Nucor at a Crossroads On December 7‚ 1986‚ F. Kenneth Iverson‚ chairman and chief executive officer (CEO) of Nucor Corporation‚ awaited a delegation from SMS . Iverson had to decide whether to commit Nucor to a new steel mill that would commercialize thin-slab casting technology developed by SMS. Preliminary estimates indicated that the mill would cost $280‚ and that start-up expenses and working capital of $30 million each would push the total cost to $340 million. Successful commercialization
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A value chain is a network of value-creating activities. This model developed for describing various activities done to create a finished product or service and its activities to support the creation. It can help the analyst understands the business process and elevated the information systems. Primary Activities Its consist of the elements that are necessary for adding value and create advantage in business. The first activity in the value chain is inbound logistics‚ which mean receiving material
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Harvard Business School 9-793-039 Rev. January 20‚ 1998 DO Nucor at a Crossroads On December 7‚ 1986‚ F. Kenneth Iverson‚ chairman and chief executive officer (CEO) of Nucor Corporation‚ awaited a delegation from SMS Schloemann-Siemag‚ a leading West German supplier of steelmaking equipment‚ at his company’s headquarters in Charlotte‚ North Carolina. Iverson had to decide whether to commit Nucor to a new steel mill that would commercialize thinslab casting technology developed by SMS
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Pro-forma A Value of the product/service for the customer 1. Name of Company: Starbucks Coffee Company Starbucks was firstly opened by three partners at Seattle on March 30‚ 1971. At the beginning‚ it was only a small store selling freshly roasted whole bean coffee. But now‚ by the tremendous effort from the chairman‚ Howard Schultz and every partner (employee) of Starbucks‚ it is an international company having more than 16‚000 stores around over 50 countries over the world. They take great
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Did value chain mapping wherein the product and information flow is examined across different departments. My objective was to identify opportunities for improvement of processes. Examined the various processes/activities from the procurement of raw materials to the production of finished goods. Segregated them into value added and non-value added activities (on the basis of the transformation brought about to the product at each stage) I visited each department and learnt about the processes
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Nucor Steel Case Analysis Questions 1. Do a five-forces (Porter) analysis of the competitive forces impacting the U.S. Steel industry. Does your analysis support Nucor’s current basic business model? The competitive forces impacting the U.S. Steel industry are that the buyers have the majority of the bargaining power‚ there are only a few suppliers‚ the internal rivalry is intense because of the price wars and lack of differentiated products‚ there aren’t any substitutes for steel‚ and there
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Chipotle is a successful company due to its overall superior value chain‚ which focuses on sustaining competitive advantage through differentiation. In its primary activities‚ Chipotle has managed to sustain superior inbound logistics. The brand revolves around its mission statement‚ “Food with Integrity‚” which praises the restaurants use of ingredients raised with integrity and respect for the animals‚ the environment and the farmers. Furthermore‚ in 2008‚ CMG created a program to increase local
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Dell’s Value Chain 1. How has Dell used its direct sales and build-to-order model to develop an exceptional supply chain? Dell has used its direct sales and build-to-order model to develop an exceptional supply chain by taking customer feedback very seriously. Dell uses the feedback to further evaluate and when necessary‚ implement change to improve their supply chain. The company maintains close-knit relationships with customers‚ and maintains very close‚ professional relations with their suppliers
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Primary activities – create customer value Inbound logistics – routines and processes that bring resources into the organization Because McDonald’s criteria is very high‚ so they require the products are of top quality base on the low cost. They purchase raw vegetables and other raw materials from its fixed‚ pre- defined suppliers only‚ some like local grocery and farm‚ to make raw materials is fresh. For example the soft drinks‚ the only supplier is Coca-Cola. McDonald’s has practiced a backward
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After doing a bit of a research on the banking industry Value Chain (VC) I came across multiple references indicating that a generic VC for Banking is the opposite to the industrial VC (Figure 1 in the attachment). The Banking VC starts from the customer side‚ where the products are offered to the market‚ sold‚ provided to the customer and finally corresponding transaction is executed. I decided to look closely at one of our core businesses‚ Premier Consumer Credit‚ to evaluate activities within
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