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    Polytechnic University of the Philippines Sto. Tomas Branch Two Facets of Marketing: Direct and Online Direct and online marketing are two marketing strategies which gain popularity among costumers and motivations for business owners to engage in for various reasons. In partial fulfillment of the requirements in ENGL 1023 Writing in the Discipline Submitted by: Barba‚ Zaren Morel L. Capuchino‚ Julie Ann M. Maranan‚ Richelle O. Maralit‚ Anna Camille O. Porto‚ Mariela D. Zapanta‚ Lora Mae A. Submitted

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    Engaging Students by Using SMART Boards “Television didn’t transform education. Neither will the internet. But it will be another tool for teachers to use in their effort to reach students in the classroom. It will also be a means by which students learn outside the classroom” (Palfrey‚ John) Technology is a part of our day to day lives‚ weather we choose to keep up with it or not‚ it is everywhere we turn. Technology in the classroom is a great way to keep students focused on what is being

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    Market Export Strategy

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    Methodology 6 3 Executive Summary 7 3.1 Marketing plan 7 3.2 Market segmentation 7 3.3 Positioning 7 3.4 Market mix 7 3.5 Product adaptation 7 3.6 Promotional mix 8 3.7 Distribution/distribution channels 8 3.8 Pricing 8 3.9 Financial statements and budgets 8 4 Mission Statement 9 5 The Marketing Plan 9 5.1 Marketing Objectives 9 5.1.1 Target Market 10 5.1.2 Positioning 12 5.1.3 Market Penetration and Coverage 12 5.1.4 Expected Sales 15 5.1.5 Profit

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    Smart Goals

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                                                      Specific                                                                  Measurable                                                                  Attainable                                                                  Realistic                                                                  Timely Specific - A specific goal has a much greater chance of being accomplished than a general goal. To set a specific goal you must answer the six "W" questions:

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    Supermarkets vs. local shops To many‚ supermarkets are an integral part of modern-life‚ but should their expansion be at the cost of local stores? TheSite.org looks at the pros and cons of supermarket shopping. For Time savers: Let’s be honest‚ life without supermarkets would be total hell. Gone are the days of trawling the high street all day long‚ and now we can fit shopping into our busy schedules. We’re not even restricted by opening hours‚ with many supermarkets now open 24 hours. Choice:

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    Grocery Gateway

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    Problem Statement Grocery Gateway would like to increase their deliveries from 2.7 to 4 per hour. Dominique Van Voorhis‚ vice president of industrial engineering and operations systems‚ must provide recommendations for improving and optimizing the delivery operations. Situation Analysis Background Grocery Gateway‚ founded in 1997 by Bill Nardo‚ is Canada’s largest direct online grocer and provides its services to residents of the Greater Toronto area (GTA). The company provides approximately

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    Market Entry Strategy

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    the top automakers in the United States that is currently planning on selling its new revolutionized Smart Cars to two foreign countries‚ Japan and Germany. The company believes that the increasing trend of going green and concerns about the environment in Japan and Germany will merge significant profits shortly after entering those two markets. Anna’s Car has evaluated various market entry strategy alternatives and is now hesitating between direct exporting or foreign direct investment for Germany

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    Market entry strategies

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    Market entry strategies ——from a case study of Hershey 1 Introduction When talking about Hershey‚people will think of chocolate. Hershey is the largest manufacturer of chocolate and candy in North America‚which had long history of 105 years.Now Hershey’s chocolate sold around the world. From the case study‚ we found that hershey met difficults when entered into Australia market ‚and the same things also happened in China market.They withdrawn from the market and return after strategic recombination

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    The American Dream: Is It Still Attainable? What is the American dream? Some would say a successful career. Some would say a life of fulfillment and happiness. Some might even say equality and acceptance for all Americans. But what it is really‚ and how must an individual go about attaining it? I believe the American dream is defined by the personal desires of the one striving and working for it. Our rights as Americans are clearly stated in the Declaration of Independence: Life‚ liberty and the

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    Public Record Office Victoria PROS 10/10 Strategic Management Guideline Writing a Business Case Version Number: 1.0 Issue Date: 19/07/2010 Expiry Date: 19/07/2010 4 © State of Victoria 2010 Version 1.0 PROS 10/10: Guideline 4: Writing a Business Case Table of Contents 1. Introduction .....................................................................................................................4 1.1. Public Record Office Victoria Standards .............................

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