Odwalla Case 1. What factors contributed to the outbreak of E. coli poisoning described in this case? Do you believe that Odwalla was responsible‚ wholly or in part‚ for the outbreak? Why or why not? There are three factors which contributed to this incident. First‚ the defect in its technology resulted in the outbreak of E. coli poisoning. Resisting industry safety standards‚ Odwalla steadfastly refused to pasteurize its juices claiming it altered taste and was unnecessary. Unpasteurized
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DATE: September 4‚ 2008 TO: Stephen Williamson‚ President and Chief Operating Officer‚ Odwalla‚ Inc. SUBJECT: Addressing Contaminated Juice Products ----------------------------------------------------------------------------------------------------------- Odwalla‚ Inc.‚ a health-conscious juice producer‚ must confront implications that its apple juice product is contaminated and has possibly caused several outbreaks of the E. coli virus. It is a truly unfortunate situation when
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http://www.mallenbaker.net/csr/crisis05.html Companies in Crisis - What to do when it all goes wrong Odwalla and the E-coli outbreak What happened? Odwalla (pronounced "odewalla") is the health-conscious juice company which began a couple of decades ago when Greg Steltenpohl‚ Gerry Percy and Bonnie Bassett began squeezing fresh oranges on a $200 hand juicer. The company was growing strongly with annual sales rising 30% per year and approaching $90m. The company had established a strong brand
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Odwalla‚ Inc (A) Management Writing and Reporting August 18‚ 2013 Case Odwalla‚ Inc (A) Discussion Question 1. What are the key communication issues for Odwalla? The key communication issues for Odwalla are how it will communicate to its consumers and clients the main point of they still a safe and quality Company of Fresh and Natural juice. The main issue that the company is about retaining its principal clients and consumers. For several years Odwalla has been a solid and sustainable
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November 4‚ 1996 TO: Stephen Williamson‚ President and Chief Operating FROM: Monica Pearlman 21 Bascom Drive East 101 SUBJECT: Addressing Contamination linked to Odwalla Juice Products ------------------------------------------------------------------------------------------------------------------------------------------ Odwalla‚ Inc.‚ a health-conscious juice producer‚ must challenge effects that its apple juice product is contaminated and has been linked to the causes of several outbreaks
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Odwalla Case Assignment In the Odwalla Case there are many stakeholders. There are the employees‚ the customers‚ the communities‚ the media‚ the suppliers‚ and the shareholders. The most important stakeholder in this case is the owners: founder‚ Greg Steltenpohl and CEO Stephen Williamson. I know they are the stakeholders because they not only have a direct economic transaction with the company but also‚ their actions affect the outcomes of the business. For example‚ they set up the values of the
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TE AM FL Y The Business Letters THIRD EDITION AMA Handbook of The Business Letters THIRD EDITION JEFFREY L. SEGLIN WITH E D WA R D C O L E M A N AMA Handbook of American Management Association New York • Atlanta • Brussels • Buenos Aires • Chicago • London • Mexico City San Francisco • Shanghai • Tokyo • Toronto • Washington‚ D.C. Special discounts on bulk quantities of AMACOM books are available to corporations‚ professional associations‚ and other organizations. For
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Valuable lessons have been learned because of the Odwalla crisis in October 1996. Odwalla tackled the crisis head on with open and honest intentions. The recall strategy that was implemented hinged on four objectives: constant internal communication‚ personalized customer service‚ fast and effective response‚ and responsibility. That is admitting when wrong. Buy maintaining this strategy they were able to survive what could have been a destructive end to the company. On October 30‚ 1996‚ the
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EVANESS EDUCATIONAL SUPPLY AND GENERAL MERCHANDISE Corner Rizal and A. Mabini Street‚ Legazpi City Tel. No. (052) 820-29-77 February 2‚ 2012 GATEWAY ENTERPRISES Co.‚ INC. Unit 3‚ #14MILLER ST.‚ BRGY. BUNGAD‚ QUEZON CITY ORDER 2 packs Filter Paper‚ Qualitive 125mm (12.5cm) @ 120.00 4pcs. Litmus Paper‚ blue @ 50.00 4pcs. Litmus Paper‚ red@ 50.00 3pcs. Beaker 250ml. @ 50.00 10pcs. Test Tube 12 x 75 @ 90.00 10pcs. Test Tube 18 x 150 10pcs. Test Tube‚ Bomex 13 x 100 @ 10
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ordinal figure‚ though the endings st‚ nd‚ rd‚ th‚ are often omitted in writing. The article before the number of the day is pronounced but not written. In the body of the letter‚ however‚ the article is written when the name of the month is not mentioned with the day. • The Inside Address - In a business or formal letter you should give the address of the recipient after your own address. Include the recipient’s name‚ company‚ address and postal code. Add job title if appropriate. Separate
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