Parle-G Rural Marketing Presented by: Sujit Ranmale (P14045) Aniket Kalode (M14052) Kshitij Sarode (P14047) Introduction • Established: 1929 (Vile Parle‚ Mumbai) • Parle Products: 35% share of Indian biscuit market • Largest biscuit selling brand in the world (ref: Nielsen) • Famous brands: Parle-G‚ Parle-Monaco • Products – Biscuits – Sweet confectionery – Snacks Brand Milestones • G stands for Glucose‚ originally • After 1947: ad campaign as Gluco brand of biscuits and Indian alternative to
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Germany and Japan Germany and Japan were part of the second wave of modernizing nations. They did not start industrializing until the second half of the nineteenth century. It was nearly a century after the French revolution and the beginning of British industrialization. They did have an advantage in being the second wave‚ for one they could learn from the technologies and techniques that were used in Europe before them and implement these systems into their own industries. Germany and Japan did not
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Investigating Earthquakes – Japan Gurjit & Ashwin Preliminary questions: a. Why do earthquakes happen in this location? b. Does this location fall on any fault lines? c. What are they doing to prepare themselves? d. How often earthquakes happen in this location? e. The last earthquake? f. The strongest earthquake? g. What are the hazards of earthquakes in this area? h. How are the structures built in this area Investigation: i. Japan is located in an area where several continental
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Bibliography: G.C.‚ A Short Economic History of Modern Japan ‚ 1962 4.Patrick H Giant‚ 1976 5.Ishi Hiromitsu.‚ Ch 1-3‚ The Japanese Tax System‚ Clarendon Press 1989 6.Ohkawa K Blackwell‚ 1985 7.Dornbusch R.‚. Macroeconomics - 3rd Canadian Edition‚ McGraw-Hill‚ 1987 8.Shiraishi Takashi‚ Japan ’s Trade Policies 1945 to the Present Day‚ Athlone Press‚ 1989.
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brands like Parle G‚ Monaco‚ Hide & Seek‚ KrackJack‚ Melody‚ Fulltoss‚ Poppins‚ etc.6. Diverse product portfolio including biscuits‚ sweets and snacks7.Strong presence in rural markets8.Parle G is amongst the most sold biscuit brands in the world9.Variety of CSR activities like ‘My Green Planet’‚ ‘GoluGalata’‚ etc. | Weakness | 1.Similar products produced by many companies like marie‚ glucose biscuit‚ bourbon‚ sweet and salty crackers‚ cream biscuits‚ etc.2. Dependence on Parle G brand for most
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CHAPTER 1: INTRODUCTION 1.1 Overview: Teacher leaders assume a wide range of roles to support school and student success. Whether these roles are assigned formally or shared informally‚ they build the entire school’s capacity to improve. Because teachers can lead in a variety of ways‚ many teachers can serve as leaders among their peers. Teachers help their colleagues by sharing instructional resources. These might include Web sites‚ instructional materials‚ readings‚ or other resources to use
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Globalization in Thailand Nowadays‚ many countries around the world have established gradually closer contact‚ which is the result of unprecedented changes in communications‚ multinational company‚ transportation‚ and deregulation market. This phenomenon is known as globalization. Globalization causes changes in cultures‚ economies‚ laws‚ migrations‚ and politics across the globe. There are many people from the West who know Eastern culture. For example‚ Asians use chopsticks to eat and bowing is
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1. Where is your country located? Japan is an island nation in East Asia. Located in the Pacific Ocean 2. What ’s its capital city or cities? The capital of Japan is Tokyo 3. Who is its President/Queen/King/Prime Minister? The Prime Minister of Japan is the head of government of Japan. He is Shinzō Abe. 4. What ’s its GDP? The economy of Japan is the third largest in the world by nominal GDP‚ the fourth largest by Purchasing Power Parity and is the world ’s second largest developed
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Feudal Japan Research topic influenced by one of the two Main sources: The last Samurai Directed by Edward Zwick and Rurouni Kenshin Anime series written and illustrated by Nobuhiro Watsuki. My research is based on Samurais and their way of living. I want to bring out the history behind feudal Japan where Samurai warriors were a big part of. The movie Last Samurai‚ directed
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The globalisation of work - and people Viewpoint by Prof Lynda Gratton Director‚ Future of Work Consortium Little big planet: As a result of connectivity and globalisation millions of jobs across the world are disappearing‚ according to Lynda Gratton What is fundamentally transforming work is
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