TERM PAPER REPORT ON Comparative analysis of Supply chain process followed by HUL and P&G in India with main focus on “Distribution Channels” SUBMITTED BY: Nishant Kumar Gupta & Gaurav Kumar AMITY INTERNATIONAL BUSINESS SCHOOL‚ NOIDA AMITY UNIVERSITY – UTTAR PRADESH PLAN OF ACTION 1. Introduction - Hindustan Unilever Limited Hindustan Unilever Limited (‘HUL’)‚ formerly Hindustan Lever Limited (it was renamed in late Jun2007 as HUL)‚ is India’s largest Fast Moving Consumer Goods company
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Effects of Globalization on Japan and China GLT1: IssuesBehavioral Science Michael Poffenbarger November 18th 2013 In this paper I will be looking at China and Japan two very different examples of native non-western cultures that have been impacted by western culture very differently. Globalization can be described as the increasing interplay of cultures brought closer together. The impact of globalization on indigenous cultures can be seen negatively and positively with varying
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1. Explain the emergence and reasons for longevity of the Byzantine Empire. The Byzantine Empire emerged because of its’ favorable geographic location. It was located on a defensible peninsula which had a natural harbor called the Golden Horn‚ which provided trading ships to enter easily. It also controlled the prosperous Mediterranean lands‚ which led to zones of trade‚ communication‚ and interaction – especially with Slavic‚ Arab‚ European‚ and Asian peoples and traditions. Its’ location provided
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P&G Korea Case Study The main issue of the P&G Korea case is centered around the question of market share. P&G and Unilever are the two major market shareholders in the Korean detergent industry holding 80-85% of the total market share. The remaining 15-20% of the market is held by low-priced local Korean brands. There are no new markets either company can tap for further market share since most Korean households already use laundry detergent‚ making the market saturated. Other than peripheral
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Case Study Objectives and Discussion Questions Week 5 Case 6: Dell Inc. in 2008 [Objectives] Provides sufficient information for students to complete a thorough SWOT analysis and to develop a solid list of key success factors and driving forces [Discussion questions] 1. What is your evaluation of Michael Dell’s performance in his roles as Dell’s CEO and Chairman? How well has he performed the five tasks of crafting and executing strategy that were discussed
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Economic Effect on Japan during Post World War II Japan’s economy was greatly affected by the atomic bombs dropped on both Hiroshima and Nagasaki. Japan’s economic recovery as a result of this incident transformed Japan’s economic growth which has become known as the "Economic Miracle." The bombs caused Japan to reconstruct many more facilities in which the economy moved forward. The Economic Planning Agency‚ which used to be known as the Economic Stabilization Board‚ helped Japan to become one
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Chapter 01 Globalization T/F Q 2. The shift toward a more integrated and interdependent world economy is referred to as globalization. True False 7. Because of their nature‚ service activities cannot be outsourced to other companies. True False 14. During the period 1990 - 2000‚ the volume of total exports was more than twice the world GDP. True False 28. The antiglobalization effort is created and supported only by a small group of hard-core anarchists
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P&G OUTLOOK Three billion times a day‚ P&G brands touch the lives of people around the world. This happens because P&G provides branded products of superior quality and value to improve the lives of the world’s consumers. This results in leadership sales‚ profit and value creation‚ allowing employees‚ shareholders and the communities in which we operate to prosper. In 1837 William Procter and James Gamble formed a humble but bold new enterprise. What began as a small‚ family-operated soap and candle
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Advertising vs. Publicity What other people say about you (publicity‚ referrals and testimonials) is infinitely more believable and less expensive than what you say about yourself (conventional advertising). This is why advertising isn’t enough – effective publicity is a vital part of any marketing campaign. You can leverage the power of your existing customers and the media to tremendously increase the impact of your marketing message by making it far more credible. Let’s start with the simple
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Discussion Questions for Starbucks Case The discussion questions below will be the focus of the in-class case discussion. Try to answer them with as much detail as you can. Write down your answers and bring them to the class for discussion. Starbucks operates in the retail coffee market. In the home‚ it has 4% share specialty coffee. In the food service channel‚ it has 5% share. In the grocery stores‚ it has 7.3% in the ground coffee and 21.7% in the whole beans category. 1. What is Starbucks’
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