Assessment Activity 2. BSBMKG501B Identify and evaluate marketing opportunities. Question 1. Dell provides the customer the ability to leave feedback on their website when the customer • Searches for products and services. • Purchases a product or service. • Popup Questionnaire while browsing the website. • Support forums for customers to communicate with staff and other customers. • Online Chat via the Dell website. Dell have created a channel with customers using ‘Ideastorm’ which gives
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Unit 44 – M2; Unit 6 – P5 My knowledge‚ development‚ skills and understanding has made a difference to the staff in my placement because my experiences have crafted me to become nearly as proficient as a health care professional which may have given an opportunity to the employees that there is an extra hand available. With the knowledge I have been able to pick up from college‚ I used this in practice which made a difference by maintaining team work with the other staff members and working more
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Lanier Corporation operates on a calendar-year basis. It begins the annual budgeting process in late August when the president establishes targets for the total dollar sales and net income before taxes for the next year. The sales target is given first to the marketing department. The marketing manager formulates a sales budget by product line in both units and dollars. From this budget‚ sales quotas by product line in units and dollars are established for each of the corporation’s sales districts
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Compare and contrast the marketing strategies of Li Ning domestically and internationally With the development of Chinese economy‚ sports industry has become one of the new industries in china‚ which has large market size and high growth rate (Qinqin‚ n.d.). In Chinese sports area‚ Li Ning brand‚ built by famous gymnast Li Ning (Enright‚ 2012)‚ is the market leader and owns about 8000 hypostatic shops domestically (Zhang‚2011). Similar to some international famous brands like Nike and Adidas
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America’s Progressive Era. During this time‚ big businesses were giving Americans more opportunities than ever before. However‚ within the big businesses people were mistreated and overlooked. This led to many groups trying to solve the problems caused by big industries. These groups sought out the problems such as lengthy work days‚ lack of disability‚ no paid holidays‚ no safety codes‚ and pay cuts. America had a philosophy that allows businesses to operate without intrusion from the government‚ so it
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Assessment Task 1 BSBMKG501B Identify and evaluate marketing opportunities Group Project and Presentation Student ID : WAI00000OL Candidate’s Name : Wonhyung Lee Background Since 1990‚ Stefani Australasia has been one of Australia’s leading manufacturers and distributors for quality products. Stefani Australasia’s products are used in the domestic‚ industrial and manufacturing sectors and are available worldwide in leading department stores and hardware stores. Stefani Australasia
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1. Identify the key elements in McDonald’s global marketing strategy (GMS). In particular‚ how does McDonald’s approach the issue of standardization? Does McDonald’s think global and act local? Does it also think local and act global? McDonald’s global marketing strategy is based on combination of global and local marketing mix elements. For the first elements in McDonald’s global marketing strategy (GMS) is a vital elements in McDonald’s business model restaurants system that can be set up virtually
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Small Business affected by Financial Crisis The purpose of this research study is to review how small businesses are affected by economic crisis‚ to assess the effects of marketing strategies on business performance and to identify strategies that can help small businesses grow in troubled times. The following 5 literature reviews attempt to demonstrate and support the hypothesis. In a research article by Jeffries (2011) stated how there are four ways to bounce back after a recession. The four
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Unit 1 Describe the different size businesses‚ local‚ national +international – with examples A business is an organization that trades goods and services to customers. However local business is a business that trades in its limited area e.g. the town. Local businesses vary in size as not all are the same some are big some are small. An example of local business is fisheries‚ engineers and newsagents. A national business is when it’s based in one country but can also ships all over the world
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• Legal Requirements Consumer Law: Businesses need to make sure that their marketing activities are within the law. The European Union has made the consumer protection act so much stronger over the years. The businesses must be able to keep up with the constant changes with the law and landmark just in case the activities they are currently doing are now illegal. If Apple does this to their business‚ they would have to pay fines (costs vary between how serious the activity has become) to suffer
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