NIKE ANALYSIS USING THE BLUE OCEAN STRATEGY Nike Corporate Strategy Mission Statement: “Our mission at Nike is to be a company that surpasses all others in the athletic industry”. Visual Awakening Competitors - Reebok Key Opportunities Threats Internal & External Industry Analysis Visual Exploration Major and Subordinate Problems: Finance –Declining stock market price. Strategy Formulation- Loss in market share for shoes and apparel to non-traditional athletic companies . Marketing-
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The End of Ocean Water Pollution Before the Industrial Revolution‚ the world’s oceans were pristine‚ beautiful‚ and clean. Instead of facing the ocean as an issue‚ it was considered a great resource. However‚ in the time that has passed between the Industrial Revolution and today‚ people have been polluting the world and the seas non-stop. As a result‚ the state of the water’s cleanliness has deteriorated. Today‚ however‚ there are many ways that we can stop ocean pollution. In order to do so‚ we
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blue ocean strategy ® Go where profits and growth are – and where the competition isn’t www.blueoceanstrategy.com © Kim & Mauborgne R esearching the history of blue ocean
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Dolphins in the Ocean Park The main attraction at Hong Kong’s Ocean Park is a dolphin show with an earnest message about humans and animals living in harmony. Yet‚ David Wong of Hong Kong animal rights group Animal Earth says the shows are "detrimental to moral thinking." He also says that the very act of capturing the animals strips people of all respect that they may have for animals. There was an anti-dolphin show campaign by local animal rights groups in the summer of 2012. They wanted
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universe. Red Oceans are all the industries in existence today the known market space. In the red oceans‚ industry boundaries are defined and accepted‚ the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of existing demand. As the market space gets crowded‚ prospects for profits and growth are reduced. Products become commodities‚ and cutthroat competition turns the red ocean bloody‚ hence‚ the term “red” oceans. Blue Oceans in contrast
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Indian Ocean Region The Indian Ocean is the world’s third largest ocean covering an area of over 28 million square miles. It is bounded by land masses on three sides. The exact boundaries of the Indian Ocean region has been argued but there is general agreement that it includes Cape Agulhas at the southernmost point of Africa‚ the Suez Canal‚ the entirety of the Persian Gulf‚ the Strait of Malacca‚ the Singapore Strait‚ and the west coast of Tasmania. The Indian Ocean region is comprised of
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Associate Level Material Oceans and Atmosphere Worksheet Using the assigned readings for Week Six‚ prepare a 50- to 75-word response to each of the following questions. The Oceans 1. What is the composition of seawater? The salinity of seawater ranges from 3.3 to 3.7%. When seawater evaporates it leaves behind sodium chloride‚ better known as table salt. The other components of seawater are acquired through various methods. One of which is weathering. Chemical weathering of rock releases
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There are several characters in the novel The Ocean at the End of the Lane. The characters in the book The Ocean at the End of the Lane are Lettie Hempstock and an un-named protagonist. The un-named protagonist is a seven years old boy and is the character that tells the story‚ on a first person point of view. “ I was seven years old‚ no longer a little child‚ but I was wetting myself with fear‚ like a baby‚ and there was nothing I could do about it‚ while Ursula Monkton hung in the air above me
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2 What is Blue Ocean Strategy? ................................................................................................................... 3 The Paradox of Strategy ............................................................................................................................ 4 Laws of Strategy ........................................................................................................................................ 5 Basic Patterns of Blue Ocean Strategy ......
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Last week lesson‚ we talked about the difference of Red Ocean strategy and Blue Ocean strategy. Red ocean is all about competition‚ companies in Red Ocean have to squeeze profit margin in order to survive in their industries. There is no one market that is never saturated‚ once more and more competitors approach to the market and share the pie of profit; profit margin of each company would goes down. Then‚ company may have to cut cost or lower product selling price to sustain profit‚ besides consumers
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