MICROENVIRONMENT Micro environment means the environment with in the organization/company which is totally under the control. a. The company itself (including departments). b. Suppliers. c. Marketing channel firms (intermediaries). d. Customer markets. e. Competitors. f. Publics. 1. The Company’s Microenvironment a. The Company The first factor is the company itself 1). Top management is responsible for setting the company’s mission‚ objectives‚ broad strategies‚ and policies
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Business Environment Meaning: The success of every business depends on adapting itself to the environment Within which it functions. For example‚ when there is a change in the government polices‚ the business has to make the necessary changes to adapt itself to the new policies. Similarly‚ a change in the technology may render the existing products obsolete‚ as we have seen that the introduction of computer has replaced the typewriters; the colour television has made the black and white television
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WELCOME TO VIRTUAL REALITY Virtual Reality‚ (2013) Contents 1. Introduction ………………………………………………………………………………3 2. Research Summary………………………………………………………………………3 2.1 Immersive Virtual Environment Technology CAVE………………………………4 2.2 Semi Immersive Systems Powerwall………………………………………………..5 2.3 Characteristics…………………………………………………………………………..5 2.4 Benefits…………………………………………………………………………………..5 3. Comparison System Characteristics…………………………………………………
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Table of Contents 1.0 Introduction………………………………………………………………………………………………………………………1 2.0 PEST Analysis…………………………………………………………………………………………………………………….5 2.1 Political Factors………………………………………………………………………………………………………………………………6-8 2.1.1 Taxation Policy 2.1.2 General Incentives 2.2 Economic Factors…………………………………………………………………………………………………………7-8 2.2.1 Unemployment rate 2.2.2 GDP (Gross Domestic Products) 2.3 Social Factors………………………………………………………………………………………………………………9-10 2.3.1 Age structure. 2.3.2 Lifestyle changes
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The Marketing Environment Environmental Variables There are two categories of variables in the marketing environment that shall shape all aspects of a company’s strategic plans: 1. Macro environmental category includes: demographic; economic; social-cultural; competitive; political-legal; and technology variables. 2. Microenvironmental category includes: the company itself; customer served by the company; suppliers; distributors; market intermediaries that assist in making and marketing
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2007 SAMSUNG ELECTRONICS Environmental & Social Report Contents Message from the CEO 08 At a Glance 10 Company Profile Financial Performance Our Sustainability Our Environment 11 14 16 20 Philosophy & Policy Focus Areas Management System Activity & Performance 21 22 23 27 Our Business Partners 44 Philosophy & Policy Focus Areas Management System Activity & Performance 45 46 47 49 Our Community Philosophy & Policy
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Business Environment Section 1 A1) The major achievements of China’s Huawei Technologies in the areas of its specialization are that they won the contract to build Norway a fourth generation (4G) mobile network‚ the deal was the largest so far for the new LTE technology in Europe making it a milestone for Huawei. The report by research firm Ovum found Huawei was the undisputed leader in the telecom optical equipment market. Huawei and fellow Chinese firm ZTE‚ it said‚ are the only two vendors to
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Assignment 4: Tourism and the Environment Analysis of Ecotourism in Rathdowney‚ Queensland‚ Australia By: Angie Haves December 14‚ 2009 Introduction The effect of global warming is becoming ever more evident‚ well-known and of increasing concern as research is conducted on an ongoing basis and the results of this research are communicated widely through the media and print publications. Scientists believe that climate change is largely caused by humans producing
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successful management. Good management includes attentive evaluations of internal and external factors in the four functions of management: planning‚ organizing‚ leading‚ and controlling. Globalization was a factor that has influenced Google and vice versa. Managing the globalization for the company from Mountain View was a key aspect of the business. Google is running its business globally and with such exposure‚ the external risks are amplified. Google has international competition in all of its
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Running Head: BROAD ENVIRONMENT Knowing the Unknown about the Broad Environment University of Tampa MGT 431 Practical Strategic Assessment Dr. George Bud Wynn June 09‚ 2009 Abstract In “Foundations in Strategic Management”‚ pages 21 to 27‚ author Harrison discusses the influence that the external environment has on a particular company’s operations and how its managers can adapt to environmental uncertainties to sustain their competitive advantages. Harrison also points out why it is
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