Abstract Blue Ocean strategy is a consistent pattern of strategic thinking behind the creation of new markets and industries where demand is created rather than fought for and the rule of competition is irrelevant. This paper proposes a methodology to implement the Blue Ocean Strategy in a privately owned Malaysia industrial firm struggling in a very competitive market using different tools and techniques such as value curves‚ strategy canvas‚ six path method‚ four actions framework. The results
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ecologically crucial habitats. The key process that has resulted in this extensive damage to coral reefs is termed ocean acidification‚ which is defined as the increase in oceanic acidity as a result of the uptake of atmospheric CO₂. Over the past 200 years‚ more than 30% of all CO₂ that has been emitted to the atmosphere as a result of anthropogenic activity has been absorbed by the oceans (Anthony et al. 2008). Such drastic changes in oceanic pH are having multiple adverse impacts upon coral reefs
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Product‚ Pricing‚ and Channels Paper MKT/421 - Marketing Blue Ocean Strategy Description of Blue Ocean strategy and its Importance The Blue Ocean Strategy is derived from the book “Blue Ocean Strategy” by W. Chan Kim and Renee Mauborgne. The book is based on a study of 150 strategic moves made by companies in 30 industries over 100 plus years. Per the book‚ the term blue ocean means untouched market space that makes competition none existent in a known industry. The term describes how ideal
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Brett Mutolo Surfcasting One of my favorite places is to fish at Ocean City Maryland on the shore. The beach is about an hour and fifteen minutes away from my house in Carroll County‚ Maryland. Ever since I was little‚ I would frequently visit the beach and loved how many different things there were. Some of the things I did when coming down for a day or staying at my cousins is fish‚ boogie board‚ dig for sand crabs‚ surf‚ or play soccer on the beach. All of these activities are my favorite‚ but
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legal system is that criminals should be punished and the reasons for their crimes are rarely addressed. The Ocean Tides program is an innovative system rather than punishing juveniles it is an approach that hopes to rehabilitate adjudicated boys in Rhode Island within a year. Typically the more severe a crime is‚ the longer the criminal is sent away for. At the Ocean Tides program‚ 1 year is retrospectively the time that is used to help criminals readjust so once they complete the program their behavior
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it adds little value in explaining to route so success. 2. most fundamental assumption of the Blue Ocean theory is that industry’s conditions can be shaped by a firm’s efforts. The red ocean describes a situation where existing industry rules are readily formed‚ static and cannot be changed. While the possible occurrence of a blue ocean encourages the creativity and learning‚ the red ocean claims that learning is ineffective in such situation. The assumptions behind the two are therefore not
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wonderful is it to stand on pearly sands watching the pure blue sky‚ so lonely without a cloud or a plane or even a bird fluttering across it and as you admire it‚ the sun’s ray’s beams down at you. But at the same time you hear the wave’s chants on the ocean. A visit to the beach is one of life’s greatest pleasures. I always‚ always look forward to summer‚ it is my favorite season and it’s the perfect time to have serious fun. What I love most about summer is its weather. It‘s always hot‚ which allows
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Blue Ocean Strategy Book Review By Sah Rizal bin Salleh The Authors wrote this book in such a unique way and tremendous‚ a direct challenge and oppose of the well-known “Red Ocean Strategy”. To make it clear and justifying my true insight about this book‚ I’ll explain a piece of Red before we go deep into the Blue Ocean. Red is basically one would say as a “Standard Operating Method” of people getting into each other‚ everyone is eager in their own way to succeed‚ getting the better half of
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1. INTRODUCTION This report is a critical analysis on tax disclosure of two selected companies—GD Express Carrier Berhad (GDEX) and Bonia Corporation Berhad (BONIA) which falls under trading/services sector and consumer sector respectively. Analysis is based on the annual report 2015 of each company (extracted in the appendices). All detailed calculations are performed in the footnotes attached. GDEX‚ founded in 1997‚ focuses on two business segments‚ namely‚ Express delivery and Logistics. Primarily
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advise them on the possibility of changing the strategy of their company. In particular‚ they are keen to redesign their strategy along the lines of the much publicized blue ocean strategy and to shift from the red ocean in which they are currently competing. * Analyze industry competition and the implications of the red ocean strategy for the company. * Critically discuss the ways in which the company could challenge their respective industry paradigm to offer a unique set of offerings
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