Chipotle is a successful company due to its overall superior value chain‚ which focuses on sustaining competitive advantage through differentiation. In its primary activities‚ Chipotle has managed to sustain superior inbound logistics. The brand revolves around its mission statement‚ “Food with Integrity‚” which praises the restaurants use of ingredients raised with integrity and respect for the animals‚ the environment and the farmers. Furthermore‚ in 2008‚ CMG created a program to increase local
Premium Food Chipotle Mexican Grill Nutrition
Porter’s Five Forces ±â¾÷Àü·« 2005/12/06 00:34 http://blog.naver.com/vr4life/20019859442 1 Introduction The model of the Five Competitive Forces was developed by Michael E. Porter in his book „Competitive Strategy: Techniques for Analyzing Industries and Competitors¡° in 1980. Since that time it has become an important tool for analyzing an organizations industry structure in strategic processes. Porters model is based on the insight that a corporate strategy should
Premium Strategic management Porter five forces analysis Management
value chain analysis Inbound Logistics Operations Marketing Service Outbound Logistics SAP ‚ VCM SAP ‚ CRM - DMS Strategic Alliances Transporters‚ Convoy Drivers Association Dealer Network‚ Marketing Research Firms‚ Vehicle Financing Regional Warehouses‚ Dealer Workshops‚ Distributors‚ TASS 9 Value Chain Analysis: Tata Motors Inbound Logistics Long term contract with service provider’s – transporters and agents Personnel at regional offices for over seeing
Premium Tata Motors Tata Group Marketing
Did value chain mapping wherein the product and information flow is examined across different departments. My objective was to identify opportunities for improvement of processes. Examined the various processes/activities from the procurement of raw materials to the production of finished goods. Segregated them into value added and non-value added activities (on the basis of the transformation brought about to the product at each stage) I visited each department and learnt about the processes
Premium Inventory Supply chain management terms Manufacturing
an expected rate of return of 6%‚ a standard deviation of returns of 30%‚ a correlation coefficient with the market of - 0.25‚ and a beta coefficient of - 0.5. Security B has an expected return of 11%‚ a standard deviation of returns of 10%‚ a correlation with the market of 0.75‚ and a beta coefficient of 0.5. Which security is more risky? Why? In order to answer this question you need to outline Security A and Security B Security A Expected rate of return of 6% Standard deviation of returns
Premium Investment Rate of return Regression analysis
‘Strategic Cost Management and the Value Chain’ Every business‚ whether it be a production or service entity has an underlying goal in maximizing revenue whilst keeping the costs of sales low‚ inevitably to increase profits from year to year. American Professor Michael Porter developed a concept called the value chain‚ hence creating value chain analysis. A value chain can be defined as‚ the linked set of value-creating activities beginning with basic raw material sources through
Premium Strategic management Value chain Costs
The Value Chain The term ‘Value Chain’ was used by Michael Porter in his book "Competitive Advantage: Creating and Sustaining superior Performance" (1985). The value chain analysis describes the activities the organi- zation performs and links them to the organizations competitive position. Value chain analysis describes the activities within and around an organization‚ and relates them to an analysis of the competitive strength of the organization. Therefore‚ it evaluates which value each
Premium World Wide Web Internet Web server
Introduction Value Chain Analysis describes the activities that take place in a business and relates them to an analysis of the competitive strength of the business. Influential work by Michael Porter suggested that the activities of a business could be grouped under two headings: (1) Primary Activities - those that are directly concerned with creating and delivering a product (e.g. component assembly); and (2) Support Activities‚ which whilst they are not directly involved in production
Premium Management Strategic management Value chain
VALUE CHAIN ANALYSIS Value Chain Analysis describes the activities that takes place within and around a business and relates it to the competitive strength of the business. According to Michael Porter who introduced the value chain analysis concept suggested that the activities which an organization carries out adds value to the services and products which it produces. In order for a business to gain competitive advantage‚ their activities should be directed at its optimal level efficiently so
Premium Marketing Customer Customer service
Value Chain Analysis By Ovidijus Jurevicius | 25.04.2013 Definition “Value chain analysis (VCA) is a process where a firm identifies its primary and support activities that add value to its final product and then analyze these activities to reduce costs or increase differentiation.” “Value chain represents the internal activities a firm engages in when transforming inputs into outputs.” Understanding the tool VCA is a strategy tool used to analyze internal firm activities. Its goal is to recognize
Premium Value chain Costs