Marketing Report May 2013 Claire Della Marta Identify Marketing Opportunities ------------------------------------------------- Table of Contents Introduction Background SWOT Analysis Strengths Weaknesses Opportunities Threats BCG & GE Model BCG Model & Analysis GE Model & Analysis S.M.A.R.T Specific Measurable Achievable Time Frame Strategies & Tactics Strategy 1 Tactic 1 Tactic 2 Tactic 3 Strategy 2 Tactic 1
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Currently thanks to advancing technology businesses are able to now reach a global market and as Priestley expresses (2011)‚ ‘businesses that have less than 10 staff but aren’t limited by geography. They have reach into cities all over the world and could easily be making millions in sales despite a relatively small headcount‚’(p.2)- in order to compete more and more small businesses are finding it necessary to integrate into to globalised entities. Globalization as defined in businessdictionary
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P5 - How society is affected by social responses to UK Government policies on the Public Services Name of Response Description of response An example this response to policy and the Public Service involvement Sit-ins A form of protest which people will occupy a place and then refusing to leave until their demands are met. An example of this would be the sit-ins that took place in the universities in 2012 about tuition fees rising. The students took camp in buildings inside the university
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Why are small businesses so important to the American economy? What are the growth trends for small businesses? What are the reasons behind these trends? Will they continue? Give examples of how small business affects the economy of the area where you work or live. Small businesses are considered to be the backbone of our economy mainly because they innovate and create jobs at a faster rate than their larger counterparts. According to smallbusinessnotes.com‚ small businesses represent about
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Explain the Different Types of Market Structures There is a spectrum of markets structures that exist. At one extreme you have the monopoly structure‚ where the market is dominated by one company with little competition. At the other end of the spectrum you have perfect competition‚ where the market is made up of about 100 small companies who would own about 1% of the market each. Towards the middle of the spectrum you have the oligopoly structure where the market is of about 4-10 companies who
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Social Networking for Small Businesses Cortez (2011) notes “Marketing and advertising is the key to any small business success. This began with direct selling‚ evolved into advertisements with flyers‚ posters‚ then emails‚ websites‚ and now electronic ads on social networking sites. Targeting the appropriate customers is the best way to anticipate and meet the needs of those customers.” According to Dodds (2012‚ p.1) “Social media – blogs‚ Twitter‚ Facebook‚ LinkedIn‚ YouTube‚ and the like – are
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business categories. I will be able to describe and give examples of the five types of business ownership. A business: Produces and/or sells goods and services to customers/consumers Business Categories 1. For Profit: makes money (most businesses under this category) 2. Not for Profit: Helps others ( most government agencies go under this category) Five Types of Business Ownership 1. Sole proprietorship: A business owned by a single person What is meant by unlimited liability
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Introduction In this assignment I am going to identify the purposes of different types of organisations‚ describe the extent to which an organisation meets the objectives of different stakeholders and explain the responsibilities of an organisation and strategies employed to meet them. I am also going to give examples based on my own personal experience. Identify the purposes of different types of organisation Business organisations can be divided mainly into two sectors. The private sector
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Vasodilation-your body carries most of the heat energy around your body There are capillaries underneath your skin that can be filled with blood if you get too hot This brings the blood closer to the surface of the skin so more heat can be lost‚ this is why we look red when we’re hot. What mechanisms are there to warm the body up? Vasoconstriction-this is the opposite of vasodilation The capillaries underneath your skin get constricted (shut
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P5‚ M3 & D2: Different care strategies can be used to support a person that has MS and type 1 diabetes An MS diagnosis can mean changes to your working life. Many people continue to work for years after being diagnosed‚ while others find that MS symptoms make their job difficult. Susan Kennedy is awarded ESA benefit to help cope with bills and other necessities due to help illness and not being able to physically provide. But there are many people who continue to work‚ or alter their working patterns
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