Economics Research – June 2012 Volume 10‚ Number 6 Brand-Consumer Relationship And Corporate Social Responsibility: Myth Or Reality & Do Consumers Really Care? Elias G. Rizkallah‚ Ph.D.‚ La Sierra University‚ USA ABSTRACT Companies are claiming that they are being challenged to maintain profitability and behave in socially responsible ways. The question is how much “the social responsibility” is a real pressure. Do consumers really know what the companies‚ producing their favorite brands
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Corporate Social Responsibility The process of building a corporate social responsibility: Corporations while they need to conduct a strategy to become socially responsible‚ they usually passes through a process that leads it at the end to achieve what is called by “Civil learning”. In order to achieve this level –which is the highest level of a corporate social responsibility- ‚ they are two dimensions: • The organizational level • The societal level The case of Nike as famous corporate
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Social Responsibility “Social responsibility is defined as an organization’s obligation to maximize its positive impact on stakeholders and to minimize its negative impact” (Ferrell‚ O.‚ & Fraedrich‚ J. (2010). Stakeholder Relationships‚ Social Responsibility‚ and Corporate Governance. In Business ethics: Ethical decision making and cases : 2009 update (7th ed.). Mason‚ OH: South-Western Cengage Learning). There are four main types of social responsibility which are economic‚ legal‚ ethical‚ and
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Living Dangerously in Two Worlds In my paper I will be discussing the topics related to corporate social responsibility. Corporate social responsibility (CSR‚ also called corporate responsibility‚ corporate citizenship‚ and responsible business) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers‚ suppliers‚ employees‚ shareholders‚ communities and other stakeholders‚ as well as the environment. This obligation
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longer satisfied with qualify products and good services. The society concerned more about the business ethic and environmental issues. Companies are expected to act virtuously nowadays. The ideas of Corporate Social Responsibility and Corporate Citizenship are spreading faster than ever before and become one of the hottest business models in the recent decades. “Corporate Social Responsibility (CSR)” is defined as “the commitment of business to contribute to sustainable economic development‚ working
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Cebu Graduate School of TheologyOctober 5‚ 2011 EC 661 TOEFL PrepLovely Joy B. Arididon Ms. Mary Larsen‚ professor Final Exam: Essay sectionGrade: _____________ Learning English this semester has been fun me. I learned a lot of things about the English language. I also discovered a lot of things about myself in respect to learning English. I was exposed to the language early but until now I am still amazed at how many things I still need to learn. As a second language learner‚ particularly
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performance from them through effective and efficient management (1997). On the 1920’s a man named Frederick Taylor known as the father of scientific management who described management as a science with employees having specific but different responsibilities; encourage the scientific selection‚ training and development of workers and equal division of work between workers and management thus sparking an important evolution to the business world making a dramatic increase in productivity (Estrada)
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Corporate Social Responsibility MBA 688 Jurtyne R. Youngblood December 13‚ 2014 The social responsibility of corporations. It pertains to consideration of‚ and response to‚ issues beyond the narrow economic‚ technical‚ and legal requirements of the firm to accomplish social benefits along with the traditional economic gains that the firm seeks. The corporate responsibility of firms have been put to the side by managers‚ today the issues are now first on the corporate agenda (Peng‚ p. 363)
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Patagonia 2 Global Retail Markets October 20‚ 2015 Patagonia is a company prided on social ethic and global responsibility. When they develop a new product‚ they search worldwide to find factories that have the skills and equipment to do a quality job and deliver on time. There are four factors considered when choosing a factory; quality‚ business factors and environmental and social performance standards. Some examples of business factors might be technologies‚ skills‚ price‚ location
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Social Responsibility Theory To combat the pressures that threatened freedom of the press‚ this theory was first introduced in 1947 and was recommended by the Hutchins Commission on Freedom of the Press. It stated that the media should serve the public‚ and in order to do so‚ should remain free of government interference. It defined guidelines that the media should follow in order to fulfill its obligation of serving the public. Ethics and the Media The Social Responsibility Theory claimed
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