The Five Orange Pips When I glance over my notes and records of the Sherlock Holmes cases between the years ’82 and ’90‚ I am faced by so many which present strange and interesting features that it is no easy matter to know which to choose and which to leave. Some‚ however‚ have already gained publicity through the papers‚ and others have not offered a field for those peculiar qualities which my friend possessed in so high a degree‚ and which it is the object of these papers to illustrate. Some
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As Jeanette‚ the protagonist of Jeanette Winterson’s Oranges Are Not the Only Fruit‚ states‚ “time is a great deadener.” (93) Essentially‚ as time passes‚ people will inherently forget crucial details of history‚ allowing for various interpretations and even inaccuracies to be perpetuated. The aforementioned Oranges‚ Kurt Vonnegut’s Slaughterhouse Five‚ Tom Stoppard’s play Arcadia‚ and Chinua Achebe’s Things Fall Apart all explore‚ in some capacity‚ how certain people or events from the past are
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Elasticities with Theory-Based Priors Author(s): Alan L. Montgomery and Peter E. Rossi Source: Journal of Marketing Research‚ Vol. 36‚ No. 4‚ (Nov.‚ 1999)‚ pp. 413-423 Published by: American Marketing Association Stable URL: http://www.jstor.org/stable/3151997 Accessed: 22/07/2008 16:25 Your use of the JSTOR archive indicates your acceptance of JSTOR ’s Terms and Conditions of Use‚ available at http://www.jstor.org/page/info/about/policies/terms.jsp. JSTOR ’s Terms and Conditions of Use provides‚
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fees‚ overly priced plans as well as potential competition which may offer a much better deal. Virgin Mobile became aware of this cellular anarchy and had to decide what pricing strategy would best attract their target niche and offer them unbeatable value so that competitors could not enter into the same market easily. Alternative 1 -Clone the Industry Prices The first pricing strategy Virgin mobile considered was to copy the current industry pricing structure. The angle was that Virgin was to offer
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MRKT 5000 Online Course T-Mobile Promotes with Celebrity Sidekicks Case Summary: T-Mobile is the fourth largest cell phone provider in the United States. AT&T plans to pay $39 billion to buy Deutsche Telekom ’s T-Mobile USA in a deal that is expected to attract intense regulatory scrutiny as it creates a new U.S. mobile market leader. Key Marketing Issues Product T-Mobile provides a wide range of mobile phones with different features which target customers in terms of their communication
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Study of Marketing Strategies adopted by Micromax Mobiles Submitted by Name Umang Tibrewal Zehra Ladiwala Harsh Vardhan Mohta Nishad Nevgi Snehal Punjani Anish Rai Roll. No. 20 24 30 33 35 37 1 Table of Contents 1. Introduction ..................................................................................................................................................... 3 1.1 Company Profile............................................................................................
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Mobile Banking Apps Joshua Jacobson CIS/207 June 3rd‚ 2013 Michael Praetor Mobile Banking Apps Mobile banking apps have changed the way society banks these days. The days of having to go to the bank to make a withdrawal or deposit are long gone. With features of being able to check your balance‚ deposit a check‚ transfer funds‚ and even pay bills‚ mobile banking has become increasing popular over the past few years. History of Mobile Banking According
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marketing strategies. Through advertising they also stress the quality of their services. Companies like United Sates Cellular and American Airlines have to be thinking ahead of the curve in today’s market. Competitors are competing and like Michael Porter said “you have to be one step ahead of your
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Mobile Computing Mobile Computing Mobile Computing is the ability to connect to the internet through a variety of wireless computing devices on the go. Mobile computing provides wireless transmission to access data and information from whatever location. Mobile computing consists of three different aspects: mobile hardware‚ mobile communication technologies‚ and mobile software. Mobile computing devices include the following: laptop pc’s‚ tablet pc’s‚ PDA’s‚ carputers‚ smartphones‚ and other
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The threat of potential new entrants (Low) High capital is required to enter into the mobile industry. It is difficult to start up in an industry where the existing firms already operate on cost and differentiation strategies (Chan et al‚ 2011‚ p.12). However‚ with the commoditization of parts‚ finding vanilla solutions for a simple alternative product might be possible. Differentiation‚ however‚ is another story. New entrants would have issues with overcoming patent issues if they didn’t plan
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