BOOK REVIEW The book‚ Blue Ocean Strategy -How to create Uncontested Market Space and Make competition Irrelevant ‚ authored by W. Chan Kim and Renne Mauborgne is the best seller of its time. It is a widely accepted book for strategy professionals. The title indicates the theme of the book .This book promises to achieve the uncontested market space and make competition irrelevant by making the use of Blue ocean strategy. The book argues that companies in existence today should not try to beat
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Analysis of NEXT plc and its environment Contents 1 INTRODUCTION 2 2 OVERVIEW 2 2.1 The Market 2 2.2 The Company 3 3 ANALYTIC TOOLS 4 3.1 PEST - Analysis 4 3.2 SWOT - Analysis 7 3.3 Competitive Analysis 9 4 CONCLUSION 12 5 MISSION STATEMENT 13 6 OBJECTIVES AND STRATEGIES 14 6.1 Good quality and price 14 6.2 Relationship between Next and its environment 14 6.3 Shopping as en event 15 7 BIBLIOGRAPHY 16 1 Introduction This Report should give the reader an overview of the clothing retail
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“How does INFORMATION help you in your daily life?” Information is a critical resource for decision making. It refers to data that has been processed and put into a meaningful context. . Information plays a significant role in our daily professional and personal lives and we are constantly challenged to take charge of the information that we need for work‚ fun and everyday decisions and tasks. Information is like water in my daily life. Information helps me quench my thirst for knowledge .I
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Statement of the purpose of the book: “Blue Ocean Strategy” Blue Ocean Strategy (BOS) is the result of a decade-long study of 150 strategic moves spanning more than 30 industries over 100 years (1880-2000) by authors Kim‚ W. C.‚ Mauborgne‚ R. BOS is the simultaneous pursuit of differentiation and low cost. The aim of BOS is not to out-perform the competition in the existing industry‚ but to create new market space or a blue ocean‚ thereby making the competition irrelevant. BOS offers a set of
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The idea to enter the world of the full cost carriers by low prices isn’t a new one. Already in 1977 Laker Airways founded the “Sky Train” between London and New York. Even if this service was never successful‚ more and more low cost carriers were founded during the progress of deregulation and the development of an own low cost strategy began. When we today have a look at the homepages of low cost carriers we cannot but state that nearly all of them are operating successful despite the issues of
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Sun co.’s bonds‚ maturing in 7 years‚ pay 8% interest on a $1‚000 face value. However‚ interest is paid semi-annually. If your required rate of return is 10%‚ what is the value of the bond? How would your answer change if the interest were paid annually? 7) Sharp Co. bonds are selling in the market for $1‚045. These 15 year bonds pay 7% interest annually on a $1‚000 par value. If they are purchased at the market price‚ what is the expected rate of return? 8) You own a bond that pays $100 in annual
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Ocean acidification is the ongoing decrease in the pH of the Earth’s oceans‚ caused by carbon dioxide from the atmosphere‚ Seawater is slightly basic (meaning pH > 7)‚ and the process is a shift towards pH-neutral conditions rather than a transition to acidic conditions (pH < 7). Ocean alkalinity is not changed by the process‚ or may increase over long time periods due to carbonate dissolution. An estimated 30–40% of the carbon dioxide from human activity released into the atmosphere dissolves into
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Racism is ignorance among people all around the world. People can be racist because they were brought up to hate a certain ethnicity‚ or they came to dislike them on their own. Either way racism is unjust and should not exist in today’s world. Unfortunately it used to be accepted in society by many people‚ but the world has come so far that petty things like racism should not occur. Racism might not seem like anything to some‚ but it is like the butterfly effect. One racist thing a person says or
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It is true that many countries have been experiencing the growth of crime rate. In response many countries are building new prisons‚ but they are just increase the number of inmates instead of solving this problem. Perhaps‚ we need to look back at the roots of this issue and facing the possible causes. The TV and computer games are considered to be one of the reasons of crime level and violence increase. Violent actions‚ murders in virtual worlds or on TV screen are changing our vision of morale
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UNIVERSITY OF THE PUNJAB NOTIFICATION NO. 215 /COND.D.S. DATE SHEET FOR THE M.A./M.Sc. PART-I‚ ANNUAL EXAMINATION‚ 2013 TO BE HELD IN JULY/AUGUST 2013. WRITTEN EXAMINATION Date & Day July‚ 2013. 16th‚ Tuesday Subject Applied Psychology Diplomacy & Strategic Studies Economics Gender Studies Kashmiryat Mass Communication Mountain Conservation and Watershed Management Psychology Social Work Urdu Arabic Chemistry English Geography Mathematics Persian Philosophy Physical Education Physics Political Science
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