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    Chapter 1 63) The goal of strategic management is to A) achieve competitive advantage. B) maintain competitive advantage. C) achieve and maintain competitive advantage. D) eliminate competitive advantage E) eliminate and abolish competitive advantage. 64) Strategic management focuses on integrating management‚ ________‚ and information systems to achieve organizational success. A) marketing B) finance/accounting C) production/operations D) research and development E) all of the above

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    Contents Step 1: Identify the Firm’s Existing Vision‚ Mission‚ Objectives‚ and Strategies 2 1.1 Dell’s Vision 2 1.2 Dell’s Mission 2 1.3 Dell’s Objectives 2 1.4 Dell’s Strategies 2 Step 2: Develop Vision and Mission Statements for the Organization 2 2.1 Dell’s Proposed Vision 2 2.2 Dell’s Proposed Mission 3 Step 3: Identify the Organization’s External Opportunities and Threats 3 3.1 Opportunities 3 3.2 Threats 5 Step 4: Construct a Competitive Profile Matrix (CPM) 7 Step 5:

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    Introduction: Defining the mission statement for a company is often one of the most slighted tasks in strategic management. It is much easier for many executives to emphasize operational aspects of long-term management activities rather than making sure short-term activities are in sync with the long-term goals. The principal value of the mission statement is its specification of the firm’s ultimate aims. A firm gains a heightened sense of purpose when its board of directors and its top executives

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    19/11/2010 Master II Management Financier (Financial Management) Mr Xavier LEPERS References Johnson G.‚ Scholes K.‚ Whittington R. (2006)‚ Exploring Corporate Strategy‚ Prentice Hall‚ 7th edition. Barney J. & Hansen W (2006) Strategic J W. (2006)‚ Management & Competitive Advantage‚ Pearson Education. Garrette B‚ Dussauge P & Durand R (Coord)‚ Strategor‚ 5ème édition‚ Dunod‚ 2009. 2 Chapter 1: Introducing Strategy 3 1 19/11/2010 Chapter 1: Introducing Strategy From competition

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    revolutionary and re-evolutionary change Paper presented at the 25th Standing Conference on Organizational Symbolism “Signs of the future: Management‚ messianism‚ catastrophe” 1-4 July 2007‚ Ljubljana‚ Slovenia by Dr. Jürgen Deeg University of Hagen‚ Germany Faculty of Economics and Business Administration Chair of Business Administration‚ Leadership and Organization Profilstr. 8‚ 58084 Hagen e-mail: juergen.deeg@fernuni-hagen.de Abstract: Facing an age of tremendous change and transformation‚ the ability

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    INTRODUCTION Strategic management is known to be a company’s game plan. Which includes the task of crafting‚ implementing and executing a company’s strategies .It is best looked upon as be a combination of planned actions that brings into play the structure of the company for the future. Specializing Strategic management companies are not common in the business environments‚ although it is one of the most important factors in the business industry. Within larger organizations and companies‚ there

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    Profile Honda motor company‚ Ltd was founded on 24 september 1948 in Japan. Implementing its business strategy‚ the company is constantly evolving global manufacturing network with 91 branches. Among that branch‚ Honda Vietnam has played a key part of the success of global Honda. Honda Vietnam is established in 1996 with initial capital of $ 31.2 million‚ they are a joint venture between Honda Motor Company of Japan (42%)‚ Asian Honda Motor Company of Thailand (28%) and movers and Agricultural

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    Ques 1:- “Strategy” and “Strategic Planning” is something that is done once a year which results in a report.  Others think it is market position‚ operational effectiveness or an idea or business model.  Strategy is choosing to perform different activities that can be preserved and that will provide a sustainable competitive advantage.  It is a mental exercise.  It is a way of thinking about the world and approaching business.  Strategic planning is a process to produce innovative and creative ideas

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    Strategic planning for company management has gotten more complex over the years. As times have changed‚ so have the various factors that a company may face throughout the years. Many things have changed‚ such as ethical concerns or issues‚ diversity issues‚ global nature concerns‚ and technological advances and innovations. Strategic managers have to be able to adapt their company to the constantly changing factor that the company may face. Strategic managers have to know what ethical concerns or

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    explain how you would create appropriate strategic marketing objectives for a market Following on from the above 2 points‚ here you need to select a particular market – ideally the one that your own organisation operates in – and describe how you would create appropriate strategic marketing objectives (not actions) aimed at achieving success in that market. Section 4 Demonstrate how you would respond to changes in the marketing environment  report on the impact of changes in the external environment

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