Jordan Ciaramitaro and Casey Howe Fast Food Analysis Panera Bread Panera Bread is a fast food restaurant where many people go to eat a quick‚ filling meal. Panera appeals to most people because of the amount of options it offers‚ which makes it difficult to be dissatisfied. After choosing foods to use on our good day and our bad day‚ we immediately noticed several differences. For breakfast on the bad day we chose a pecan roll; while on the good day we chose a whole grain bagel with reduced
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5 Sep 2014 MGMT 479 Panera Case Study 16 Synopsis: “The Panera Bread legacy began in 1981 as Au Bon Pain Co.‚ Inc. Founded by Louis Kane and Ron Shaich a master baker. Corporate headquarters located in Saint Louis‚ Missouri‚ the company prospered throughout the 1980s and 1990s and became the dominant operator within the bakery-cafe category” (Panera Bread‚ 2014). The bakery-café concept capitalized on a confluence of current trends: the welcoming atmosphere of coffee shops‚ the food of sandwich
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PANERA BREAD COMPANY Panera is a specialty café anchored by an authentic‚ fresh dough artisan bakery and upscale quick service menu selections that include sandwiches and soups. Panera Bread primarily in suburban‚ strip malls‚ and regional malls locations that has a unique dining environment and serves higher quality products. Panera Bread`s broad use of differentiation strategy has assisted in their growth and profitability. When it comes to strengthening Panera’s competitive position their rivals
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SWOT Strengths Steady Fast growth: Panera is one of the fastest growing chains with sales over $200 million in 2001. According to exhibit 2 (Dess pg. 667) Panera Bread in 2002 ranked with the highest three-year sales growth rates as of June 2004. Panera Bread has about 1‚027 baker-cafes in the United States‚ and is widely recognized for driving the nationwide trend for specialty breads. This is very impressive for this type of fast-casual food industry. Part of exciting market segment: The
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8 Panera Bread Company C A S E ASSIGNMENT QUESTIONS 1. What is Panera Bread’s strategy? Which of the five generic competitive strategies discussed in most closely fit the competitive approach that Panera Bread is taking? What type of competitive advantage is Panera Bread trying to achieve? * The competitive strategy that best fits Panera Bread is differentiation. The offer gourmet fast food to the urban area. There a triple threat with their competitive advantage : product‚ environment‚
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Panera Bread Company Strategic Audit Ellen Carstensen Kelsey Kuhnmuench Brooke Unger Jason Gonzales Tony Martin Table of Contents Executive Summary………………………………………………………………………………. SWOT…………………………………………………………………………………………….. Competitors……………………………………………………………………………………….. Key Success Factors……………………………………………………………………………… Porter’s Five Forces Model……………………………………………………………………….. Strategy Typology…………………………………………………………………………………
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formulate and direct their strategic management activities. Sophisticated planners‚ such as General Electric‚ Procter & Gamble‚ and IBM‚ have developed more detailed processes than less formal planners of similar size. Small businesses that rely on the strategy formulation skills and limited time of an entrepreneur typically exhibit more basic planning concerns than those of larger firms in their industries. Understandably‚ firms with multiple products‚ markets‚ or technologies tend to use more complex
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Panera Bread began in 1981 as Au Bon Pain Co.‚ a fast-casual bakery and café chain‚ founded by Louis Kane and Ron Shaich. Throughout the 1980s and 1990s‚ the chain grew along the east cost of the United States and internationally. It dominated in the bakery-café category. In 1993‚ Au Bon Pain Co. purchased Saint Louis Bread Company‚ which was founded by Kenneth Rosenthal. At this time‚ the Saint Louis Bread Company was in the midst of renovating its 20 bakery-cafes in the Saint Louis area. The concept’s
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In 1993‚ AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995‚ top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic‚ fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997‚ average unit volumes at the
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PANERA BREAD Katrina Coppage‚ Keith Fleming‚ Errol Hampton‚ & Blake Wallace MGMT 4303 INTRODUCTION: Panera Bread is one of the great American success stories of breaking trends‚ and shaking up the market with complete innovation. Not only were they successful‚ but they were able to achieve this success while doing things their own way. Product and Service differentiation were the keys to this bakery-café’s success. Before Panera Bread’s creation in ___‚ never had a business combined the relaxing
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