This paper is about Panera Bread Company and the strategy it employs to become the best brand name of fresh bread in the United States. Panera Bread specializes in providing fresh goods‚ made-to-order sandwiches‚ salads‚ soups‚ custom roasted coffees and other cafe beverages. The company generates revenues through three business segments: company bakery-café operations‚ franchise operations and fresh dough operations. The company’s bakery-café operations segment is comprised of the operating activities
Premium Panera Bread Bread Marketing
Panera Bread began in 1981 as Au Bon Pain Co.‚ a fast-casual bakery and café chain‚ founded by Louis Kane and Ron Shaich. Throughout the 1980s and 1990s‚ the chain grew along the east cost of the United States and internationally. It dominated in the bakery-café category. In 1993‚ Au Bon Pain Co. purchased Saint Louis Bread Company‚ which was founded by Kenneth Rosenthal. At this time‚ the Saint Louis Bread Company was in the midst of renovating its 20 bakery-cafes in the Saint Louis area. The concept’s
Premium Fast food restaurant Fast casual restaurant Panera Bread
Panera Bread is an upscale fast casual restaurant with 2‚000 company-owned and franchise-operated bakery café locations in 46 states‚ the District of Columbia and Ontario‚ Canada. Panera Bread is known for its sandwiches‚ soups‚ salads‚ coffee‚ pastries‚ and of course‚ the freshly baked bread! Taking that one step further‚ Panera Bread is committed to clean ingredients‚ a transparent menu and making a positive impact in communities.. Panera Bread also has a list of Cultural Values and Concept Essences
Premium
Panera Bread Strengths Fresh baked bread everyday Majority of their bakeries offer free WIFI It is a healthier option than fast food places. Merged together Au Bon Pain and St. Louis Bread Company. Bread dough’s are made offsite at the company 17 manufacturing plants. Offers Panera kids menu. Removed trans fats from its menu. Weaknesses The prices are higher than many fast food restaurants. They have a very weak dinner menu. Organic and high quality food=high prices Small number
Premium United States Fast food restaurant Fast food
Company Background Panera Bread Company originally came about in
Premium Panera Bread United States Olympic Games
MGMT: 479: Strategic Management Panera Bread. Still Rising Fortunes? Kokou T. Klu Columbia College Recommendation for issues facing the company. Finding of facts‚ and recommendation. The cruise line industry is‚ without a doubt‚ one of the most popular and prosperous tourist industries in America today. According to the American Association of Port Authorities (AAPA). I have been hired as a strategic management consultant
Premium Cruise ship Holland America Line Cruise line
Panera Bread is widely spoken‚ advertised bakery/ cafe with a dish for any type of day. Panera has a large‚ healthy menu that is worth the cost and you’ll leave the cafe wishing you came sooner. Panera has transpired through many generations‚ and reformed their layout every sense Ron Shaich‚ founder‚ created the restaurant in the 1980’s‚ they called their restaurant e Au Bon Pain Co. Ron’s partner Louis Kane decided to change the bakery from just baking croissants and bread‚ to a high-end
Premium Panera Bread Fast food Food
The Strategic Management Model: Businesses vary in the processes they use to formulate and direct their strategic management activities. Sophisticated planners‚ such as General Electric‚ Procter & Gamble‚ and IBM‚ have developed more detailed processes than less formal planners of similar size. Small businesses that rely on the strategy formulation skills and limited time of an entrepreneur typically exhibit more basic planning concerns than those of larger firms in their industries. Understandably
Premium Management Strategic management Organization
Panera Bread’s sales growth rate for 2003 was 28.1% and 38.1% in 2002; therefore the sales growth rate for the company is increasing at a decreasing rate. The decreasing rate of sales growth may be attributed to the company’s current marketing strategy. The company’s ad-to-sale ratio was only 2.1% compared to the category average of 4% Also; Panera Bread does not have a lot sufficient of bargaining power with its suppliers‚ which may affect its net income. A loaf of bread in every arm is the
Premium
Describe positioning and operational effectiveness at Panera Bread. Identify numerous examples in your description. According to company’s profile given in case 8‚ Panera Bread’s establishment started in 1981 by Louis Kane and Ron Shaich as a bakery café. Sooner they have studied the market and opened café chains in different states. They had realized that they had an opportunity to compete with other fast food companies if they could offer higher quality and at the same time quick dining experience
Premium Fast food restaurant Franchising Bread