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    overseas market‚ there are a variety of options open to it. These options vary with cost‚ risk and the degree of control which can be exercised over them. The simplest form of entry strategy is exporting using either a direct or indirect method such as an agent‚ in the case of the former‚ or countertrade‚ in the case of the latter. More complex forms include foreign direct investments which may involve joint ventures‚ or export processing zones. Having decided on the form of export strategy‚ decisions

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    Introduction……………………………………………………… Tesco’s current market ………………………………………… PEST Analysis of Tesco………………………………………… SWOT Analysis of Tesco………………………………………… Porter 5 forces……………………………………………………… Segmentation of Tesco customers…………………………………. Targeting of Tesco’s product……………………………………… Positioning of Tesco market…………………………………………… Marketing Module Grocery retail industry – Tesco. Introduction Tesco is a popular grocery retailer which sells thousands of well

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    Smart Trolley

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    SMART SUPER MARKET Project Completion Report The Smart supermarket is a project where the customer’s mobile phone pairs with a supermarket trolley and sends the shopping list to the trolley. The smart trolley displays customized special offers and the availability of the items in the shop automatically. The customer picks up the items. The trolley keeps track of the barcodes and allows automatic checkout by sending the barcodes of the item to the Till. The Till processes the customer’s bill by

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    Laundry Shop

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    Chapter 1 COMPANY DESCRIPTION History of Laundry During the Roman Times‚ laundry was not done at home. It was done at the public “fulleries” by workers called “fullones”. The “fulleries” consist of a big hall with very large basins in the floor. In these basins‚ clothes were soaked and cleaned. Materials were further cleaned by workers who “jumped” or “danced” on clothes while they lean on small walls on either side. On the other hand‚ Ancient Greeks used only water without soap to laundry. As the

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    smart grid

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    SMART GRID Abstract--The Smart Grid is the integration of Electrical & Digital Technologies‚ Information and communication which facilitates integration of business processes and systems to yield real measurable value across the power delivery chain. It is an intelligent future electricity system that connects all supply‚ grid and demand elements through a communication system. Smart grid delivers electricity to consumers using two-way digital technology that enable the efficient management of

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    The Body shop

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    Strategy Field Project The Body Shop EXECUTIVE SUMMARY Today "The Body Shop" is one of the best and well-known brands available in the Cosmetics industry especially in the natural product category. The company founded in 1976 by Anita Roddick‚ has presence in 51 countries with 2000 stores worldwide in the year 2004. The company operates in 4 markets; Americas‚ Europe‚ Middle East/Africa and Asia. The company is into the industry that is on the verge of maturing though it throws the opportunity

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    Declining Market 2.1. Factors Affecting the Relative Attractiveness of a Declining Market 2.2. Relative attractiveness of the Declining market for Promac Paints 3. Strategies in the Decline Phase 3.1. Possible Strategies that can be implemented 3.2. Strategies Promac Paints Can Consider During The Decline Phase 4. Conclusion: Why Promac Paints can be a Profitable survivor in the Paint Industry 5. Reference List 1. Introduction There are many reasons why a market goes into

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    I drive across town to buy groceries in a suburban shopping strip in Melbourne’s inner west. There are about ten shops run by Moslems and I get my vegies and groceries that are as good as those at Coles‚ but cheaper. The girls at the counter smile and are efficient‚ and it costs about $3 in petrol for the trip but I save at least $15 compared to Coles or Woolworths. I spent a good half hour saving money‚ greeting friendly shop owners and there is not a burka in sight. Thankfully we have a migrants

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    Instructional Objectives

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    Instructional objectives may also be called performance objectives‚ behavioural objectives‚ or simply objectives. All of these terms are used interchangeably. Objectives are specific‚ outcome based‚ measurable‚ and describe the learner’s behaviour after instruction. Instructional objectives serve as goals that teachers have set in the achievement of a greater goal. They also tell students what is expected of them. Instructional objectives make definite the direction in which teaching leads and become

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    Smart Card

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    began a Federal employee smart card identification Smart Card or Chip card technology is fast becoming commonplace in our culture and daily lives. We hope that this site will bring you a little closer in your understanding of this exciting technology and the benefits it can bring to your applications. If you have specific questions regarding a specific technology discussed below feel free to send us an email and the appropriate site sponsor will respond. A smart card‚ a type of chip card

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