operates. They are largely out of the control of the business‚ and often require changes in operating‚ management‚ production‚ and marketing. Analysts often categorize them using the acronyms PEST or PESTEL. Broken down‚ PEST stands for political‚ economic‚ social‚ and technological concerns. PESTEL also includes environmental and legal factors. Political Political macro environment factors include things like tax policies‚ government-issued safety regulations‚ the availability of government contracts
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strategy other than the organisations stakeholders which can influence the management decision process and the corporations strategy. The most influential external factors which will effect the organisations strategy are those included within the PESTEL framework and ethical issues within the marketplace‚ internal factors will mainly include the organisations history and culture. When discussing strategy there are generally 3 different ways in which it can be looked at‚ known as the strategy
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Analysis on Business Strategies of Smart Phone Department of Huawei Technologies Introduction In 2012‚ Huawei Technologies built a new brand Ascend to enter high-end smart phone market. In this business analysis‚ we consider smart phone department a strategic business unit (SBU)‚ do external environment investigation through PESTAL and Porter’s five forces models and analyze the internal strategic capabilities through VRIN model. After integrating all the resources‚ we determine the most
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Strategy and planning essay 1. Executive Summary: In this research paper we will briefly discuss about the essential factors that involved in strategic planning and decision making and the change management and the importance of change management. The essay is all about the important strategic tools which can be implemented in order to get an excellent strategic plan. In conclusion the back bone of any organisation which tends to become a success lies upon each and every decision they make and
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Activity Workbook Topic 1: Introduction to Managing Human Resources in a Business Context Please note that you require to save workbook files with an appropriate file name on your own computer. You cannot save files on CampusMoodle‚ but you can post them as an attachment to a posting on the appropriate Discussion Forum. For Discussion Activities (DA) follow the instructions as to where your tutor requires them to be posted on CampusMoodle. Additional note: the reference used in these
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Technological analysis) describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. Some analysts added Legal and rearranged the mnemonic to SLEPT; inserting Environmental factors expanded it to PESTEL or PESTLE[citation needed]‚ which is popular in the United Kingdom.[1] The model has recently been further extended to STEEPLE and STEEPLED‚ adding Ethics and Demographic factors. It is a part of the external analysis when conducting a strategic analysis
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APPENDIX 1 EXHIBIT 1- Layers of the business environment 1. The macro - environment – (using the PESTEL model) 2. Industry (or sector) – (using 5 forces model) 3. Competitors ( using strategic groups‚ market segments and critical success factors) EXHIBIT 2 - PESTEL ANALYSIS Political Hungary in 2004 joined EU Strong government power in US to ban/regulate alcohol and distribution Hungarian government did not offer any trade support to the nation’s wineries Economic Exchange rates Duties and import
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Feriani 6978 Magister Management Universitas Pelita Harapan Marketing Management Prof. John Joi Ihalauw. SE.‚ Phd UAS Case Study Content I. II. III. IV. V. VI. VII. Introduction Miele in Germany External Anlysis a. PESTEL-DG Analysis b. Porter Analysis Internal Analysis a. Tangibles Resources b. Intangibles Resources c. Human Resources and Develoment d. Capabilities e. Core Competences f. Value Chain Analysis STP a. Segmentation b. Targeting c. Positioning
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In this essay offshoring will be explored as one of the management practices used by managers to do global business. Factors managers need to consider in general and in the banking industry when offshoring will be analysed through the use of the PESTEL analysis and Geert Hofstede’s approach to assessing national culture. ANZ bank will be used as an example when analysing offshoring factors for the banking industry by examining their policies and response to these factors. Finally the challenges
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Starbucks Systematic approach • Encapsulated‚ local approval‚ focus externally (society)‚ social‚ sociology‚ 1990s Understanding external environment 1. Remote and industry environment 2. Customers and markets PESTEL Typical change drivers 1. Homogenisation of customer needs and preferences across markets 2. Development of global supply‚ distribution and communication channels 3. Gain competitive advantage through economies of scale‚ supply chain improvements‚ sorucing lower costs
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