performance and act on it; to invest‚ to hold‚ to harvest or to divest. To further demonstrate the phenomena‚ the theory will be applied on the oral care industry in Malaysia; toothpaste‚ toothbrush‚ mouthwash and any other products related to oral hygiene. The companies operating in this particular industry are Colgate-Palmolive‚ Oral B‚ Southern Lion and Sensodyne. In-depth analysis will be done using Colgate-Palmolive as the chosen company.
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also been said to increase moisture in the mouth which lessens bad breath. To treat gum disease‚ simply spread it on your toothbrush and gently massage the gums with it. Oil Pulling – Sesame‚ coconut and sunflower oils are used as a mouthwash to cure oral cavities. By using these oils any toxins in the mouth will be washed out. Use of natural oils will not cause any side-effects and it is cost effective. Oil pulling can be a good natural cure for receding gums. Green Tea – It has a natural antioxidant
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pages (BDJ 2004‚ 197:64) In developing countries‚ (more often in the rural areas) there is higher prevalence of dental and periodontal disease due to negligence and lack of awareness and the cost of oral health care has increased in these countries. Essential oil (EO) mouthwashes are important in oral health management1. They contain thymol‚ eucalyptus oil and menthol and the tepenes present have antibacterial and antifungal activity2‚3. They have broad antimicrobial effects‚ are microbiologically
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and enable to help distribute nutrients to every part of the growing bananas. Toothpaste is a paste or gel dentifrice used with a toothbrush as an accessory to clean and maintain the aesthetics and health of teeth. Toothpaste is used to promote oral hygiene: it serves as an abrasive that aids in removing the dental plaque and food from the teeth‚ assists in suppressing halitosis‚ and delivers active ingredients such as fluoride or xylitol to help prevent tooth and gum disease (gingivitis). -- STATEMENT
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Colgate is a player in the $7.5 billion market of oral hygiene in the United States. This market includes products that cleanse‚ disinfect‚ freshens breath and whitens teeth and Colgate has a share of that market for all these products. The competition in this market makes being innovative practically a requirement since it is difficult to encroach upon your competitors. Knowing this information‚ companies must also ensure that they maintain a good balance of products in this industry. While
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Physical Science EFFECTIVENESS OF STRAWBERRY AND BAKING SODA AS TEETH WHITTER -Science Investigatory Project- I. Problem II. Background of study III. Hypothesis IV. Test a. Variables b. Design of the Experiment c. Materials d. Procedure e. Observations 1. Textual 2. Graphical 3. Tables V. Conclusion -Science Investigatory Project- I
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1.0 Define the Problem According to John Dewey‚ “a problem well defined is half solved.” From the case‚ the main problem is how P&G should capitalize in the intense competition market (objective)‚ especially with the launch of Plax to ensure the continued profitability of Scope and sustain to be the 1st place in the mouth wash industry (success measure)‚ given the differing points of view from the various business team members (constrain). To achieve the goal‚ the company must be innovative to invent
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Introduction Clinically defined‚ Endocarditis is an infection of the inner lining of the heart. Endocarditis occurs when bacteria enters the body and spreads through the blood stream. Once in the blood‚ the bacteria will latch on to any damaged or weakened parts of the heart‚ and in most cases the heart valves are targeted. Endocarditis is extremely rare for individuals with healthy hearts and immune systems‚ but those with weakened immune systems‚ preexisting heart conditions‚ or individuals that
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Creative Brief Template (IMC Brief) Details Document your Brand Item‚ Groups Members and Group Name. Hawley & Hazel Chemical (H&H)‚ a joint venture with Colgate-Palmolive‚ is involved in the manufacture of components for oral care products‚ e.g. Darlie and Colgate toothpaste‚ toothbrushes and personal care series of Palmolive. 1 Marketing Objectives The brand’s marketing objectives such as share or volume goals‚ summary of market situation‚ key competitor activity‚ marketing
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Flossing While almost everyone remembers to brush their teeth‚ some of us just have a hard time remembering to floss. However‚ this simple step‚ that only takes a few minutes‚ should be part of your daily dental hygiene routine. There are areas in and around your teeth that a toothbrush simply cannot reach‚ and the only way to get the debris and plaque out of these areas is to floss. That is what makes flossing such an important step. If you learn to follow up brushing your teeth with flossing‚
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