CASE STUDY- Swishflow Ltd:- Hiring Salespeople Summary The Case is about a company manufacturing and making company durables like fans and water purifiers for household consumers and commercial firms. The head office is located in Mumbai. According to Mr. Sunil Kumar‚ the Sales Manager of Swishflow ltd‚ there is a lack in the staffing process. The company decided to recruit 5 Salesperson to cover major metros and cities of Maharashtra. Advertisements were given in local newspaper. Marketing
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CHAPTER 1 1.1 INDUSTRY PROFILE 1.1.1 About this Industry: Finance and Share Market. [pic] 1.1.2 BSE • The Bombay Stock Exchange (BSE) (formerly‚ The Stock Exchange‚ Bombay) is a stock exchange is the oldest stock exchange in Asia. • The equity market capitalization of the companies listed on the BSE wasUS$1.63 trillion as of December 2010‚ making it the 4th largest stock exchange in Asia and the 8th largest in the world. • The BSE has the largest number of listed
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QUESTIONS 1. Based upon the case study above‚ discuss whether Beckett Organics is a marketing oriented organization or not. Support your answer by the use of relevant examples from the case. ( 10 marks) By definition a Marketing Oriented Organisation is an organisation that focuses on meeting the needs and desires of its customer. It attempts to tailor products to meet the demands of the customers. The business starts with the customers‚ find out what they need‚ and then produces it for them. The
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of marketing research The purpose of the research Clear‚ concise‚ attainable‚ measurable and quantifiable objectives The need to set a time horizon for marketing research A reporting period The research proposal Step 1: Problem definition Step 2: Hypothesis generation Step 3: Decision on type of study Step 4: Decision on data collection method Step 5: Development of an analysis plan Step 6:
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Certificate IV in Marketing - Profile the Market Assessment activity I 1.1 Assume that you have been asked to identify new marketing opportunities for your organization or an organization you have researched. Create a profile of the organisation using the table… Start by considering your organisation’s current performance What is the organisation’s core business? - IT in Hospitality – Hotel Software & Restaurant Management Systems. What are its core products/ services? -POS – Point
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ASSIGNMENT Recent developments in Commercial Bill Market NOVEMBER 30‚ 2009 University School of Management Studies Guru Gobind Singh Indraprastha University Delhi Submitted By: SACHIN GOEL (68) MANAV MUDGAL (69) GH Batch MBA (IIIrd SEMESTER) Commercial bill A non-bank bill of exchange (loan) generated by merchant or investment banks and companies. The bill is evidence of the borrower’s debt and commitment to repay at the due date. These bills are covered by the Bills of Exchange
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Market Audit and Competitive Market Analysis Executive summary The lack of access to mosquito nets and coils and to sanitation systems are central public health concerns‚ globally and in Rwanda. No single intervention has greater overall impact upon national development and public health than does the provision of mosquito nets and coils. Inadequate mosquito nets and coils contribute to 70 percent of diseases in Rwanda. In 2000‚ 40% of outpatient visits to health facilities were for malaria and
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• Cognizant 20-20 Insights Luxury Retail’s Evolving Landscape Executive Summary The luxury goods market may appear to many as a recession-resistant industry that generates over $1 trillion in revenue‚ but a closer look at the figures suggests otherwise. Luxury retailers‚ which were growing 9% annually a year before the recession‚ saw sales drop on average by more than 13 percentage points from 2007 to 2009. Meanwhile‚ luxury manufacturers saw their revenues decline by an average of 21 percentage
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Capital market OF Bangladesh 1. Introduction A capital market is a market for securities (debt or equity)‚ where business enterprises (companies) and governments can raise long-term funds. It is defined as a market in which money is provided for periods longer than a year‚ as the raising of short-term funds takes place on other markets (e.g.‚ the money market). The capital market includes the stock market (equity securities) and the bond market (debt). Financial regulators‚ such
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Introduction: Currently many organizations are depending upon the computing environment to manage the process within the work place and become stabilized across different market group. Although most of them are not aware how far the computing environment is impacting the outer area but still to fulfill the requirements it is very much essential for them to go for it. Keeping these things in mind‚ we have come up with a new project called “Green Computing Research Project” that mainly aims to improve
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