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    Samsung Mobile

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    Is Samsung Mobile Business Model sustainable in China facing the growing Chinese competitors ? “Change everything except your wives and kids” Lee Keun-Hee‚ CEO of Samsung group in 1993 after he visited an electronic store and saw Samsung products gathering dust behind Sony and Panasonic products. Introduction : Why did I choose this subject ? I have been following this company for 6 years so far. Recently‚ I have been really concerned by the fact Samsung has been losing market share and displaced

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    Virgin Mobile

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    which allows for many options for buyers. • Barriers to Entry – Weak o There is nothing that will prevent Virgin from competing to an untapped market. • Threat of Substitutes – Weak o There are very few substitutes available that offer mobile and immediate communication. Alternative like pagers are outdated & this target market cannot afford sophisticated PDA service. • Degree of Rivalry – Strong o Competitors have brand recognition in the US and have the majority of the market share

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    Mobile Learning

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    Mobile Learning Mobile learning can be defined as any sort of learning which employs wireless handheld technology. The recent development in mobile technology allows students to access information and learning materials from anywhere and at any time. With some great benefits‚ mobile learning is becoming more important in the current educational system. However‚ there are some limitations which cannot be omitted. One major advantage of mobile learning is its high flexibility. This mainly stems

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    Mobile Phones

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    ACKNOWLEDGEMENT INTRODUCTION Mobile phones‚ also known as cell phones or wireless phones‚ are hand-held phones with built-in antennas. Unlike home phones‚ cell phones can be carried from place to place with a minimum of fuss. This makes them a good choice for people who want to be in touch with other people even when they are away from the house. Cell phones are a vast improvement over the telecommunications technology of the past‚ and have become a necessity of modern life. As always‚ communication

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    T Mobile

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    MRKT 5000 Online Course T-Mobile Promotes with Celebrity Sidekicks Case Summary: T-Mobile is the fourth largest cell phone provider in the United States. AT&T plans to pay $39 billion to buy Deutsche Telekom ’s T-Mobile USA in a deal that is expected to attract intense regulatory scrutiny as it creates a new U.S. mobile market leader. Key Marketing Issues Product T-Mobile provides a wide range of mobile phones with different features which target customers in terms of their communication

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    Mobile Banking

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    API. Gartner predicts that by 2014 75% of Fortune 500 enterprises will open an API Fundamo Mobile Wallet The Fundamo Mobile Wallet is a complete ’standalone’ banking solution with a fully functional and secure account which the customer can use to make convenient and secure payments‚ amongst other things‚ from their mobile phone. It offers transformational banking and is typically delivered by the Mobile Network Operators and Financial Services Organisations wanting to address new market segments

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    Mobile Number Portability

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    Brand opportunities: A study on Impact of Mobile Number Portability on Telecom Brands. Abstract Manoharan*‚ Sumeet‚ Tejdeeep Julian * Asst. Prof‚ IFIM B school‚ Electronic city‚ Bangalore **‚ *** Students‚ IFIM B school‚ Electronic city‚ Bangalore Mobile Number Portability (MNP)‚ a technology enrolled by TRAI under which one can change his/her mobile service provider without needing to change the mobile number‚ not like the old times when the number had to go with

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    International Mobile Telecommunications-Advanced (IMT Advanced)‚ better known as 4G‚ 4th Generation or Beyond 3G‚ is the next technological strategy in the field of wireless communications. A 4G system will upgrade existing communication networks and is expected to provide a comprehensive and secure IP based solution where facilities such as voice‚ data and streamed multimedia will be provided to users on an "Anytime‚ Anywhere" basis and at much higher data rates compared to previous generations

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    Micromax Mobile

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    | | | By Punyadeep Singh PRN 59‚ MBA 09-11‚ SIOM Introduction The mobile phone market in India is worth 130 million handsets annually. While the big boys like Nokia‚ Samsung‚ LG‚ Motorola and Sony Ericsson make up for 70% share‚ the market has of late seen a slew of domestic firms such as Micromax‚ Karbonn and Intex making

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    Mobile Telephone History

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    Abstract : Mobile Telephone History This article describes how mobile telephones‚ for decades a near dormant technology‚ became the dynamic and perhaps most important communication tool of our lives. Commercial mobile telephony began in 1946. The cellular radio concept was published in 1947. But only since 1995 have mobiles become low cost‚ rich in features‚ and used world wide. We first examine mobile telephony’s early and bulky beginnings. Next‚ the long journey to analog cellular. Finally‚

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