/ DATE: 13-04-2013 | SR.NO | SUBJECTCODE | SUBJECT NAME | DATE | TIME | 1 | 820001 | Cost and Management Accounting (CMA) | 13-05-2013 | 10:30 TO 13:30 | 2 | 2820001 | Cost and Management Accounting (CMA) | 13-05-2013 | 10:30 TO 13:30 | 3 | 820002 | Environment for Business (EFB) | 15-05-2013 | 10:30 TO 13:30
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Spring 2013 Master of Business Administration- MBA Semester 1 MB0048 –Operations Research- 4 Credits (Book ID: B1631) Assignment Set - 1 (60 Marks) Note: Assignment Set -1 must be written within 6-8 pages. Answer all questions. Q1. Explain the scope of Operations Research. What are the features of Operations 10 marks (300 - 350 words each) Research? Q2. Six Operators are to be assigned to five jobs with the cost of assignment in Rs. given 10 marks in the matrix below. Determine the
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Case Study Three: Thanks for 24 Years of Service. Now Here’s the Door! Russ McDonald graduated from the university of Michigan with his MBA in 1969. He had numerous job offers but chose General Motors for several reasons. The automobile industry offered terrific career opportunities‚ and GM was the world’s number one car manufacturer. Salaries at GM were among the highest in corporate America‚ and a job at GM provided unparalleled security. A white-collar job with GM was the closest anybody
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Task Mode | Task Name | Duration | Start | Finish | Predecessors | Resource Names | WBS | Auto Scheduled | Establish a Manufacturing Facility | 1 day? | Thu 3/7/13 | Thu 3/7/13 | | | 1 | Auto Scheduled | Securing the building | 1 day? | Thu 3/7/13 | Thu 3/7/13 | | | 1.1 | Manually Scheduled | Negotiating the purchase of the building | | | | | | 1.1.1 | Manually Scheduled | Refurbishing the building structure | | | | | | 1.1.2 | Manually Scheduled | Upgrading
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MODEL PROJECT PROFILES FOR GUIDANCE OF CHANNELISING AGENCIES OF NSTFDC AND SCHEDULED TRIBES NATIONAL SCHEDULED TRIBES FINANCE AND DEVELOPMENT CORPORATION NBCC Tower‚ 15 Bhikaji Cama Place‚ New Delhi-110 066 Project Profiles GOAT FARMING 1. Introduction Goat is usually referred to as the cow of the poor. Rearing of goat is easy and can be done by landless labourers‚ women and children. Goat has the ability to survive on little vegetation and grass. Goat farming suits India’s climate and economic
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Week 1 What is human resource management? As we said that HRM is the management of people working in an organization‚ it is a subject related to human. For simplicity‚ we can say that it is the management of humans or people. HRM is a managerial function that tries to match an organization’s needs to the skills and abilities of its employees. Human Resource Management is responsible for how people are managed in the organizations. It is responsible for bringing people in organization helping
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Developmental psychology is primarily concerned with the changes that occur during childhood and adolescence. Topics studied range from the control of movements‚ the acquisition of language‚ math and musical abilities‚ the formation of the self and the identity‚ the formation of emotional attachments‚ moral judgments and the development of problem solving and reasoning skills. More recently‚ the time span examined and compared within developmental psychology has expanded across the lifespan and
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UNIT 1 NATURE AND SIGNIFICANCE OF MANAGEMENT Management is an art of getting things done through others. Management can be defined as‚ the process of getting things done with the aim of achieving goals effectively and efficiently. Efficiency and Effectiveness Efficiency means doing the task correctly at minimum cost while effectiveness means completing the task correctly. Although Efficiency and effectiveness are different but they are interrelated. It is important for management
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EIILM UNIVERSITY‚ SIKKIM TERM END EXAMINATION‚ SEPETEMBER-2012 EXECUTIVE MBA (1 SEM/ 1YEAR) MARKETING MANAGEMENT Time: 3 hours M.Marks:60 Note: - All questions are compulsory. All questions carry equal marks. 1- The market in large town catering to the needs of villages and towns is known as----- a) Local marketb. c) Regional marketc. b) National marketd d) Global market 2- Objective of -------concept is profit through customer satisfactiona
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