READING: P&G JAPAN: THE SK-II GLOBALIZATION PROJECT CASE DISCUSSION QUESTIONS 1. I believe it is extremely beneficial for DeCesare to do the necessary research to determine why the expansion idea would fail and why it would succeed and discuss the associated risks. I would see how past companies have done in the area and pay close attention to companies currently doing well in the area. The order of 5 forces model would provide a clear understanding of how lucrative it would be to go into another
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LECTURE FOUR: SUPPLY CHAINS‚ DEMAND CHAINS AND THE VALUE CHAIN CONCEPT Subject Page 1. The Supply Chain 2 2. The Demand Chain 3 3. A ‘Value-Based’ Demand Chain 4 4. Value Benefits and Costs (upstream and downstream) 6 5. Demand and Supply Chain Processes: The Value Chain 7 6. The Value Chain 9 7. Summary 11 8. Discussion Questions 12 9. References / Reading List 12 1. The Supply Chain It will be recalled that the supply chain is a concept that was covered at some length during
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Schwartz’ s value Inventory Shalom Schwartz (1992‚ 1994) used his “Schwartz Value Inventory’ (SVI) with a wide survey of over 60‚000 people to identify common values that acted as “guiding principles for one’s life” He identified ten “value types” that gather multiple values into a single category. Power This takes value from social statues and prestige. The ability to control others is important and power will be actively sought through dominance of others and control over resources.
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P R I C I N G In the market economy the business success of any company or entrepreneur mostly depends on the correctly chosen strategy and tactics of pricing on goods and services. Pricing is a rather difficult process because prices mostly depend on the situation in the market. The range of political‚ economic‚ psychological and social factors has a great influence on the price level. Today your price can be determined by the costs factor‚ and tomorrow its level will depend on the customer’s behavior
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Haier Logistics’ revolution Case Studies Haier Logistics’ revolution Case Studies 1、 Background Haier is the world ’s largest home appliance brand‚ founded in 1984 in Qingdao; the current Chairman of the Board‚ CEO Zhang Ruimin is one of the main founders. At present‚ Haier has established 21 worldwide industrial park‚ five R & D centers‚ 19 overseas trading companies‚ employs more than 70‚000 people worldwide. In 2011‚ Haier achieved a global turnover of 150.9 billion yuan‚ the brand value was
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The growing population‚ and work environment today‚ make us feel safe in the positions that we have in our job‚ but that wasn’t always the case‚ especially if you worked during the Industrial Revolution in the 1800’s. This is the time period‚ when the working conditions were terrible and millions of people found their pay inside of huge factories. Hundreds of people stood in lines in front of factories to get a job‚ for any amount of money. Many of the workers that were hired‚ weren’t skilled and
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Are European hotel restaurants problematic or instrumental in creating value? In Western Europe the majority of the hoteliers and other stakeholders involved with them agree that hotel restaurants are a liability because of the very low profit margins and the difficulty of making a return on investment. This is without even mentioning all the operational problems inherent to this type of activity. It is true that in Europe hotel restaurants are subject to the same constraints as other restaurants
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4.2: LOGISTICS MANAGEMENT Module 1 Introduction to Logistics and its interface with production and Marketing; Measures of Logistics; Physical distribution and logistics. Introduction to Logistics • When total supply chain system is integrated over a firm‚ it is known as logistics • It is an integrated effort aimed at helping customer value at a lower cost. • Without logistical support‚ marketing and manufacturing departments cannot accomplish product in timely or fresh manner. • The value of logistics
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Transport and logistics Comprehensive sectoral analysis of emerging competences and economic activities in the European Union European Commission Submitted to the European Commission‚ DG Employment‚ Social Affairs and Equal Opportunities Executed by: TNO Netherlands Organisation for Applied Scientific Research SEOR Erasmus University Rotterdam ZSI Centre for Social Innovation DG EMPL project VC/2007/0866 Transport and logistics This report is published as part of a series of forward-looking sector
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What is logistics? "Logistics means having the right thing‚ at the right place‚ at the right time." [pic] Logistics - (business definition) Logistics is defined as a business planning framework for the management of material‚ service‚ information and capital flows. It includes the increasingly complex information‚ communication and control systems required in today ’s business environment. -- (Logistix Partners Oy‚ Helsinki‚ FI‚ 1996) Logistics - (military definition) The science of planning
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