Brand identity‚ loyalty and equity. The extent to which a company can evoke an emotional connection between its brand and its target markets will play a big part in determining its business success. By tapping into consumers’ emotions‚ a company is able to create a long-term relationship in which both consumer and business will enjoy (Robinette 2000‚ p.1). This essay will discuss the emotional connection a brand has with their consumers‚ explaining the need to be identifiable and unique with
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Equity Research Report Maruti Suzuki Ltd INTRODUCTION Equity Research refers to the study of the performance of the economy as a whole‚ the industry and various companies and analyzing the same. It enables to predict the future performance of a particular stock based on its past performance‚ the current status of the internal as well as the external environment. This include both fundamental as well as technical analysis. The internal environment includes: * The financial performance
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Motivation Explain Adams equity theory Adams’ equity theory is a motivational model that attempts to explain the relationship between what an employee puts into their job (input)‚ what they get out of it (output) and the fairness and justice exchanged between the two (Cosier & Dalton‚ 1983). Inputs include all factors that are perceived as necessary to obtain a return‚ such as effort‚ loyalty‚ hard work‚ commitment‚ skill‚ ability‚ flexibility‚ tolerance‚ determination‚ heart and soul‚ enthusiasm
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Amazon.com In 1994‚ with a handful of programmers and a few thousand dollars in workstations and servers‚ Jeff Bezos set out to change the retail world when he created Amazon.com (ticker: AMZN). Shel Kaphan‚ Amazon’s first programmer‚ assisted by others‚ including Paul Barton-Davis‚ used a collection of tools to create Web pages based on a database of 1 million book titles compiled from the Library of Congress and Books in Print databases. Kaphan notes that “Amazon was dependent on commercial
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assets that must be carefully developed and managed. It is a key element in the company’s relationships with customers. Brands represent customer’s perceptions and feelings about a product and its performance. Hence a brand should have positive brand equity so that customers react more favorably to it. Besides that‚ marketers need to position their brands clearly in target customer’s minds. In positioning a brand‚ marketer should establish a mission for the brand and a vision of what the brand must be
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Outline the development of common law and equity. Before common law and equity came into existence‚ there were only customs that protected the people and their rights. Customs can be divided into general customs and local customs. General customs are said to be the basis of common law because it is thought that after the Norman Conquest‚ judges who travelled around the land making decisions in the King’s name based at least some of their decisions on the common customs. Local customs
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analysis and forecasting on the Stock of Bata Shoe company- The market leader in the tannery footwear in Bangladesh. The purpose of this report is to analyze the investment environment and to forecast an expected return on Bata stock. As a proper equity research report it has many parts. The report starts with a very brief overview of Bata Company and the performance of its stock in the past year. This deals with EPS‚ P/E ratio and Historical data and return on Bata stock. After this the report
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concepts the most important concepts being used nowdays in Human resource management are“Best Practice“ and “Best Fit“. There is a big increase on the debate between Best practice and Best fit‚ as to whether they general concept of Best practice is benificial to every organization and similarly the same for the concept of Best fit. Best practice suggests certain types of practices are universally successfull while Best fit acknowledges the relevent impact of contextual factors. Further below we will
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takes is a bit of time and thought and in return you gain a whole lot of new professional friends and advertisement. Developing Customer Relations This involves more than just providing good customer service. Relations can be nurtured using the following strategies.: Good database management: Collect information from you customers. Create memberships to your different establishments. This way you gain information for marketing while building a rapport with your customers so they keep coming back
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IT Sector Equity Research Report January 14‚ 2011 IT-Tier 1 IT Services THEMATIC Humpty Dumpty sat on a wall… Analyst contact Ankur Rudra‚ CFA Tel: +91 22 3043 3211 ankurrudra@ambitcapital.com Tier 1 Indian IT firms have outperformed the Sensex by 14% over the last twelve months and are trading at ~20x FY12 P/E. Such share prices imply long term revenue growth rates >20% over FY11-16 and sustained margin performance. Our reverse DCF analysis indicates that this will be tough to
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