Table of Contents Introduction Tata Motors Limited is India’s largest automobile company‚ with revenue of Rs. 1‚88‚818 crores in 2012-13. It was established in 1945 and is present across the length and breadth of the country. Today‚ it is world’s second largest manufacturer of commercial vehicles‚ fourth largest truck manufacturer and second largest bus manufacturer. It has over 60‚000 employees guided by the company’s mission "to be passionate in anticipating and providing
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STRATEGIC MANAGEMENT INTERIM REPORT TATA MOTORS-JAGUAR LAND ROVER ACQUSITION Table of Contents Executive Summary 3 Introduction 4 SWOT Analysis of Ford Motor Co 5 Business Strategy of Ford 6 SWOT Analysis of Tata Motors 7 Why Acquisition 9 Future study 9 References 10 Executive Summary: This project aims at analysing the acquisition of Jaguar Land Rover by Tata Motors. Jaguar and Land Rover brands were
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Tata Sky is a direct broadcast satellite television provider in India‚ usingMPEG-4 digital compression technology‚ transmitting using INSAT-4A andGSAT-10 satellite. Incorporated in 2004‚ Tata Sky is a Joint venture between the Tata Group and 21st Century Fox Its primary competitors in satellite television and other DTH service providers are – Airtel Digital TV‚ Dish TV‚ Sun Direct‚ Reliance Digital TV‚ DD Direct+and Videocon D2H. It currently offers 400+ SD channels and 68 HD channels and services
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Organisational Change Management * The Courthouse Hotel Case Study – Content 1. Introduction p.3 2. Background Information on the Courthouse Hotel p.4 3. Internal and external drivers for change p.5-6 –PEST and SWOT 4. The Courthouse Hotel: nature of change p.7 5. Reactions to change p.8-9 6. One approach to change management: p. 10- 12 The Courthouse Hotel 7. Conclusion
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MARKETING STRATEGIES ASSIGNMENT “TATA ACE” CASE STUDY 1) Why do we feel Tata Motors was targeting LCV (Light Commercial Vehicle) segment under commercial segment for TATA ACE? - - - Better highway systems like the Golden Quadrilateral meant that Commercial vehicles in 45+ Tonnes could carry bulk loads covering large distances in shorter time and at lower per tonne per km cost. Government also went about the task of improving road network between medium sized cities and also
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Tata AIG Life Client Name Tata AIG Life Services Offered Technology Java/JSP‚ Oracle‚ Flash ActionScript‚ JavaScript‚ HTML/XHTML‚ CSS‚ jQuery. Website Development‚ Technology Development‚ SEO‚ Tools & Calculators‚ Forms‚ Portal Design. Revamp & Design Integration of Online Sales & Customer Portal. The Client Tata AIG Life Insurance Company Limited (Tata AIG Life) is a joint venture company‚ formed by Tata Sons and AIA Group Limited (AIA). Tata AIG Life combines Tata’s pre-eminent leadership position
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Dhakal 28 Baqer Merchant 31 Ratan Naval Tata The Tata family tree Ratan Naval Tata Born in Bombay‚ on 28th December 1937‚ to Soonoo and Naval Hormusji Tata. He had 5 siblings: Jimmy‚ Noel‚ Shireen‚ Deanna and Geet. He did his graduation from Cornell with a B.Sc. Degree in architecture with structural engineering in 1962. On 25th March 1991‚ he took over the position of Chairman of Tata Sons‚ from Jehangir Ratanji Dadabhoy‚ ‘J.R.D. Tata’ (1904-1993). Close bonds From childhood
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Tata Nano Case Analysis Ratan Tata‚ chairman of Tata Motors Ltd.‚ hoped to raise the status of Middle class families in India by offering the Tata Nano. Expectations were increasing amongst the customers regarding the product features and its efficiency. Competitors were eagerly waiting for its arrival to find out what they were going to be up against. It had strong and convincing features and was actually a good product. Unfortunately there were too many strategic marketing problems that kept it
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1.1 Organisational structure outlines individuals’ tasks and responsibility within the business usually impacting the overall culture as well. This is to achieve their goals. Every business usually groups people in two ways; function and product. The matrix structure is where there are more than one reporting line for employees i.e. individuals’ which have more than one formal manager. (https://www.google.co.uk/?gfe_rd=cr&ei=hNVWU77pB-zR8gfe4YHYCg#q=what+is+the+matrix+structure) KBR
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Swot analysis of Tata motors: In this assignment I am doing the swot analysis of TATA Motors. Strength: Brand Name: TATA was established in 1945. Tata Motors is India’s largest automobiles company with approximately 70000 permanenet employees and it gain a revenue US Dollar 38.6 Billon at the in 2013-2014(www.tatamotors.com). Tata bought land roverand jaguar from ford group in 2008 but they didn’t change the name of the brand because jaguar and landrover are established brand in world
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