Data Mining Weekly Assignment 6: LIFT; CRM; AFFINITY POSITIONING; CROSS-SELLING AND ITS ETHICAL CONCERNS. What is meant by the term “lift”? The term “lift” describes the improved performance of an exact or specific amount of effort on a modeled sampling‚ as opposed to a random sampling (Spang‚ 2010). In other words‚ if you are able to market via a model to say‚ a given number of random customers (e.g. 1000)‚ and we expect that 50 of them would be successful‚ then a model that can generate 75
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Wal-Mart: Staying on Top of the Fortune 500 I. Background Last year‚ Wal-Mart had revenues of $191 billion. Wal-Mart ’s 2002 sales topped $218 billion‚ with sales growth at 13.8 %. Its 2002 net income was $ 6.7 billion‚ a growth of 6 %. Wal-Mart has 1‚283‚000 employees‚ as of 2002; a growth of 11.2 % (www.fortune.com). Wal-Mart is the largest retail store in the United States‚ and is larger than any other retail chain in the world. Currently Wal-Mart operates over 4‚150 retail facilities
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Action plan 18 Stakeholder impact 19 Section 1: Introduction Wal-Mart Stores‚ Inc. is an American public corporation that runs a chain of large‚ discount department stores founded by Sam Walton. Before founding Wal-Mart‚ Sam Walton accumulated experience in variety store retailing as JCPenny management trainee and a franchisee of Ben Franklin stores. Anticipating discount market growth‚ Walton opened his first Wal-Mart store in Rogers‚ Arkansas in 1962. Being successful‚ by 1967 he opened 24
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References (1.) http://warlmart.blogspot.com/ The most interesting thing about Wal-Mart is how simplistic their idea is‚ which has created supply chain management. The interesting aspects of the whole idea are how it all comes together. There has been so much obstacle and innovation developed to create the success of supply chain management. The company which controls the database‚ the company that provides a certain type of software‚ the LAN connections‚ interface and the devices and components
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Executive Summary: In making my recommendation for Health Mart I have chosen Windows based Operating systems‚ both for the clients and servers. Each client and server is to run the minimum system requirements listed below to allow for each necessary program to function correctly. The programs that will be installed on each client are as follows; I-Site Radiology System‚ Praxis Electronic Medical Record‚ and Cerner Clinical Lab System. Based on the research I have done regarding I-site radiology
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in almost two decades The Reliable Pharmaceutical Service management team developed a strategic plan‚ the key element of which is a major effort to streamline operations to improve service and reduce costs. Application Architecture Plan For the application architecture plan‚ the determined solutions for the 5 year plan of streamline operation to improve services and reduce costs are to apply the following: 1. Supply chain management (SCM): Implement systems that seamlessly integrate product
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Data mining is a concept that companies use to gain new customers or clients in an effort to make their business and profits grow. The ability to use data mining can result in the accrual of new customers by taking the new information and advertising to customers who are either not currently utilizing the business ’s product or also in winning additional customers that may be purchasing from the competitor. Generally‚ data are any “facts‚ numbers‚ or text that can be processed by a computer.” Today
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Neo-Classical Architecture and its Foundations Classical architecture is something that almost anyone can appreciate because there are traces of it everywhere. Greek and Roman cultures have had a major influence on today’s architecture but it all stems from the classical architecture that was created centuries ago. The present example is Neoclassical Architecture which first appeared in 18th century France and in America‚ it was promoted by the legendary Thomas Jefferson as the Federal style
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building rather than the architecture or city involvement. In searching‚ three beneficial sources were found; Rome‚ V‚6: Colosseum (Grove Dictionary)‚ The Colosseum (Wikipedia)‚ and A Perfect Ruin (JSTOR)‚ all of which portrayed different information and views surrounding the building and were intended for different reasons. The Grove Dictionary of Art is an encyclopedia that is available to the general population that relates its information to Art and Architecture. The article selected from
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Art and Intention Michalle Cochrane ART 101 August 3‚ 2012 UOPX Art and Intention Michelangelo experienced a lot of resistance in the sculpture of David; his meaning evaded the public understanding. Duchamp’s Nude Descending work of act became just one of the controverted works due to the people thinking that he mocked the audience because they did not see any women in his painting. The public was offended by Michelango’s David art work because of the nudity. The public wanted to get rid
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