"Odwalla and the e coli outbreak" Essays and Research Papers

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    Odwalla Case Study

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    Valuable lessons have been learned because of the Odwalla crisis in October 1996. Odwalla tackled the crisis head on with open and honest intentions. The recall strategy that was implemented hinged on four objectives: constant internal communication‚ personalized customer service‚ fast and effective response‚ and responsibility. That is admitting when wrong. Buy maintaining this strategy they were able to survive what could have been a destructive end to the company. On October 30‚ 1996‚ the

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    An Ode to E. Coli There is a natural human tendency to dismiss what we cannot see. This idea is based in evolutionary biology. Throughout most of human history‚ threats to our survival have been deadly predators . It is only natural then‚ that we should focus our concern on objects whose importance we can see. For this reason bacteria seem insignificant on the surface‚ its invisibility marking its lack of precedence as a threat. This is a misconception‚ because bacteria hold enormous power. It can

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    MULTI-STATE INFECTION Multi- State Escherichia coli O26 Infection Linked to Raw Clover Sprouts Escherichia coli are gram- negative bacteria that are normally found within the gut of warm bloodied organisms. There are several strains of E. coli that exist as part of the normal flora of the human digestive system. They prevent harmful bacteria from establishing themselves in the intestines‚ and they also aide in the production of vitamin K2. Most E. coli strains are not harmful to humans‚ except

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    Odwalla Case Assignment

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    Odwalla Case Assignment In the Odwalla Case there are many stakeholders. There are the employees‚ the customers‚ the communities‚ the media‚ the suppliers‚ and the shareholders. The most important stakeholder in this case is the owners: founder‚ Greg Steltenpohl and CEO Stephen Williamson. I know they are the stakeholders because they not only have a direct economic transaction with the company but also‚ their actions affect the outcomes of the business. For example‚ they set up the values of the

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    E. Coli Cells Lab Report

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    Erica Osorio 5057497 Christian Roque and Rogerlio The Mechanisms by which E.Coli Cells Developed Immunities toward Ampicillin due to Plasmid and DNA Consumption U34 Abstract During the ampicillin experiment the ability to transform cells to make them adaptable to their environment was studied. The E.coli bacterial cell was used in order to observe how its DNA was able to change and develop immunity towards ampicillin. In order for this change to occur the use of several

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    Research Question: E. coli strain MM294 is placed under different sound frequencies. Does sound frequency affect the growth of E. coli strain MM294? Background: Noise pollution is a problem in urban areas and can be the cause of several health issues and increase risks of disease. It is interesting that even something inanimate like sound could affect so much of biological processes. The movement of energy through matter produces sound. Sound is a mechanical wave that travels

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    Questions: 1. What should the company do regarding the following specific issues? a. Should the company recall all of its fresh apple juice‚ just those batches considered potentially contaminated‚ or not recall any of the product? I think Odwalla should recall all of its fresh apple juice in order to prevent consumers from having to worry about purchasing the product and getting contaminated. Until the problem is solved fresh apple juice should not be distributed. b. Should the company

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    Student Lab Section 6 E. Coli Genetic Transformation with pGLO Plasmid Introduction: Genetic transformation is where one organism takes on a characteristic from another organism (Bacterial Transformation 2013). For this experiment we used the bacteria E. Coli to take in foreign jellyfish DNA which will allow it to change genetic material. This experiment determines the effects that the plasmid pGLO has in transferring the Green Florescent Protein found in a jellyfish into the bacteria. It

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    The Effect of Acetyltransferases on 2 different strains of E. coli Introduction Scientists have recently discovered that resistance to antibiotics may not be such a new thing. Evidence of bacteria samples in Canadian permafrost proposes that these resistances have been around for at least 30‚000 years (Luiggi 2011). In our required pre-lab reading‚ we learned tuberculosis is becoming increasingly drug-resistant‚ giving proof that bacteria can adapt to necessary changes in order to survive (Barry

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    Abstract:Conjugation is a natural occurring process that involves the transfer of DNA from one cell into another through a physical connection between the cells. In the following experiment‚ two strains of Escherichia coli bacterial cells (donor F’lac+strs and recipient F-lac-strr) underwent conjugation to produce a transconjugant strain (F’lac+strr). MAC plates and streptomycin were utilized to determine if conjugation had occurred. When plated‚ the donor colonies appeared red and the recipient

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