Summery of main points The author of PR 20/20 public relations and marketing argues that organizations must focus on defining their brands in terms of brand experiences and perceptions. The article explores the concepts of brand marketing‚ search marketing‚ social media and content marketing. In addition‚ public relations‚ plans and pricing have also taken a central position in the masterpiece. The author maintains that brand marketing forms the foundation on which successful organizations are
Premium Brand Marketing Advertising
The main thesis of Postman’s article is to make students cautious and mindful about some of the common drawbacks in information intake. He states in his article that there is a “tradition in which educators are required to condition young students to believe what they are told‚ in the way they are told to do it.” (p.22) He describes how contemporary education procedures can leave a student defenseless to the biases of their elders‚ students are not able learn the essential abilities to discuss and
Premium Education Teacher School
training required in order to obtain the best results possible in the field. In her article “Training the Heart of the Hotel”‚ Lizz Chambers develops a number of points in her approach to training housekeeping staff; the article is structured on real-life experiences and not just theories or advices‚ hence interesting the reader in her topic as well as in her occupation‚ more specifically. Nevertheless‚ this article is biased in that it tries to get the reader’s attention attracted in Chambers’ potential
Premium Hotel Hospitality industry Lodging
The article which I read was called "Child abuse and neglect and adult intimate relationships: a prospective study" by Rebecca A. Colman and Cathy Spatz Widom. A) The concept studied was about the effects of abused children on there later years as adults. There were several theoretical perspectives and it was hypothesized that they would find a link between child maltreatment and impaired social functioning. The study wanted to prove that abused and neglected children would develop thoughts which
Premium Neglect Child abuse
from college and into a stern job with career intentions would be something that would be convenient for any post-graduate. However‚ the statistics gathered by Thompson in an October‚ 2000 issue of HR magazine suggest otherwise. In the survey article‚ Thompson noted that fifty-five percent of 1‚014 U.S. workers gave high schools a grade of “C” and noted that improvement must be made for graduates to be ready to work after the graduation ceremonies of high school. Thompson noted that only sixteen
Free High school Graduation
Discuss whether nursing is a profession or an occupation. What can current and future nurses do to enhance nursing’s standing as a profession? Nursing is a profession. According to McEwen and Wills (2014) “profession is a learned vocation or occupation that has a status of superiority and precedence within a division of work” (p. 2). I believe this describes nursing but needed more evidence to make my decision. I considered the “characteristics of a profession: a defined and specialized knowledge
Premium Nursing Nursing practice Dictionary
one was located in the tendon itself‚ it is considered rare. These types of cysts are generally located in the hand‚ wrist‚ and foot. They recur in about ten percent of cases due to fluid leakage and incomplete removal. The implications of this article for health care professionals are a need for clear diagnosis‚ complete removal during surgery‚ and try to avoid leakage during surgery. A clear diagnosis can be achieved by MRI’s and ultrasound scans which helps determine the size and the location
Premium Physician Doctor Patient
Student Name: Student ID: APA Citation of Journal Article (1): Emery CA‚ Kang J‚ Shrier I‚ et al. Risk of injury associated with body checking among youth ice hockey players. JAMA‚ 2010; 303(22): 2265-‐2272. doi: 10.1001/jama.2010.755. Objective of the Study (1): To see if risk of injury
Premium Concussion Physical trauma Injury
History of Nursing Research Worksheet Jose Zepeda NUR/443 January 9‚ 2012 Deborah Mc Coy History of Nursing Research Worksheet There have been many influential publications‚ agencies‚ and people in the field of nursing research. Write 1–3 sentences in each cell of the table below to describe the importance‚ goal‚ or influence of each item. Publications First publication date and importance: Nursing Research First published: 1952 Importance: “Research conducted by the ANA and other specialty
Premium Nursing
Community Nursing Matrix NUR 405 Healthy Communities: Theory and Practice Sarah Kinnard RN October 24‚ 2011 Beth Edwards MSN‚ BC‚ FNP Past period 1 Industrial Revolution 1750-1900 Description of Historical time period During the industrial revolution technological and economical advances were made with the development of steam powered ships and railroads replacing manual labor with mechanical work. As a result‚ changes in society and health care needs occurred. Nursing focus shifted
Premium Health Public health Medicine