CHAPTER 1 INTRODUCTION INTRODUCTION ABOUT THE STUDY Under the modern marketing concept all marketing activities have to centre the consumer. Effective marketing therefore requires a clear picture of the consumer characteristics. Hence‚ it is the duty of business concern to study such factors to understand the consumer’s preference. Indian automobile industry is an ever growing industry. The industry has changed from being a seller’s market to a buyer’s market. Brand and media proliferation‚ information
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Providing customer service Since our restaurant can exists only because of customers‚ and in particular repeat customers who voluntarily choose to return here and spend their money and time to our food‚ beverage and service. Without our customer we don’t have a restaurant‚ they are the only reason we are here. As a result‚ taking care of our customers is our highest priority‚ in fact a privilege‚ never an interruption. At our restaurant the customer always comes first. b. Dealing with customer complaints
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Customers Steps to getting more shoppers in the door Attracting MELANIE MCINTOSH a special advance copy report from Inspire Retail Solutions Attracting Customers Inspire Retail Solutions Attracting Customers Copyright © 2006 Melanie McIntosh‚ Inspire Retail Solutions. All rights reserved. Published by Inspire Retail Solutions Inspire Retail Solutions 2092 East 13th Avenue Vancouver‚ BC V5N 2C4 604.376.1581 phone www.inspire.bc.ca info@inspire.bc.ca You have permission to post
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THIRTEEN CUSTOMER SERVICE FACTS BY: Michael A. Aun‚ CSP‚ CPAE Speaker Hall of Fame Reference - http://www.nsacentralflorida.com/Articles/Thirteencsfacts.pdf Thirteen Customer Service Facts. Fact Number One Dissatisfied customers tell an average of ten other people about their bad experience. Twelve percent tell up to twenty people. In very simple terms‚ bad news spreads rather quickly. Don’t think for a moment that your poor performance in servicing your client goes unnoticed. Not only
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challenge finding the right size or balance. If the kids’ group is too large in one region‚ there is a risk of diluting effectiveness‚ and if the group becomes too small‚ the company will lose the benefits of economies of scale. There are often very large customers that provide a large portion of a suppliers business. These single customers are sometimes distinctive enough to justify constituting a segment on their own. This variable should be relevant to a substantial group of customers‚ such as parents
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REACTION PAPER (Always- Sunset in Third District) It all started with a quite bit of confusion. I thought the film was about the history of Japan or whatever but then as we arrived in the cinema and start watching the movie I got curious why it was like a comedy and a little bit drama kind of movie. The movie was set back on 1958 at the time of the construction of the Tokyo Tower so the screen’s color was brownish (Classic) and the actors and actresses’ dress were classic too. There are two
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Customer service is vital in today business industry. Customer service‚ by definition‚ is about serving people; it should be genuine‚ personalised and compassionate. They are a valuable resource to business because their feedback helps to shape and improve the business. Our aim is to ensure that the customer feels good but as well as having a memorable experience. This can be achieved by providing and delivering a professional‚ helpful‚ high quality service and assistance before‚ during and after
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Thomke‚ S.‚ & von Hippel‚ E. (2002). Customers as Innovators: A New Way to Create Value. Harvard Business Review (Vol. 80‚ pp. 74). Main point Many companies sometime lack the understanding of what exactly their customers’ needs. This can cost companies a lot of money for loss of customers and sales‚ and to win back those customers. Product R&D in this case is a major drawback. Authors‚ Thomke and Von Hippel‚ have found that companies nowadays have come up with a new approach
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A SUMMER TRAINING PROJECT REPORT ON “CUSTOMER SATISFACTION ON ICICI BANK” Submitted in the partial fulfillment for the award of Degree of Bachelor in Business Administration 2010-13 UNDER THE GUIDANCE : SUBMITTED BY: Ms.Sonia Arora Jacob Varghese FACULTY (Management)‚ CPJCHS Enroll.No.-10421501710 BATCH NO.- 2010-13 CHANDERPRABHU JAIN COLLEGE OF HIGHER STUDIES & SCHOOL OF LAW An ISO 9001:2008 Certified Institute
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http://jsr.sagepub.com Journal of Service Research DOI: 10.1177/1094670506294666 Journal of Service Research 2006; 9; 113 Denish Shah‚ Roland T. Rust‚ A. Parasuraman‚ Richard Staelin and George S. Day The Path to Customer Centricity http://jsr.sagepub.com/cgi/content/abstract/9/2/113 The online version of this article can be found at: Published by: http://www.sagepublications.com On behalf of: Center for Excellence in Service‚ University of Maryland Additional services and information
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