1. 2. A rational appeal in advertising ( refers cognitive strategy) means more emphasis is placed on providing factual information and specific details about product benefits. For example: Generic messages Preemptive messages Unique selling propositions The hyperbole Good example was DLR ‚ their messages have been very product focused‚ typified by ads for speed of recovery‚ get you home services‚ helpfulness of their staff and a range of ancillary products such as car finance‚ legal and advisory
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Identify the three major sociological theoretical paradigms. For each‚ what are its core questions? Which one do you relate to best? How can you use this particular paradigm to explain your decision to attend college? What research method would you use‚ and how‚ to explore why adult students choose to return to college? Structural functionalism‚ is particularly useful for analyzing the components of society that are supposed to work harmoniously to benefit the whole. It is often used to examine
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HIGHER EDUCATION: THE IGNOU INITIATIVES Vision Statement of IGNOU “Indira Gandhi National Open University‚ the National Resource Centre for Open and Distance Learning with international recognition and presence‚ shall provide seamless access to sustainable and learner-centric quality education‚ skill upgradation and
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NAME: LI YUAN SING STUDENT ID: SCS/1303/055 IC NUMBER: 950320-13-5414 TOPIC: Open Fire Burning. How Does It Affect Us? ABSTRACT Open burning is the disposal of any waste material in an open‚ outside flame and can be a substantial wellspring of air contamination. Smoke from open burning contains fine particles‚ gasses and other harmful results of burning that can be breathed in profoundly into the lungs. Exploratory studies have interfaced presentation to fine particles to trouble in breathing
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I have researched several employment sites from Business Management Associates (BMA)‚ and TLC Management and compared the educational and employment requirements. The requirements remained consistent between both sites frequently mentioning organizational skills‚ strong communication skills (both
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student rights earned My name is Diana V. I am a student at Foothill High School and I am writing an essay on whether or not high schools should have an open lunch campus. Here are some of my ideas. I believe sophomores and higher grade levels should be able to leave for lunch and come back by the next class. When the school keeps students on campus it makes the students want to leave. First of all‚ the food isn’t as good as it would be for ex. At McDonald’s or Taco bell‚ everyone knows cafeteria
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Sociologist use theories and paradigms in order to help better explain the social world. Paradigms shape the everyday view people have on the world‚ while theories aim more to understand a certain phenomenon. Sociology is a science guided by the understanding of social matters that have an effect on people’s lives by not only their own individual characteristics but by the environment and their place in the social world. There are five paradigms/theories that sociologist use‚ which are the following:
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concept of rational actor: a. National actor‚ nation or government must have one set of specified goals‚ one set of options‚ and estimation of the consequences. b. The problem‚ action is chosen based on the problem that faced by the nation. c. Static selection‚ the representative of government has chosen the relevant solution toward the problem as the alternative outcomes. d. Action as rational choice‚ which are include the components below: The basic concepts of the action of rational actor are:
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Rational Choice Theory in Comparative Politics The field of comparative politics is one in which a variety of different approaches have been undertaken with varying results. Rational Choice in Comparative Politics attempt to devise a theoretical framework that explains the process of decision-making. The rational choice institutionalism was born out of the study of American congressional behavior. At the time scholars were trying to explain why congressional outcomes were considerably stable and
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Match the principles to the appropriate scenario listed and justify your answer. Each principle will only be used once. Principles: 1. People face tradeoffs.< 2. The cost of something is what you give up to get it.< 3. Rational people think at the margin.< 4. People respond to incentives. 5. Trade can make everyone better off.< 6. Markets are usually a good way to organize economic activity.< 7. Governments can sometimes improve market outcomes
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