examples of: a. non-word marks b. brand extensions c. brand symbols global brands d. e. both a and c British entrepreneur Richard Branson has built a global business empire by: a. relying on brand extension b. being the first to use smart cards in major markets c. developing local brands d. avoiding consumer businesses with established leaders Maslow’s hierarchy is applicable to global marketing because it can help explain
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Assessment Task – 2 1. Read the case study “Australian Hardware” (Appendix 1). Assume no improvements have been made and the company is still operating in the same way today as when in 1967. 2. Consider the following scenario: Your manager as per organisational process for continuous improvement has asked you to develop a performance improvement strategy‚ brief the management team‚ develop the idea with the team‚ seek the team’s approval and seek final approval from your manager. After reading this
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the dot and artists both Aboriginal and non-Aboriginal are hesitant to use consecutive dots within artwork. Explain how the above has evolved and where dot art has come from Dot paintings today are recognised globally as unique and integral to Australian Aboriginal art. On the surface the dot is simply a style of Aboriginal painting‚ like the use of cross-hatching or stencil art. Exploring deeper into the history of the Aboriginal dot painting a world of camouflage‚ secrecy and ritual is discovered
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While taping the cards near the gates especially during busy hours the gates are packed with riders. The commuters in hurry tap there card improperly by which tap in is not charged while they tap out they are charged three zone fares. In certain stations like Richmond Brighouse where the escalator and the gates are very close to each other and number of gates is less‚ due to this travelers are not quick and fast and end up having line-ups. While taping the cards near the gates especially during busy
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they had ever had. The stock market crashed; as a result‚ many people lost everything overnight‚ so people who were rich the day before would get poor the next days. Many people lost their jobs; therefore‚ the unemployment rates were very high. People wondered what happened and how they would overcome the problems. How could we explain that someone who was rich the day before would become poor the next day? There are several main causes and effects of the stock market crash of 1929 which led to the
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Each market structure plays a significant role in the economy. Markets are categorized according to the structure of each industry serving the market. Three of the basic market structures include competitive markets‚ monopolies‚ and oligopolies. These differ due to the different number of strength of buyers and sellers and also the level of collusion between them. There are stages of competition and magnitude of the difference in products. When there are many buyers and sellers of a product
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oblong shape we customize it with 3d shapes (sphere‚ cylinder‚ cone‚ cube‚ pyramid‚ wedge) The features stated above will catch and attract the customers. This kind of product is suitable for everyone‚ the young or the old ones. But the main target market would be the teenagers who love eating sweets. Chovron will cost cheaply as 15 pesos each. This will be also sold for bundles. 10 pcs. – Php 125 20 pcs. – Php 225 Competitive Analysis Strengths | Weaknesses | Opportunities | Threats
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.AFL History In 1857‚ Tom Wills‚ one of the founders of Australian Football‚ returned to Australia after schooling in England where he was football captain of Rugby School and a brilliant cricketer. Initially‚ he advocated the winter game of football as a way of keeping cricketers fit during off-season. The new game was devised by Wills‚ his cousin H.C.A. Harrison‚ W.J. Hammersley and J.B. Thompson. The Melbourne Football Club was formed on August 7‚ 1858 – the year of the code’s first recorded
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INTRODUCTION This paper focuses on 3 current trends occurring in the Australian labour market‚ analysing their causes and effects. The chosen trends are structural unemployment‚ gender pay gap and skill shortage. The main causes of the first trend are increase demand for services and technological change‚ which have led us into a new era where highly skilled labour force is needed to operate more complex machineries and computer systems. The rapid technological change has caused structural
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Oligopolistic markets‚ such as supermarkets or car manufacturing‚ can be defined in terms of market structure or in terms of market conduct. An oligopolistic market is one that has several dominant firms with the power to influence the market they are in; an example of this could be the supermarket industry which is dominated by several firms such as Tesco‚ Sainsbury’s‚ and Waitrose etc... Furthermore an oligopolistic market can be defined in terms of its structure and its conduct‚ which involve
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