Marketing Plan for Ocean Park Student Name: Chan Chi Keung Tommy Student Number: 052354 Spring Term 2008 Table of Contents (A) (B) (C) EXECUTIVE SUMMARY …………………………………………………….………… P4 INTRODUCTION OF OCEAN PARK ……….…………………..………… …… P.5-6 MARKETING OBJECTIVE ………..……………………..…………………..……… P.7 1. 2. To attract more Mainland visitors in coming two years To sustain/ maintain Ocean Park as a world-class and must-see destination (D) SITUATION ANALYSIS ……..…………………………..……………………… ….. P.8-11 1. SWOT Analysis
Premium Hong Kong Marketing
Bear Stearns & Co Page 1 of 10 Bear Stearns & Co Answer the following 10 questions‚ using the financial statement data from Blockbuster Entertainment Corporation. Show your work (i.e.‚ note what numbers you’re using). On May 9‚ 1989‚ Bear Stearns & Co. issued a report on Blockbuster Entertainment Corp.‚ which is reproduced in part below. Blockbuster-Entertainment (Ticker symbol: BV‚ Price per share: $33 ½) increased owned and franchised video stores from 19 at the end of 1986 to 415 at December
Premium Depreciation Balance sheet Generally Accepted Accounting Principles
(b) 1.AN IMPACT OF CONCERN ABOUT THE ENVIRONMENT ON THE ECONOMICS OF OCEANSPRAY BUSINESS OceanSpray Cranberries Inc is the world’s leading grower owned corporative that harvests and exports of cranberry and grape fruit along with its bye-products in the form of juice‚ sauce‚ etc throughout the globe. Founded in 1912‚ at South Hanson‚ Ocean Spray Cranberries has managed to keep its brand name as the world leader in food products till date. It is only because of the various strategies it has adopted
Premium Cranberry Water Water management
Commercial Fishing and Our Oceans “We all have a romantic vision of the ocean being a vast‚ limitless territory open to all. The truth is nearly 70 per cent of all fish stocks are considered fully exploited‚ over-exploited or severely depleted. The ocean ’s ability to replenish fish has been outstripped by the industry ’s ability to catch fish.”- Annabel Graham‚ Chinese activist and author. There was once a time where the oceans were pure and fish were plentiful. However‚ that was quite some time
Premium Fish Overfishing
HOSP 330: Course Project The July 2014 Global CES Show: Atlantic City Edition Angela Bello DeVry University April 21‚ 2013 Table of Contents I. Introduction……................................................................................................................. 3 II. Stakeholder Goals‚ Expectations and How to Meet Them………………………………. 3 III. Theme……………………………………………………………………………………
Premium Consumer Electronics Show Consumer electronics
ease. This is why we refrain from explaining every single step of the underlying calculation. In order to get a more detailed understanding of the various calculations‚ the reader of this analysis is welcome to have a closer look at our model. 1. Do you expect the daily spot hire rates to increase or decrease next year? Although we expect the iron ore exports to take off in the next few years‚ our expectation as to next year`s spot rate is rather pessimistic. This is mainly due to the decrease
Premium Net present value
Chelsea Zeller Dr. Andre Droxler ESCI 107 10 December 2012 Ocean Acidification: Consequences on Flora and Fauna The prosperity and health of our Earth is held within a delicate balance‚ a balance easily disrupted by any interference from natural and unnatural forces alike. The environment is currently in a state of gravely precarious instability pushed to this edge by careless human activity. The impacts within the atmosphere are evident – temperature changes‚ increased storm activity‚ and melting
Premium Carbon dioxide
The DIM Lighting Co. Case Analysis Form Julie Baxley I. Problems: Macro: 1. The DIM Lighting Co. has had a decline of 15% in profit margins over the past year. 2. This subsidiary is part of a large corporation and operates as a profit center. 3. The company wants to stay competitive and profitable in today’s economy. New technologies are being developed by the competitors. Micro: 1. The proposed research project is considered “high risk” by members of management. Corporate is supportive of the
Premium Investment Finance Risk
JPS 447 Ms. 10 April 2012 Reflections on Co-Facilitation Co-Facilitation is a process that can either be very rewarding experience wherein a small group of people meet regularly to complete an assigned project. There is supposedly strength in numbers and the work load is divided up according to the number of people and their level of expertise. Dividing up the work load is certainly not the only advantage. Team collaboration is very important and the gathering and sharing of information
Free Race White people Black people
q Explain strategic planning‚ and discuss how it relates to the company mission‚ objectives‚ and goals. Virgin Atlantic‚ one of the most upcoming businesses of Virgin Group was established in 1984 (). It is an international airline. There are 6 classes in the virgin Atlantic i.e. economy – lowest/flexible‚ premium economy – lowest/flexible and for the upper class too (). Its main bases are in London Heathrow and London Gatwick (). STRATEGIC PLANNING:- Strategic planning is defined as “developing
Premium Marketing Strategic management