WITH STAKEHOLDERS Corporate Communication Case study 1.1 09-17-2013 Josine Kremer - 414794 CASE STUDY 1.1 BARCLAYS BANK: HOW (NOT) TO COMMUNICATE WITH STAKEHOLDERS QUESTIONS FOR REFLECTION 1. Discuss each image crisis for Barclays. - Image crisis no. 1: ‘A world needs a big bank’ campaign vs. closing 170 branches in the UK. In 2000 Barclays launched a ‘Big’ campaign with the slogan: ‘a big world needs a big bank’. Barclays wanted to be seen as an ‘big’ bank by its important stakeholder groups
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The Shareholders vs. Stakeholders Debate T he stakeholder theorists smell blood. Scandals at Enron‚ Global Crossing‚ ImClone‚ Tyco International and WorldCom‚ concerns about the independence of accountants who are charged with auditing financial statements‚ and questions about the incentive schema and investor recommendations at Credit Suisse First Boston and iMerrill Lynch have all provided rich fodder for those who question the premise of shareholder supremacy. Many observers have claimed that
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Strategic Stakeholder Management A stakeholder is any individual‚ group‚ or organization that has an interest or concern or may be impacted as a result of an organization’s activities‚ objectives‚ policies‚ or products. Strong relationships between an organization and its stakeholders are critical to a company’s success. To effectively manage stakeholder relationships‚ an organization must understand the nature and composition of its stakeholder community and how stakeholder power and interest levels
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A stakeholder is someone who has an interest in a business. Stakeholders are individuals‚ groups or organisations that are affected by the activity of a business. Customers are arguably the most important stakeholder. This is because they are the main source of cash flow in a business. This means that the business has to listen to what the customers want and need in order to make a profit. Customers Customers are arguably the most important stakeholder. This is because they are the main source
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Murray Law‚ Ethics‚ & Corp. Governance Dr. Boneita Campbell Strayer University 2-19-2015 Stakeholders A stakeholder is a person‚ group or organization that has interest or concern in an organization (businessdictionary). Generally the common characteristics stakeholders might have are if they stand to gain or lose through the success or failure of the company. “A corporate stakeholder can affect the actions of a business as a whole” (businessdictionary). PharmaCARE is a well-reputed company
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Case 4.1: Stakeholders and the One Industry Town‚ questions #1-3 1. Identify the stakeholders that influence and/or that are influenced by the company’s decision. The appropriate identification of stakeholders is very important to business corporations as one approach to understanding the environment in which they operate. According to this case‚ there are insufficient eligible workers in the immediate area and workers would have to be attracted from other communities. Employees want to
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Philips Electronics “Stakeholders (or interest groups) are tangible‚ visible and approachable groups or institutions which have a direct influence on the functioning of an organisation.” INTERNAL STAKEHOLDERS Employees Philips employees work in different divisions: Healthcare‚ Lighting‚ Consumer Lifestyle and Innovation & Emerging Businesses. Within these divisions‚ you can have a general leadership position‚ occupy a functional leadership position‚ you can be specialist‚ etc. Philips says it’s
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Managerial Stakeholder Theory To predict real-life phenomena we need theories. Similarly‚ stakeholder theory is a theory which is used to explain the phenomena of motivation for corporate social disclosures. This research work is based on the concept of stakeholder theory and its practical applications in predicting the phenomena of corporate social disclosures (van der Laan 2009). Further there will be explanation of Managerial stakeholder theory. The concept of stakeholder theory has got popularity
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Part A Section (i) The articles chosen for this essay paper were “Corporate Environmental Reporting: A test of legitimacy theory” by Trevor D. Wilmshurst and Geoffrey R. Frost and “The Stakeholder Theory: Concepts‚ Evidence and Implications” by Thomas Donaldson and Preston Lee. There were several factors that contributed to my choosing these particular articles for my study. First and foremost‚ these articles were both peer reviewed and the journals they were sourced from‚ namely the
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Analysis of a Stakeholder The Stakeholder in which I decided to research and write about is the AMA or to some it may be known as the American Medical Association. This association’s mission is to better public health and promote the art and science of medicine. The AMA was founded in 1847 by a man by the name of Nathan Smith Davis. The group has since invested in the doctor and patient relationship and has promoted scientific advancement as well as improved public health. Mr. Davis was the
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