brand awareness and loyal relationships with an organizations target market. These multiple forms include advertising‚ public relations‚ and sales promotion. In order to develop a creative strategy‚ marketing professionals must fully understand the functional and emotional attributes of the brand to the customer as well as the 4 P’s of the brand (Integrated Marketing Communications). Emotional Relationships High end grocers such as Whole Foods Market (WFM) have created solid relationships with customers
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Functional areas All businesses need to be well organised to achieve their aims and objectives. Certain tasks or functions must be done regularly. In a large organisation e.g. Tesco PLC‚ Newvic College‚ people work together in functional areas as it gets jobs done faster and easier. Below are the main functional areas: Marketing function The Marketing department would be responsible for: Marketing Research This means when an organisation collects data by doing a questionnaire‚ and also they do
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Criteria Scientific prose style Oratorical sub-style Publicistic styles Pragmatic aim to prove a hypothesis‚ to create new concepts‚ to disclose the internal laws of existence‚ development‚ relations between different phenomena. is to exert influence on public opinion‚ to convince the listener that the interpretation given by the speaker is the only correct one and to cause him to accept the point of view expressed in the speech not merely by logical argumentation‚ but by emotional appeal as well
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FUNCTIONAL AUTHORITY: Functional authority consists of the right to give orders within a segment of the organization in which this right is normally non existent. This authority is usually assigned to individuals to complement the line or staff authority they already possess. Functional Authority generally covers only specific task areas and is operational only for designated amounts of time. It is given to individuals who‚ in order to meet responsibilities in their own areas‚ must be able to exercise
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SENTENCE PATTERNS: SAMPLES 1. S--Vi--(Adv.) (Subject--Intransitive Verb--Adverb‚ usually optional) The man coughed (loudly). The audience laughed. The guest has arrived. The children walked down the street. The waiter hurried away from the door. Note: An intransitive verb is an action verb that does not require a direct object or a complement to complete its meaning. The word "intransitive" literally means "does not carry across." Therefore‚ the action of the verb does not transfer
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University of Phoenix Material Multicultural Matrix and Analysis Worksheet Instructions: Part I: Select and identify six groups in the left-hand column. Complete the matrix. Part II: Write a summary. Part III: Format references consistent with APA guidelines. Part I: Matrix | What is the group’s history in the United States? | What is the group’s population in the United States? | What are some attitudes and customs people of this group may practice? | What is something you admire about
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Seminar Assignment – V for Vendetta 2a) Describe the differences between the fascist Norsefire government’s and V’s anarchist view of a “healthy country.” How do Norsefire and V define the role of the government and the role of the citizen differently? The chaos and fury of the violence of the post-apocalyptic Britain initiated the radically right-winged Norsefire regime: fascists that united with the surviving big companies and businesses‚ giving them the appearance
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audience is left pondering upon whether this masked man with the name of V‚ is truly a terrorist threatening the nation. Consequently‚ the ultimate
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Documentary Film Analysis Worksheet History 221 – African American History Before 1877 Instructions: You will find the list of films you can choose from in the Assignment tab. Go to the list and pick your film. You must view the entire film. If you can’t access films because of deployment‚ geographic location‚ or other reasons‚ please let your instructor know so they can give you an alternate assignment. Please type you answers into this sheet. You must submit the worksheet by uploading the
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University of Phoenix Material Effects of Mass Media Worksheet Write brief 250-to 300-word answers to each of the following: |Questions |Answers | |What were the major developments in the |The 20th Century was truly a revolutionary period of time for the development and | |evolution of mass media during the 20th |evolution of mass media. The 20th Century introduced advances
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