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    2 BUSINESS POLICY AND STRATEGIC MANAGEMENT Learning Objectives • • • • • Learn what business policy and strategy is all about. Know the framework and importance of strategic management. Know the strategic management process. Have an understanding of corporate vision and mission. Learn how strategy operates at different levels of the organization. Without a strategy the organization is like a ship without a rudder. Joel Ross and Michael Kami Strategic management is not a box of tricks or a bundle

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    Pengurusan dapat didefinisikan sebagai satu proses perancangan‚ penyusunan‚ pengarahan dan pengawalan dalam sebuah organisasi bagi mencapai misi serta visi yang telah ditetapkan. Mengikut AhmadAtory(1996)‚ Istilah pengurusan telah merujuk kepada satu set yang telah direka bentuk bagi meninggikan dan mengarahkan kerja-kerja dan tugasan yang telah ditentukan.Istilah strategik pula berasal dari bahasa Greek Strategos yang boleh diertikan sebagai " Fungsi Seorang Jeneral’ (zainal Abidin 2008). Perancangan

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    Chapter 1 63) The goal of strategic management is to A) achieve competitive advantage. B) maintain competitive advantage. C) achieve and maintain competitive advantage. D) eliminate competitive advantage E) eliminate and abolish competitive advantage. 64) Strategic management focuses on integrating management‚ ________‚ and information systems to achieve organizational success. A) marketing B) finance/accounting C) production/operations D) research and development E) all of the above

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    Bachelor of Business (Hons) in Management CW_BRLMB_B_Y4 Higher Diploma in Business in Management CW_BRLBM_H_Y5 Higher Diploma in Business SCM CW_BRSCM_H_Y5 Higher Diploma Fund Accounting & Risk Analysis CW_BRARA_H_Y4 Module Title Strategic Management Module Code MGMT H4R04‚ MGMT H5R14‚ MGMT H5R01‚ ACCT H4R11 Assignment Number 1 Assignment Type Take home assignment Weighting 30% Submission date Thursday 24th October All script assignments must be submitted

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    Tutorial 1 (page 78) 1. Why has strategic management become so important to today’s corporations? Strategic management is a set of managerial decisions and actions that determines the long-run performance of a corporation. Importances of strategic management include: 1) Strategic management develops and provides a clear direction‚ guideline towards the corporations’ goals in an effective and efficient manner. It takes consideration between vision and mission of the corporation

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    strategic management

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    Lecturers: Week STRATEGIC MANAGEMENT IN PUBLIC SECTOR ADS553 4 2 Hrs 2 Hr PM Dr Jasmine Ahmad‚ Dr Hardev Kaur‚ Pn Tuan Noraini Tuan Ismail Topics Hours 1 Introduction to Strategic Management in Public Sector  Course requirements (Mid-Term Exam‚ Final Examination‚ On-going assessment) 2 2 Strategic Management in Public Sector  The need for strategic management in public sector  New public management agenda  Understanding strategic management in public sector

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    Executive Summary The purpose of this paper is to analyze the industrial and strategic aspects of McDonald ’s. From an Industrial point of view‚ the paper will attempt to dissect the industrial trends of McDonald ’s such as the use of technology and their stance on government and trade regulations. Also‚ the paper will cover the notable changes in McDonald ’s ’ industry environment. In addition‚ using a strategic group map‚ the paper will compare McDonald ’s to companies with similar business

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    Strategic Management Process Paper Strategic Management Process The strategic management process helps a business construct strategies that helps them react‚ and respond to new challenges by finding more efficient ways of conducting business. In this paper‚ the primary components of the strategic management process will be explained‚ and the question of why this process is needed for a company will also be addressed. Finally‚ the strategic management process of Dell will also be discussed.

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    CHAPTER 1 The Nature of Strategic Management True/False Introduction 1. The underpinnings of strategic management hinge on managers gaining an understanding of competitors‚ markets‚ prices‚ suppliers‚ distributors‚ governments‚ creditors‚ shareholders and customers worldwide. Ans: T Page: 4 2. Although the Internet has increased in popularity‚ it has actually led to increases in company expenses. Ans: F Page 4 3. Consumer e-commerce is five times greater than

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    Strategic management is the most involved management type in business because it focuses on providing a business with direction and strategic planning. A strategic manager develops plans‚ policies‚ and objectives for a business while guiding it to reach each of these objectives. The two functional areas of business that are of greatest interest to me are strategic planning and finance as a strategic manager. This paper is designed to explain each function from this perspective and develop an understanding

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