BACKGROUND Omega Research is a rapidly growing research and consulting firm. They have a single main office located in Reston‚ VA and three small branch offices located in San Diego‚ CA‚ Salem‚ OR‚ and Kansas City‚ MO. Omega is not currently involved in e-commerce or business-tobusiness relationships. Two weeks ago‚ Omega experienced a significant loss of proprietary data (estimated value $550‚000.00) that was stored electronically in an Oracle database in their main office in Reston. The data was
Premium Microsoft Windows NT Windows 2000
OMEGA PAW INC. COMM 1006E-02 November 30‚ 2012 Executive Summary Omega Paw Inc. (Omega) has been in the business of selling the “Self-Cleaning Litter Box” since August 1995. The company has reached a sales level of $1 million for one year. Michael Ebert‚ the president of Omega‚ wants to expand the current market and boosts sales to grow the business quickly. However‚ how to expand marketing initiatives and which channels of distribution should be used to
Premium Cat Marketing Cost
Omega case study report This report is based on the case study of Omega. With external pressure‚ the company is now encountering internal problem‚ like high turnover and absenteeism rate. Personnel manager adopts attitude survey to analyses current situation. “Job attitudes and job performance are perhaps the two most central and enduring sets of constructs in individual-level organisational research” (David‚ Daniel and Philip‚ 2006:305). Organisations increasingly tend to use attitude survey
Premium Motivation Maslow's hierarchy of needs
1…Using the mechanistic and organic structure arguments develop in Chapter 2‚ compare and contrast the management styles at Acme and Omega. Acme’s managerial style consists of a mechanistic structure‚ while Omega’s managerial style is based on an organic structure. Acme’s vertical differentiation‚ which consists of four levels of control‚ constitutes the dispersion of authority between the organizational hierarchy levels and gears to give the organization more control over its projects and activities
Premium Management Hierarchy
Marketing Management-MKT 4210 Omega Paw Case February 10‚ 2011 Executive Summary Omega Paw is a corporation‚ which the owner/inventor‚ Michael Ebert‚ sells the “Self Cleaning Litter Box.” Michael aspires to reach goals of future sales of $1.7 million by December 1996‚ $3 million by December 1997‚ and $5.7 million by December 1998. With the cat population continuously rising as well as his product being the first to be introduced in the United States‚ these goals are not farfetched.
Premium Cat
The Omega executive team has analyzed and discovered a disaster during their planning project sessions. Not being involved in e-commerce is drastically hurting the sales of Omega. Preparing for the type of this disaster requires detailed planning‚ preparation and testing. Knowing what IT assets need to be recovered‚ where to recover them‚ and how to recover‚ are the essence of IT Disaster Recovery. The most difficult challenge is mapping the prioritized business requirements to the IT assets so
Premium World Wide Web Library Marketing
Research Proposal for OMEGA Watches Executive summary: This paper investigates into the brand equity of a Swiss company Omega .This research has been taken up as a measure to investigate into the preferences of Indian people in the luxury watch segment. In this paper‚ the comparison has been made across three categories- luxury quotient‚ brand preference and quality. An interpretation will be established along with the data collected from 100 respondents in quantitative research.Convenient
Premium Management Scientific method Research
Case Analysis Executive Summary: As the population of cats in North America increases‚ so does the ownership of them as pets. Omega Paw’s novel and unique litter box‚ self-cleaning with a closed top‚ has tapped into the market with customer satisfaction and positive reviews. The company looks forward to reflect this positivity with an increase in sales and profit levels. Introducing the product in grocery stores would result in weekly sales of $126‚000‚ highest among other alternatives. With direct
Premium Competition Cat Marketing
Omega Pharma is a Belgian company‚ located in Nazareth. It offers a wide range of high-quality prescription medicines‚ health products and cosmetics. With its 280 employees‚ Omega Pharma’s ultimate goal is to make people’s lives easier and better. The company was founded in 1987 by Marc Coucke and Yvan Vindevogel and made the news recently due to its acquisition in 2014 by the American company Perrigo. In the last eight years Omega Pharma managed to double its turnover and made the transition from
Premium Sociology Sociology New Zealand
This case study included information on a sample of fifty credit card accounts. This information‚ table one‚ included household size‚ annual income‚ and the amount charged to the account. Scatter plots of the data were produced. Figure one shows household size vs. amount charged. This graph shows that the positive linear relationship of the data is somewhat strong. The r squared is 0.56‚ analyzing the graph there is a correlation of household size to amount charged‚ but there is a range per
Premium Household income in the United States