Suggest three contingencies AirAsia should consider and rationalize your choice. What are the main modifications to the current marketing strategy should AirAsia undertake to respond to these contingencies. There are number of threats that AirAsia faces thus it should have well-prepared contingency plans in case certain situations occur. The following part focuses on analyzing three main contingencies that AirAsia should take into consideration as well as the modifications to the current marketing
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events happening backstage. The events leading up to the Olympic games consisted of the disenfranchisement‚ conviction and displacement of ordinary people who peacefully protested the forced eviction from their homes. As police clashed with protestors‚ families had no choice but to leave‚ rendering thousands homeless. Nearly 1.5 million Beijing residents were displaced after the events of the 2008 Olympics. However if we look at the way the Olympic games are generally marketed to particular states‚ we
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sportive activities‚ sponsoring has become an essential part of the development of today’s sports and is one of the most fruitful means of revenue. Without the presence of sponsors‚ organizers of the major events such as the FIFA World Cup or the Olympic Games would not be able to obtain the sources of income to get the events going. On the other hand‚ sponsoring derives in many benefits for
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PROJECT IN P.E IV SUBMITTED BY: DELA CRUZ‚ Charlene S. 2-A6 Tues. 10:00-12:00 SUBMITTED TO: Prof. Renato Echavez Jr. I. HISTORY OF VOLLEYBALL Volleyball originated in the United States in 1895 as a blend of basketball‚ baseball‚ tennis‚ and handball. Today‚ volleyball has spread to 211 countries around the world‚ and is recognized as a truly international‚ widely played‚ popular sport. In 1895‚ William G. Morgan‚ an instructor at the Young Men’s Christian Association
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Event essay (2350 words) Throughout the years the event industry has gained a major place in everyday life. From the first events of the 19th century‚ such as the Great Exhibition‚ to a 2012 music festival. The event industry has developed a huge help to our country’s economy. To the extent of which the “government is supporting and promoting events as part of their strategies for economic development” (Bowdin and Allen‚ 2006). There are several types of events. Nowadays‚ there is almost an event
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in front of the class with some main tasks as follows: + Summarise the case + Answer questions given for each case + Use powerpoint slides to presents ideas and answers Case for each chapter: No. Case Assigned Group 1 Chapter 2: The Olympics: Branding on a global stage (p. 65) G1 2 Chapter 3 - Xerox: adapting to the turbulent marketing environment (p. 93) G2 3 Chapter 5 - Apple: the keeper of all things cool (p. 163) G3 4 Chapter 6 - Air Arabia: No frills flying across the
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documentary‚ Dare to Compete: The Struggle of Women in Sports‚ viewers learn about the transition from the expectation for female athletes to not behave and be built masculine to the modern belief of how an athlete should be built. It was during the Olympics that Americans were exposed to the Soviet Union women athletes and how they completely dominated the games. The Soviet Union women athletes were bigger‚ more muscular‚ and had no interest in looking or being portrayed as feminine (Dare to Compete
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expelled she was then placed at a workshop for the mentally challenged but was fired soon for fighting a fellow co-worker. As a result of this Loretta was placed with a social worker by the name of Janet McFarland who introduced her to the Special Olympics.
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TITLE OF THE DOCUMENT IDENTIFY THE MAIN FACTORS WHICH DETERMINE THE DEMAND FOR THE CONSTRUCTION OF BUILT FACILITIES AND OUTLINE HOW THESE FACTORS HAVE OPERATED ON THIS DEMAND IN THE LAST TWO YEARS. The determination of demand of goods and services produced the construction industry is a complicated process. This is partly due to the cost‚ size‚ longevity and investment nature of the and partly due to the broad range of what constitutes construction activity. It is difficult to envisage just one
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Louie Zamperini‚ an olympic runner‚ WW2 officer‚ and a survivor. Louie ran in the 1936 Olympic games in Germany. Not doing as well as he expected‚ Louie planned to race again in 1940‚ but his dreams were displaced with the start of WW2. Louie then joined the air force and was later a castaway due to the plane crashing over sea. The book Unbroken‚ written by Laura Hillenbrand‚ focuses on the strong character traits of Zamperini such as his resourcefulness and determination. Louie is very resourceful
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