China Southern Airline is the world’s sixth-largest airline measured by passengers carried‚ and Asia’s largest airline in terms of both fleet size and passengers carried. It is also the fourth-largest airline in the world in domestic passenger traffic and the sixth-largest in scheduled domestic passenger-kilometres flown Marketing Strategy 1. Maintain marketing share. 2. Expanding marketing structure‚ increase market share‚ identifies new customers‚ open up new routes‚ and stimulate visitors
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First of all‚ THY charges close to a discount-airline. Secondly‚ it offers a business class service on both overseas and domestic flights. Moreover‚ THY offers a frequent flyer program (an example to this is; Miles&Smiles) Fourthly‚ it competes with international and domestic airlines and long distance inter-city bus services (through price cuts). Finally‚ THY has the best landing slots (in Istanbul & Ankara) and it is the only Turkey based international carrier. Unfortunately‚ THY has some weaknesses
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Introduction Malindo Air is an airline based in Malaysia. It is a joint venture between National Aerospace and Defence Industries (NADI) (51%) of Malaysia and Lion Air of Indonesia (49%). The name "Malindo" came from the names of respective countries: Malaysia and Indonesia. Malindo Air planned to start operation on 1 May 2013 from the new KLIA2 terminal initially. However‚ Malindo Air has brought forward the launch date to mid-March 2013 with domestic destinations. The airline only operates Economy and
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Segmentation bases are typically used by airlines The aviation industry has a well-defined differentiated market segmentation framework. Most major carriers flying domestic of international routes have the basic segments of economy‚ business and first class passengers. Usually the majority of the cabin seating is allocated to cost conscious economy class passengers. These seats are the least spacious‚ with food and beverages served on trolleys with a predetermined menu. Business class passengers
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capacity. Turkish Airlines operates a hub and spoke network out of Ataturk Airport in İstanbul. Since Ataturk Airport has not much room left for major growth‚ this situation may limit Turkish Airlines’ growth. Furthermore‚ the labor pool in Turkey has saturated and the airline has started to recruit internationally‚ which will lead to an increase in labor costs. However‚ Turkish Airlines can sustain its growth by focusing on its service quality. By focusing on business class Turkish Airlines can convert
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GOVERNMENT OF PAKISTAN PLANNING COMMISSION (SOCIAL SECTORS) 1. Name of the project MICSAT (Muzaffarabad Institute of Computer Sciences And Technology) 2. Location Azad Kashmir‚ District Muzaffarabad 3. Authority responsible for: i. Sponsoring MGPO ii. Execution MAM international construction company iii. Operation and maintenance MGPO iv. Concerned
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Prime Minister Nawaz Sharif has directed the PIA management to undertake a cleanup task so that buyers would step forward. It must be noted that airlines around the world are losing money right now because of the high international price of oil. On top of that PIA has additional issues like maintaining the highest ratio of employees to aircraft of any airline in the world. In this climate there may not be many buyers forthcoming unless they are provided all kinds of benefits and assurances. Previous
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Analysis Of Pakistan International Airlines FINANCIAL ANALYSIS OF PAKISTAN INTERNATIONAL AIRLINES Submitted by Chemical Engineer Adnan Khalid Submitted to : Dr rashid Ahmed Institute Of Business and... Premium Pakistan International Airlines Airways to merge with it. The outcome of the merger was the birth of a new airline‚ named Pakistan International Airlines (PIA) on 11 March‚ 1955. In addition to... Premium Financial Analysis Of Pakistan State Oil
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1947 there was only one airline in operation called Orient Airline. After some time two more airlines Pakistan Air Limited and Cresent Airways started commercial operation. None of these small air service companies could succeed to cover the requirements of the Air Traffic of the country. Ultimately two of these failed to continue their operation. In 1952 Orient Airways was the only operational company operating on domestic routes. The govt. and the people of Pakistan were sincerely struggling
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PIA2/23/2012 | Change Management | Pakistan International Airlines | Contents Introduction 3 History 3 A New National Flag Carrier for Pakistan 3 PIA’s First International Service 4 Historic Firsts and Unbroken Records 4 Safety Management System at PIA 4 Ushering In a New Era of Growth and Development 5 Organizational Structure: 6 Board Of Directors 6 Managament 7 Product and services 7 Hajj and Umrah Operations 7 PIA around the world 8 PIA CARGO SERVICE 8
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