"Odwalla strategy memo" Essays and Research Papers

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    Closed Memo

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    JS6557 Professor Pratt §16‚ Thursdays‚ 10:00 a.m. X Mailbox # 406 Final Draft Closed Memo September 5‚ 2012 Word Count: 2‚975 On my honor‚ I submit this work in good faith and pledge that I have neither given nor received improper aid in its completion. /s/ JS6557 JS6557 Memorandum To: Managing Partner Salvo From: JS6557 Date: September 24‚ 2012 Re: McAnzen Case QUESTION PRESENTED DUI Under Mississippi law‚ can McAnzen establish a defense of necessity

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    Memo AquaLisa

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    Initial launch results have been disappointing‚ and the managing director of Aqualisa would like to breathe new life into the launch through a new marketing strategy. The intended result is higher sales‚ wider brand recognition and a larger share of pocket through add-ons and other computerized features to the Quartz system. Strategies: Target consumers directly: -High Cost. Is this greed with prudence or just greed? -The premium customer shops at showrooms‚ but showroom sales only represent

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    Nucor Memo

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    INTRODUCTION This memorandum will discuss the economical feasibility of Nucor adopting SMS’s CSP process. It will also provide recommendations on whether to accept or reject this potential investment. These recommendations will be determined based on the examination of a series of cash flow‚ scenario‚ and strategic analyses. CASH FLOW ANALYSIS Internal Investment Criterion Top management at Nucor Corporation has determined its own internal investment criterion in determining whether to accept

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    Thailand Memo

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    I recommend that we carefully analyse the political unrest observed in Thailand which are categorised below and developing strategies accordingly. Macroeconomic political risks As a result of civil unrest Thailand’s economy has experienced slower growth as “the stock market fell almost 10 per cent over the first two days‚ and car sales and consumer confidence are down” (Snowdon 2014). This will directly affect our revenue. Civil unrest prompting violent actions also raises doubt in Thailand’s

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    Interoffice Memo

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    need to remember that this success is the result of smart branding decisions. Going forward‚ it is important to correctly identify and appeal to our target markets- young boys and young adults who have grown up with the series. Two-tier branding strategies are never easy‚ but I believe that here‚ it is possible so long as we can keep a cohesive core‚ based on our strongest character names. In order to best appeal to young boys‚ we must find ways to remain relevant to this target group. While comic

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    Sample Memo

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    for the proposal’s recommendations and implementation strategy‚ and the approval to move forward in executing the plan. Rationale Considering its expanding opportunities in the energy and environment markets and its new “greening” service offering‚ Booz Allen would benefit from a closer examination of its own environmental programs and initiatives. A thoroughly researched and well developed implementation plan and communications strategy for “green” waste management in Booz Allen Hamilton facilities

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    Marketing Memo

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    Caster Guitars TO: John Smith CEO Caster Guitars FROM: Shaynell L. Ross Marketing Manager Caster Guitars December 16‚ 2010 I understand that we have an upcoming meeting to discuss our marketing strategies for our expansion into Mexico. I wanted to send this letter to simply inform you of what we‚ here in marketing‚ have been working on. One of your biggest concerns‚ I understand‚ is transporting our guitars from Asia down to Mexico. I believe Air Transportation‚ despite it’s

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    Kiriazi memo

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    Credit Package Cairo on : 07/05/2014 To : Egyptian Banking Institute Client Name : Kiriazi Company for Engineering Industries Group Name : Kiriazi Group Sector of Activity: Manufacturer of home appliances Legal Status : Joint Stock Prepared By: Marwa Ramadan Emam Gad Mohamed Rabaey Ahmed Kamal Ahmed Mohsen Ahmed Amin Ahmed Belbesy Mohamed Shazly Waleed Serag

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    Volvo Memo

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    penetration strategy because the market is saturated and highly competitive. Therefore‚ the implication is to move into product development (new product in existing market). The critical insight for Volvo portrayed in the Wiersema’s customer intimacy model (Appendix 4) shows that Volvo currently does not have a clear advantage or focus on any of the three dimensions. Volvo needs to clarify and sharpen their value proposition (Appendix 5) and restructure the company based on that new strategy. The high

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    ust memo

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    invest in new product lines and marketing and promotion strategies to combat the erosion of market share by competitors. This would also reduce the company’s agency costs because of the obvious internal conflicts within the company causing two top executives to resign. With the recapitalization‚ the ownership is concentrated to better monitor the managers from not having the shareholders’ or bondholders’ best interests in mind. This strategy of recapitalization gives the company less cash to waste

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